Hydrogen Europe’s 2021 Report

Standout Features:

• Modern cartoon theme
• Light and warm color palette
• Blends real-life photographs with graphic illustrations

Hydrogen Europe is an organization that represents companies dedicated to moving towards a carbon-neutral economy. Partnering with REVOLVE design agency, they released a 2021 report communicating updates, recent policy changes, and discussions on green hydrogen to its community.

This design blends together the images, layout, and graphics to make the brand’s message come across.

The powerful design educates readers while easing content readability. Ultimately, this attracts the target audience and persuades readers to take action. The cover is an instant eye-catcher. Sporting a modern cartoon theme with an emphasis on industrial growth and green landscapes, it effectively captures the main intent of the organization.

Inside, all information is readily available to its readers. Coupled with high-resolution images of the technology and machinery used for research, the pages of this report prove to be informative and visually inviting, too.

Going through the pages of this report gives its readers a sense of comprehensibility. Meanwhile, the use of colors green, blue, gray, and purple keeps the design on-brand. This color palette is also warm in the eyes, effectively reducing eye strain when reading.

Lastly, with the creative use of cartoon illustrations and color palettes, the agency managed to create an inviting design, urging the audience to read more and possibly engage with the organization’s mission.