Growth Lab Advertising

Make more women millionaires.
6662 Ipswitch Way, Herriman, Utah 84096, United States
https://www.growthlabadvertising.com

Growth Lab Advertising Overview

Year Founded
2024
Employees
Under 49
Minimal Budget
$1,000 - $10,000
Average Hourly Rate
$150/hr
Make more women millionaires. That is the reason Growth Lab exists.

We came out of enterprise agencies, where founders got handed to whoever was available and strategy meant last quarter's template with a new logo on it. We built the opposite. Four senior directors, all women, each owning a single channel. The director who runs your account is in it from the first call and stays in it.

What we run

Google Ads Search, Performance Max, YouTube. Paid social across Meta, TikTok, and LinkedIn. Email and SMS lifecycle in Klaviyo and Attentive. Measurement and attribution that tells you what actually drove revenue rather than what looks good in a dashboard.

Who we work with

Women-owned businesses doing $10K+ per month in revenue, across ecommerce, B2B, and local services. Most agencies worth hiring will not take you until you are at six figures a month. We start at $10K and put a senior director on it anyway. If the math does not work yet, we say so on the first call instead of taking a retainer for a quarter and hoping.

How we work

Month to month with 30 days notice. No setup fees, no exit penalty. You own every ad account, pixel, and asset, permanently we never hold them hostage. Campaigns live inside 14 days. Changes weekly, strategy monthly. If we have not moved the number we agreed on in the 90-day plan, you should leave, and we will help you hand off cleanly.

Women-owned businesses do not need "girl boss" marketing. They need really good marketing. We think like operators because we are operators: unit economics, margins, profitable growth. Not followers, not impressions.

Start with a free account teardown 30 minutes with a senior strategist who has already looked at your account. No pitch, and the findings are yours either way.

Industries

  • eCommerce
  • Consumer Goods
  • Home Services
  • Health Care
  • Professional Services
  • Software & IT Services
  • Retail
  • Entertainment

Client Types

  • Small Businesses
  • Medium Businesses
Digital Marketing Expertise
Digital Marketing Expertise
  • B2B
  • DTC Marketing
  • Digital Advertising
  • Lead Generation
  • Marketing Analytics
  • Performance Marketing
  • SMS Marketing
  • Shopify Marketing
Email Marketing Expertise
Email Marketing Expertise
  • B2B Email Marketing
  • CRM Emailing
  • Email Marketing Software
  • Newsletter
Media Buying Expertise
Media Buying Expertise
  • Media Planning
PPC Expertise
PPC Expertise
  • Display Advertising
  • Facebook Advertising
  • Google Ads
  • Google Shopping
  • Instagram Ads
  • LinkedIn Ads
  • YouTube
SEO Expertise
SEO Expertise
  • Local Optimization
  • On-Page Optimization
  • Shopify SEO
Social Media Expertise
Social Media Expertise
  • B2B Social Media Marketing
  • Facebook
  • Instagram
  • TikTok
  • Twitter

Growth Lab Advertising Clients

Bullfrog Pool Tile Cleaning
NRP
CB Smith Plumbing

Growth Lab Advertising Team Bios

Founder & Head of Growth
Mandy Holman
Founder & Head of Growth

11+ years in performance marketing. Runs strategy, measurement and attribution, with a focus on B2B and local services. Founded Growth Lab after enterprise agency roles, to give women-owned businesses senior operators instead of account managers.

Director of Social Media
Q
Director of Social Media

10+ years across Meta, TikTok and creative strategy, in ecommerce and B2B. Writes ad copy that sounds like it came from inside the customer's head, and owns paid social end to end for every account she runs.

Director of Paid Search
Lexi
Director of Paid Search

10+ years in Google Ads. Search, Performance Max and YouTube, across ecommerce and B2B. Owns paid search end to end structure, bidding and testing on every account, with no junior handoff at any point.

Director of Lifecycle
Callie
Director of Lifecycle

5+ years in lifecycle marketing, building Klaviyo and Attentive flows for ecommerce, B2B and local services clients. Turns email and SMS from an afterthought into a meaningful share of revenue.

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