Good Dog simplifies how people find dogs from responsible breeders, shelters, and rescues. For this project, Tomasz Zelmański built a new design system to support the platform’s evolving product needs and updated art direction.
The system introduces a cohesive visual language, a robust component library, and clear documentation—helping teams design and ship faster while maintaining consistency across the product.
Tomasz Zelmański is a lead product designer based in Gdańsk, Poland. With over 20 years of experience across brand, print, and digital product design, he specializes in design systems and early-stage (0→1) products.
Tomasz previously worked as a Senior Product Designer at Good Dog, collaborating closely with the internal team to deliver scalable, production-ready systems for fast-growing platforms.




