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Dr Pepper Cherry Crush - 'Seduce Your Crush'

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Dr Pepper Cherry Crush - 'Seduce Your Crush'
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"Dr Pepper Cherry Crush – Seduce Your Crush" is a vibrant three-part campaign directed by Louis Bhose. Across three 20-second spots, bold art direction, playful surrealism, and punchy edits bring the brand’s cheeky personality to life. The film blends cinematic craft with high-energy visuals to create a cohesive, flirtatious campaign world.
Dr Pepper Cherry Crush - 'Seduce Your Crush' (slide 2)
Cherry Crush character delivers bold, playful pitch
Dr Pepper Cherry Crush - 'Seduce Your Crush' (slide 3)
Neon-lit bath scene amplifies seductive campaign tone
This website uses a colour palette of 4 colours
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Description
Team Behind the Design
  • Director: Louis Bhose
  • Client: Dr Pepper
  • Category: Video Design — Commercial
  • Location: London, United Kingdom
  • Project Brief: Create a visually distinctive commercial campaign for Dr Pepper Cherry Crush that captures the brand’s playful personality.

A playful commercial can turn brand personality into a cinematic experience. Dr Pepper Cherry Crush – Seduce Your Crush blends surreal humor, vibrant set design, and punchy storytelling to create a flirtatious campaign that celebrates the drink’s bold and unconventional character.

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