Standout Features:
- Expanding the network
- Digital art style
- Creative way of showing bad practices
Astra Motion had a difficult task in front of them: how to explain CipherMode Labs' complex technology in a short, easily comprehendible video. Thus oversimplified, the project ensures that everyone can get a full understanding of the brand’s work through a sleek digital art style that refers to its abstract, modern nature.
This design embodies several 3D elements that are either blue and white or red and white, slowly appearing on the screen as the initial stacked “building” expands into a wide network of intertwined processes.
Each blue model refers to successful data processing, whereas the common pain points are painted red, opting for a creative way of showing bad practices that are excluded from the CipherMode Labs system.
