PRAXIS
Curious. Creative. Connected.
151 Yonge St., 11th Floor, Toronto, M5C 2W7, Canadahttps://praxispr.ca
PRAXIS Overview
- Number of Employees
- Under 49
- Minimal Budget
- $25,000 - $50,000
- Average Hourly Rate
- Inquire
- Year Founded
- 1999
With over 25 years as PR experts and trained communicators, weve seen how influence, audience expectations, and the communications landscape have transformed. Our foundation has always been third party credibility, and that remains the engine behind the plans we build. In a world where perception is shaped by many voices, we act as your brand translator, interpreting your story for every audience, platform, and influence point. Today, that credibility is shaped by a broader ecosystem of journalists, creators, experts, communities, and social platforms, and we tap into all of
them to build influence where it matters most.
As an independent Canadian marketing communications agency, independence is our superpower. It gives us the freedom to bring bold ideas guided by sharp judgment, not politics. Our creativity earns attention, not apologies, and our thinking is fearless, but never reckless, designed to ignite conversation and strengthen reputation. Every piece of work is then supercharged by the latest tech and AI, allowing us to move faster, smarter, and with greater precision.
The result? Work that is deeply informed by culture, and always human at its core.
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PRAXIS Services
Branding Expertise
- Brand Messaging
- Brand Strategy
- Product Marketing
Digital Marketing Expertise
- Marketing Analytics
- Marketing Strategy
Media Buying Expertise
- Media Planning
PR Expertise
- Corporate Communications
- Crisis Management
- Event Management
- Online Reputation Management
Industries
- Food and Beverage
- Consumer Goods
- Beer
- Entertainment
- Beauty
- Electronics
- Finance
- Government
- Home & Garden
- Luxury
Client Types
- Enterprise / Corporate
- Medium Businesses
PRAXIS Portfolio
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PRAXIS Reviews
Reviews from Google Maps are available on this profile.
As people who have worked full-time in the culinary media industry since 2018, we have a list of companies who are fun to work with and a list of the ones who are NOT so fun to work with. The team at Praxis PR definitely falls under our “FUN” category of partnerships, as we recently partnered on a campaign that was enjoyable from start to finish. The team understood the importance of creating content true to our unique tone and supported us in delivering one of the best pieces of work we have submitted to date. We look forward to partnering with the team at Praxis PR again soon! "Maddie & Kiki's Review Sourced from Google
Praxis... What can I say about this company? Well, as an outside contractor (photographer) who has had the pleasure of working with them on various projects and activations for many years I can tell you that they're one of my favorite clients and working with them has allowed me to provide photos for some really top shelf clients.First off, they all have SUCH a great attitude and personality, from the account managers to the accounting team, and right up to the bosses, and I'm always looking forward working with the team because of this. The events/activations they put together are like no other, the attention to detail, the venue selection, the food that goes with their pairing menus, everything is always so very well thought out, designed with a keen eye for detail, and perfectly executed. Lastly, as a contractor, never had issues with payments, always on time, and the communication is bar none.I give them a 5/5, if I could give them a 10/5 I would, and if I were on the other side of the fence looking for the best PR firm for my brand, I'd be knocking on the Praxis PR door. "Nick W's Review Sourced from Google
Working with Praxis over the years has been a pleasure. With concise and transparent communications, working closely with their clients, their strategies are on target and effective. "Pomelo Studio's Review Sourced from Google
We have been working with Praxis on a B2B level for the last 4 years. We have successfully deployed several projects with them. They are a trusted and valued partner and we thoroughly enjoy working with their creative team. "Francesca Testaverde's Review Sourced from Google
There are so many reasons why Praxis has such a lasting legacy. They genuinely care about each and every client’s success. They know the importance of leveraging their immense expertise while staying one step ahead of what the clients will need and what will be relevant to their business longer term. "Deborah Adams's Review Sourced from Google
PRAXIS Team Bios
Matt Juniper
CEO
Matt oversees the agency, specializing in building strategies that are rooted in the principles of communication and storytelling. He applies this to all aspects of communications from content strategy to digital media buying and everything in between.
Erin Morra
President
Erin is an executive leader with a demonstrated history of working in the PR industry and a passion for building purpose-driven brands and making connections that matter. She is skilled in brand strategy, cause marketing, purpose campaigns, stakeholder management, and crisis communications.
Andrea Helmer
Chief Client Officer
Andrea is a seasoned marketing communications practitioner, bringing a breadth of experience building strategic campaigns for some of the worlds leading consumer brands. She thrives in building strong relationships with her clients and team members and is known for her positivity.
Natasha Townsend
Senior Vice President
Natasha is the senior lead on PRAXIS robust beverage alcohol and consumer portfolio, with extensive experience guiding some of the worlds most recognizable brands. A passionate growth advocate, Natasha has deep expertise in strategic planning, team development, and launching innovative campaigns.
Maureen Juniper
Partner
Maureen founded PRAXIS in 2000 with a vision to create a best-in-class agency that allowed for a healthy work-life balance. She's an award-winning communicator and gifted writer, sought out for her expertise in issues and crisis management and stakeholder relations.