4mation

4mation

We help you generate ideas, solve complex problems and develop solutions that people love to use.

Level 7, 28 Foveaux Street, Surry Hills, 2010, Australia

4mation Overview

Number of Employees
50 - 99
Minimal Budget
$10,000 - $25,000
Average Hourly Rate
$220/hr
Year Founded
2001
We're a custom web and software development company based in Sydney. We help our clients succeed by identifying opportunities and delivering solutions that people love to use.

Our people
Our award-winning culture has attracted a team of strategists, designers and developers committed to lifelong learning, who want to work with the best in the industry. We hire only proven, local, full-time staff, eliminating the risks commonly associated with the alternative: contractors, freelancers and offshore teams.

Our services
Our Sydney team of over 60 first-class developers and web designers boast a proven track record of delivering successful solutions on time and on budget. There is no business challenge that we can't tackle together. Regardless of the industry, our end-to-end services from strategy, design, development through to team augmentation will bring your vision to life.

Our culture
Our award-winning culture is part of our competitive advantage and starts with our vision – "To inspire and enable people to achieve their potential using technology."

Our core values (Accountability, Transparency, Reliability, Improvement, Simplicity and Celebration), are used for hiring, decision making, and rewarding performance – and that is what you can expect from us any time you work with us or for us.

Our processes
Our lean software development processes, refined over the last 20 years, enable our people to do their best work. Placing the client at the centre of our universe, our processes for strategy and design workshops, user research, agile development and testing are second to none. 

From digital strategy consulting to UI UX design, software development and IT staff augmentation, our friendly team of experts can transform your vision into reality.
Headquarters
Level 7, 28 Foveaux Street, Surry Hills, 2010, Australia

Areas of Expertise

  • Web Design Expertise
Web Design Expertise
Web Design Expertise
  • Responsive

4mation Team Bios

  • Marketing Manager
    Sacha Henry
    Marketing Manager
    Sacha is an action-orientated person, passionate about creating great content for businesses. She enjoys being part of a company that is focused on learning and trying new things.
  • Chief Executive Officer
    Dane Eldridge
    Chief Executive Officer
    Passionate about helping people and companies achieve their potential using technology, Dane started 4mation in 2001 while completing his Computer Science degree at UTS.In growing 4mation Dane has looked after clients as a developer, designer, project manager and in sales, marketing & management.
  • Head of Strategy
    Edward Wong
    Head of Strategy
    With over 20 years in the software development industry in both technical and leadership roles, Edward brings a wealth of experience to the 4mation team.He is passionate about helping people succeed and empowering people to step up and show how awesome they can be.
  • Head of Team Augmentation
    Scott Morris
    Head of Team Augmentation
    Having been with 4mation since inception in 2001 while completing a Computer Science degree at UTS, Scott has played a variety of roles within the business through its almost 20 years of growth.His focus now is growing 4mation’s Team Augmentation service.
  • Head of Delivery
    Ivan Engelbrecht
    Head of Delivery
    Ivan works to build strong relationships with his clients and teams, coming up with digital solutions to real-world problems.With over 15+ years in the industry, Ivan is an exceptional leader with hands-on experience, focused on the learning and development of his team.
  • Head of Sales
    Amir Seyedabadi
    Head of Sales
    With almost two decades of sales experience, Amir brings a strategic and business-focused mindset to all solutions whilst having a customer-first mentality.Amir ensures 4mation’s clients are provided exceptional levels of service and full transparency.
  • Team Lead
    Elias Boutros
    Team Lead
    Elias has over 10 years of experience in large scale software projects and is passionate about bringing teams together, to leverage their efforts into valuable buisness outcomes.An enthusiastic agilist, he is experienced in collaborating with product/dev teams, customers, end-users and clients.
  • Team Lead
    Samuel Hodges
    Team Lead
    Sam originally studied mechanical engineering and joined 4mation in 2019 as a junior developer.He has since been promoted to a mid-level developer and is passionate about new technology and helping his team succeed.
  • Team Lead
    Daniel Lien
    Team Lead
    Daniel has experienced a broad range of digital roles in his career, from digital marketing specialist to digital project manager/producer and front-end developer.He is driven by results and is passionate about leading teams aspiring to be and deliver the best, not just good enough.

4mation Clients

  • NATA
  • Altus Traffic
  • ipsi
  • Merivale
  • integrity.
  • Kennards Self Storage
  • The Athlete’s Foot
  • CanTeen
  • SG Fleet
  • Grace Removals Group
  • Aware Super
  • Yellow Brick Road
  • Lendlease
  • HCF
  • Amgrow

4mation Awards

  • Best Place to Work Award 2013
  • AWS Select Consulting Partner
  • Best Excellence Forum & Award 2015
  • Best Customer Service 2015
  • Most Innovative Company Asia Pacific 2015
  • Fastest Growing Company 2015
  • #3 Best Place to Work in Australia Award 2016