Hurley

Hurley
Article by Mladen Milosevic
Last Updated: January 07, 2025

Standout Features:

  • Captivating imagery
  • Compelling voiceover
  • Video and audio crescendo

Hurley's video design is a rhythmic journey through crashing waves and ancient chants, capturing the brand's explosive yet meditative energy. Aaron Flynn blends breathtaking travel photography with live-action footage of Bali's surfing and island lifestyle. Paired with the sounds of hand drums and the hypnotic Kecak chant, it crafts a sensory symphony!

The voiceover's tone is calm yet exploratory, contrasting with the fast pace of the video sequence. It guides viewers through the slideshow-style narration. The male voice talks about the importance of karma for the Bali people, setting the scene for a look at the island's culture and Hurley's strong connection to it.

The footage transitions are in sync with the building drumbeat and culminating chant. It infuses the film with a primal energy that resonates long after the final scene.

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Mladen Milosevic
Mladen Milosevic
Content Specialist
Mladen Milosevic’s passion for all forms of art fuels his ability to create content that seamlessly blends creativity with informative depth. With five years of experience in content creation and copywriting, his close collaboration with a design team as an editor for private school websites in Serbia has sharpened his keen sense for design. His artistic insight is a valuable asset in crafting engaging textual content that captures the essence of various design types. Mladen now channels this expertise into writing insightful articles on logo, print, and packaging designs for DesignRush.
Follow on: LinkedIn Send email: mladen.m@designrush.com