Essential Awesome Homepage

Essential Products is a company focused on creating high technology products for the modern days. Their phone and accessories feature an edge-to-edge full display, the world’s smallest 360°personal camera, and are made of titanium.

The homepage features their product with lots of simplicity and great design. The dark background color makes the stunning product photos stand out and gives the website a more dramatic and high-tech look and feel, which compliments the brand.

Negative space is a must on this design, and the way the product rotates while users scrolls captures their attention. It's absolutely amazing how they show not only the products, but how they demonstrate what the product can do -- for example, the 360 video would certainly definetly impress any user and makes their website stand out from the competiton. 

Essential Awesome Product Page

The products detail pages are designed to impress users and turn them into potential customers, and feature strong content about the items.

Using the traditional deep-scroll page approach, the home assistant product page is combines minimalism with great photography and subtle animations and explains the products functionality well. The focus on great images is great, and the color-coded style works well (blue represents the home assistant and yellow represents the phone).

Essential Awesome Website Design

The overall simplicity, subtle interactions and animations, and the way the products are presented make this website unique and amazing -- a true beauty for the tech and design lovers.

Essential is an awesome website design in the E-commerce & Retail and Technology industries.