Nóvace print design by GhostID.
NÓVACE emerges from a complete rebranding effort designed to modernize the identity of a long-established outsourced services company. Developed by GhostID, the project translates the brand’s focus on operational efficiency and human presence into a visual language built on structure, clarity, and trust.
Nóvace print design by GhostID.
Structured identity communicates reliability and operational precision
Nóvace print design by GhostID.
Urban posters extend the brand’s disciplined visual language
This website uses a colour palette of 4 colours
  • #DDCDBE
  • #182826
  • #534943
  • #030605
Technologies & Tools
Description
Team Behind the Design
  • Agency: GhostID
  • Client: NÓVACE
  • Category: Print Design — Professional Services
  • Location: Campinas, Brazil
  • Project Brief: Rebrand a company with over 14 years of experience in outsourced services—security, cleaning, and building management—creating a visual identity that communicates reliability, modernity, and human-centered protection.

Rebranding a company in the security and facility services sector requires balancing authority with approachability. The identity created for Nóvace approaches this challenge through minimal forms, refined typography, and a disciplined visual system that communicates reliability while maintaining a human tone.

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