Chocodate

Standout Features:

• Following the genesis of chocolate
• Product close-ups
• Circular visuals

Our following talking point is a delicious CGI video that’ll make your mouth water. CandyMustache’s ad for Chocodate brings a realistic view of a treat in the making.

The video, filled with thin concentric circles, starts by placing fruity ingredients hovering around a piece of chocolate in the center. The ingredients then blend in a chocolate tornado to form a tasty finished product.

We follow the chocolate's development, intersected with the flagship imagery that associates with Dubai, the brand’s place of origin. Once the formation is done, the video transitions into a product close-up with a slow-motion effect that emphasizes its allure.