Standout Features:
- Strategic brand colors
- Focus on data-driven success stories
- Team-centric imagery and storytelling
To effectively reach and engage its target audience of pro-social agencies, including charities, NGOs, and social enterprises, MC Consulting, a prominent management and fundraising consultancy in Europe, hired JJD Works to design a website that showcases the firm's experience, successful track record, and tangible impact on the world.
Firstly, the site features a consistent use of deep blues and carefully selected complementary accent colors. This color scheme is instrumental in conveying stability and expertise. The restrained use of color also serves to direct the user's attention to the website's content, which the website has in bounty.
Designed to demonstrate the firm's impact and build confidence among potential clients, the "Success Stories" section provides detailed mini-case studies, highlighting the firm's work with various organizations and showcasing the positive results achieved. The website also strategically showcases statistics, such as the number of countries they've worked with and fundraising campaign metrics.
Additionally, JJD Works designed this professional services website to emphasize the expertise and experience of its consultants through team-centric imagery and storytelling. The "Team" page features professional images of team members and comprehensive biographies to personalize the firm and further client relationships through transparency.
This design shows that regardless of the specific industry, clear communication and proof of work will always be a winning combination. By combining a professional and clean design with rich content that shows proven results, this website proves any business can improve their online presence.
