Branding Review from Mariana Aksmanov
I worked with Kitty Lai from Me Brand on brand development for my natural health brand, and had a very positive experience.At the time, we needed more than a logo. We were looking for a premium, credible brand direction with clear positioning and a consistent visual system that could guide future website, packaging, and marketing work. Kitty understood this from the start.She took a thoughtful, strategic approach. She researched the category and competition carefully, asked good questions, and paid attention to the customer we were trying to reach. I also appreciated that the logo concept was not generic. She explored historical and anatomical references, which gave the identity a more distinctive and meaningful foundation.Kitty has a strong eye for colour, proportion, and overall brand feel. She provided several design and colour directions, which made the process collaborative and helped me choose a direction with confidence. The final work included positioning, visual identity, colour palette, typography, tone of voice, and practical usage rules.The deliverables were not just attractive they were useful. The brand guidelines gave us a clear framework for keeping the brand consistent across packaging, website pages, content, and future design work. In the natural health category, where trust and credibility matter, that consistency is important.Kitty was organized, responsive, thoughtful, and stayed on schedule. She handled revisions well and clearly cared about getting the brand right, not just making it look nice.I would recommend Kitty and Me Brand to premium brands looking for strategic clarity, a distinctive identity, and a brand system they can actually use.
Branding Review from Susan Broadwater
Before I worked with Kitty, I was frustrated. I had already spent thousands with other branding and design companies, and the results were honestly mediocre and very inflexible. Working with Kitty was completely different. She is an excellent communicator and very responsive, and she always lets me know in advance if she’s unavailable. She really listens, considers my ideas, explains her recommendations clearly, and still gives me the final choice. When she suggested a different direction to what I was thinking, she was right, and the results proved it. Because of her work, I now have clarity and confidence in my brand. The labels and mock-ups finally feel aligned with who we are. Her attention to detail and focus on the full customer journey is exceptional.
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