Who we are
Headway is a digital product agency partnering with startups and enterprise teams on design systems, UX, AI development, and full-stack engineering. Founded in 2015 and a three-time Inc. 5000 honoree, we work as a true product team for hire, bringing strategy, design, and engineering together from idea through launch.
How we work
Unlike traditional agencies, Headway embeds as a partner in the product, not just the execution arm. We help teams validate ideas, build scalable design systems, integrate AI, and ship software that grows with the business.
Our guaranteeÂ
We stand behind our work with a 50% money-back guarantee within the first 45 days. No questions asked.
Services
Product strategy, UX and UI design, design systems, AI product development, full-stack engineering, web and mobile app development, UX audits, customer discovery, MVP development, and brand identity.
Industries
Logistics and supply chain, healthcare, fintech, edtech, and enterprise software.
Clients
Ford, P&G, Honeywell, Chase Bank, ServiceNow, PagerDuty, Southern Glazer's, Handshake, Panorama Education, Trimble, Ritual, and more.
Venture builders, not vendors.

Headway
Design systems, UX, AI development, and full-stack engineering for startups and enterprise.
520 N Broadway STE 390, Green Bay, Wisconsin 54303, United Stateshttps://www.headway.io
Headway Overview
- Number of Employees
- Under 49
- Minimal Budget
- $25,000 - $50,000
- Average Hourly Rate
- $150/hr
- Year Founded
- 2015
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Headway Services
AI Expertise
- AI Application Development
- AI Automation
- AI Consulting
- AI Supply Chain
- Agentic AI
Big Data Expertise
- Business Intelligence
- Data Engineering
- Data Governance
- Data Strategy
- Data Visualization
- Operations & Process Improvement
CMS Platforms
- Contentful
- Headless CMS
Custom Frameworks
- Next.js
- React.JS
- Ruby on Rails
Custom Languages
- Elixir
- Front End Web Development
- JavaScript Development
- Python
- Redux
- SQL
- Typescript
Low Code Development Expertise
- Webflow
Mobile App Expertise
- App Development Consultants
- Application Modernization
- B2B Apps
- B2C Apps
- Telemedicine App Development
- Wearables
Mobile App Technology
- React Native
Product Design Expertise
- AI Product Development
- Digital Design
- Engineering Design
- Product Prototype
Software Development Expertise
- Banking Software Development
- Cloud Application Development
- MVP Development
- SaaS Development
- Software Consulting
- Startups Software Development
UI/UX Expertise
- AI UI/UX Design
- Dashboard Design
- Interactive Design
- UX Audit
- UX Research
- UX Strategy
- Usability Testing
- User Research
Web Design Expertise
- AI Web Design
- B2B
- Landing Page Design
- Responsive
- Web App
- Website Redesign
- eCommerce
Industries
- Education
- Fintech
- Health Care
- Transportation & Logistics
- Software & IT Services
- eCommerce
- Manufacturing
- Real Estate
- Finance
Client Types
- Startups
- Small Businesses
- Medium Businesses
- Enterprise / Corporate
Headway Portfolio

B2B Apps
Engage Lane
- $500K - $1M
- 24 Months
- 2023
Headway Team Bios

Andrew Verboncouer
Partner & Head of Design
As head of design, Andrew's passion within his work life is solving problems through design where he utilizes empathy, user experience, prototyping, and visual design execution. Legend has it that he once had a tryout for the Green Bay Packers...

Jon Kinney
Partner & Head of Development
As our development leader, Jon has a passion for knowledge, sharing, and makes sure our team of developers stay on point and up to date.

Eric Verboncouer
Partner & Senior Developer
As one of the founders, Eric brings an array of operational, sales, and development skills to the Headway ship. His positive and honest leadership mentality helps drive projects forward when they need it most.

Tim Gremore
Development Lead
Tim leads and mentors our development team to help us better manage projects. As a father of 5 awesome kids, he definitely has the patience and experience to make things happen.

Billy Sweetman
Design Lead
Billy helps with leading the product design team at Headway. He has a unique perspective with user journey mapping and communicating with development teams thanks to his background in game design.

Jared Christman
Designer
Jared isn't afraid to get things moving forward. His attention to detail and helps him gain a better understanding of project goals so he can start executing. with his design work.

Matthew Reetz
Senior Developer
Matt is an experienced developer with a focus on mobile applications and has a passion for effective user interfaces. Fun fact, he once played guitar with a band on Jimmy Fallon.

Samuel Pecard
Designer
Sam helps support our design team with all sorts of projects. With a graphic design background, he’s always pushing himself to become better at his craft. His old band, Depending on the Weather, even has an album on Spotify.

Tommy Byrne
Developer
With an endless drive to learn, solve, and grow, Tommy spends his days solving problems, writing solutions, and eating too many cookies. He even runs a charity, Bigger Than the Trail, a mental health initiative creating awareness and offering help to those in need.

Andrew Hooker
Senior Developer
Andrew is a Rails Developer that loves to help create solutions for just about anything. He is always trying to find new and better ways to help others beyond writing code. As a board member of Digital Fertilizer, he helps entrepreneurs in NE Wisconsin find the resources they need to grow.

Noah Settersten
Developer
Noah helps provide support for the development team through his passion for learning and understanding better ways to solve problems. Not only is he super smart and helpful he's also one of the nicest guys you will ever meet.

Andrew Stuntz
Developer
Andrew loves sharing what he learns about code with our development team. If he wasn't doing full-stack software development, he'd be working trail crew or fighting fires to help make this world a better place. He's one cool dude.

Chris Held
Senior Developer
Chris is a hands-on, analytical thinker, solving problems with caution and diligence. Don't take his quietness as absence in the moment— he listens and processes to make sure he can be as helpful as possible.

Raphael Spencer
Developer
Raphael loves learning bizarre programming languages such as Forth, fundamental computer science, and questioning the notion of what programming really is. He's actively curious, involving himself in challenging projects, learning from and teaching others.

Jacob Miller
Marketing & Brand Manager
Jacob helps create and manage the marketing efforts of Headway and consults with clients to help them effectively market themselves. When he's not helping elevate our team, work, and clients, he enjoys writing music and hiking around the Midwest.

Zach Montroy
People & Team Strategist
To keep our crew happy and moving forward, Zach focuses on our team's growth both as a company and on individual levels. He's pretty darn cool.


