
4mation
We help you generate ideas, solve complex problems and develop solutions that people love to use.
Level 7, 28 Foveaux Street, Surry Hills, 2010, Australiahttps://www.4mation.com.au
4mation Overview
- Number of Employees
- 50 - 99
- Minimal Budget
- $10,000 - $25,000
- Average Hourly Rate
- $220/hr
- Year Founded
- 2001
Our people
Our award-winning culture has attracted a team of strategists, designers and developers committed to lifelong learning, who want to work with the best in the industry. We hire only proven, local, full-time staff, eliminating the risks commonly associated with the alternative: contractors, freelancers and offshore teams.
Our services
Our Sydney team of over 60 first-class developers and web designers boast a proven track record of delivering successful solutions on time and on budget. There is no business challenge that we can't tackle together. Regardless of the industry, our end-to-end services from strategy, design, development through to team augmentation will bring your vision to life.
Our culture
Our award-winning culture is part of our competitive advantage and starts with our vision – "To inspire and enable people to achieve their potential using technology."
Our core values (Accountability, Transparency, Reliability, Improvement, Simplicity and Celebration), are used for hiring, decision making, and rewarding performance – and that is what you can expect from us any time you work with us or for us.
Our processes
Our lean software development processes, refined over the last 20 years, enable our people to do their best work. Placing the client at the centre of our universe, our processes for strategy and design workshops, user research, agile development and testing are second to none.Â
From digital strategy consulting to UI UX design, software development and IT staff augmentation, our friendly team of experts can transform your vision into reality.
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4mation Services
Web Design Expertise
- Responsive
4mation Reviews
Reviews from Google Maps are available on this profile.
Paid a premium price for a web build. The business was closed midway though but we honored our agreement and paid out the build regardless. They continued to then charge for six months 'hosting and management'. The price was almost twice what they quoted and charged 'management fees' on a non-live, non trading business. Waited six months to escalate those cost to me so I couldn't cancel because I didn't know about it. Refused to even consider waiving the thousands in 'management fee' that they did nothing for. Horrible experience, run away. "Nathan Dale's Review Sourced from Google
Unwilling to help and accommodate my needs. I'm someone that would prefer an initial interaction and quote via email correspondence as that's how I find I get my information and requirements out best, but they did not want to help with this at all. Simply to lazy and not willing to go out of their way to help with this, just simply palmed me off to another agency. This day and age customer service goes along way and this business really lacks it. "sammy syardcare's Review Sourced from Google
Not the worst e commerce agency.They do know their stuff however price wise is VERY high.Not trying to have this agency lose business but just saying the truth. Yes they are not the cheapest for complex coding however they do know their stuff. "Zakariya Zakky's Review Sourced from Google
4mation is not just a great place to work... it's so much more! Daily sports activities, games like ping-pong, free food, unlimited alcohol... and those are just some of the benefits. Most importantly - lots of fun people ! "SCM's Review Sourced from Google
not the best recruitment experience. was invited to go in for multiple interviews without being informed that the reason I was being interviewed more was because I had been unsuccessful from previous rounds ... gave me the false hope that I was getting close. and like most companies, a non-successful reply wasn't even given as they had falsely promised. "Kiwi Xoxo's Review Sourced from Google
4mation Team Bios

Sacha Henry
Marketing Manager
Sacha is an action-orientated person, passionate about creating great content for businesses. She enjoys being part of a company that is focused on learning and trying new things.

Dane Eldridge
Chief Executive Officer
Passionate about helping people and companies achieve their potential using technology, Dane started 4mation in 2001 while completing his Computer Science degree at UTS.In growing 4mation Dane has looked after clients as a developer, designer, project manager and in sales, marketing & management.

Edward Wong
Head of Strategy
With over 20 years in the software development industry in both technical and leadership roles, Edward brings a wealth of experience to the 4mation team.He is passionate about helping people succeed and empowering people to step up and show how awesome they can be.

Scott Morris
Head of Team Augmentation
Having been with 4mation since inception in 2001 while completing a Computer Science degree at UTS, Scott has played a variety of roles within the business through its almost 20 years of growth.His focus now is growing 4mation’s Team Augmentation service.

Ivan Engelbrecht
Head of Delivery
Ivan works to build strong relationships with his clients and teams, coming up with digital solutions to real-world problems.With over 15+ years in the industry, Ivan is an exceptional leader with hands-on experience, focused on the learning and development of his team.

Amir Seyedabadi
Head of Sales
With almost two decades of sales experience, Amir brings a strategic and business-focused mindset to all solutions whilst having a customer-first mentality.Amir ensures 4mation’s clients are provided exceptional levels of service and full transparency.

Elias Boutros
Team Lead
Elias has over 10 years of experience in large scale software projects and is passionate about bringing teams together, to leverage their efforts into valuable buisness outcomes.An enthusiastic agilist, he is experienced in collaborating with product/dev teams, customers, end-users and clients.

Samuel Hodges
Team Lead
Sam originally studied mechanical engineering and joined 4mation in 2019 as a junior developer.He has since been promoted to a mid-level developer and is passionate about new technology and helping his team succeed.

Daniel Lien
Team Lead
Daniel has experienced a broad range of digital roles in his career, from digital marketing specialist to digital project manager/producer and front-end developer.He is driven by results and is passionate about leading teams aspiring to be and deliver the best, not just good enough.


