- Agency: Early Man Film
- Client: Colgate
- Category: Video Design — Commercial
- Location: Mumbai, India
- Project Brief: Create a commercial film that highlights the impact of nighttime sugar consumption while reinforcing the importance of proper oral care, using relatable storytelling and cinematic visuals to deliver a memorable brand message.
This commercial video highlights the hidden impact of nighttime sugar habits through relatable storytelling and cinematic direction. With atmospheric lighting and deliberate pacing, Colgate - 'The Sweet Truth' turns a simple insight into an engaging brand message.
