Public Relations

Top Public Relations Firms

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Public Relations Firms have a 4.5 avg. rating from 752 verified reviews

Looking for a trustworthy public relations firm to strengthen your brand reputation and effectively secure media coverage, arrange interviews, and manage press releases? Our curated list, grounded on verified client feedback and relevant case studies, is a credible source for discovering top-tier public relations companies. Explore our filter options to personalize your search by location, pricing, team size, and other criteria.  

We have evaluated over 1,700 agencies and compiled a selection of the top public relations companies based on their services, awards, portfolios, industry reputation, pricing, and client reviews. Learn more about our selection methodology and how we shortlisted the top contenders in the industry.

The Number 1 Public Relations Firm as Selected by DesignRush Is...

1. Matter Communications

Matter Communications public-relations
[Source: Matter Communications]
  • Best for: Overall
  • Average hourly rate: Inquire
  • Minimum budget: Inquire
  • Founded: 2003
  • Size: 250 - 499
  • Location: Boston, MA
  • Notable clients: CVS Health, Veritas, Cisco, Hitachi, Windsor Construction

Matter Communications specializes in integrated PR, marketing, and creative services, helping brands effectively convey their story to the right audiences. Its public relations services include media relations, crisis communication, reputation management, content creation, and executive thought leadership. The offering extends to speaking engagement strategies, influencer programs, corporate communications, and analyst relations.

Matter Communications Success Story

  • Challenge: CVS Health wanted to build hype around the launch of its 80 new health and wellness products across the Live Better line. However, it was also facing challenges from its name being reused, product claim issues, and the COVID-19 pandemic. Tasked with the launch, Matter Communications knew it had to strategize cautiously.
  • Solution: Matter Communications facilitated a virtual product unveiling stream, complemented by a branded set design, event e-vites, a landing page, and high-end mailers for media and influencers. It also invited micro-, mid-, and top-tier influencers to act as brand ambassadors and key media outlets to attend the event.
  • Results: CVS Health recorded 116 virtual attendees, 65 event media attendees, and 142 million impressions. The event also helped increase its sales by 20%.

Check Matter Communications Agency Profile

2. Landis Communications

Landis Communications public-relations
[Source: Landis Communications]
  • Best for: Communications strategy
  • Average hourly rate: $300
  • Minimum budget: $10,000 - $25,000
  • Founded: 1990
  • Size: Under 49
  • Location: San Francisco, CA
  • Notable clients: AEye, Benefit Cosmetics, Old Navy, Emirates Airlines, Center for Neuro Skills

Landis Communications' offerings are extensive; newsjacking, media relations campaigns, key messaging, crisis communication, influencer marketing, social media marketing, content marketing, and event planning services, to name a few. It also provides specialized PR strategies for healthcare, pharma, biotech, and real estate companies. With over 30 years of industry experience, the agency received recognition as America’s #1 PR Firm by Ragan’s Ace Awards.

Landis Communications Inc. Success Story

  • Challenge: AEye is a sensing solutions provider that sought Landis Communication's assistance in devising a communication strategy to change the negative perception of lidar sensors and broaden its technology's reach across other industries.
  • Solution: Landis Communications launched media outreach and brand awareness campaigns for smart cities, defense, and B2B automotive sectors while helping AEye penetrate the Japanese marketplace. Simultaneously, the agency created a thought leadership platform, dubbed Green Triangle, to secure speaking engagements and increase published content. It also focused on ensuring AEye remained positively associated with consumer safety.
  • Results: AEye was mentioned across 16,200 media outlets, including ABC News broadcasts. Additionally, its booth at the CES autonomous tech event increased its media attention by 50% compared to previous years.

Check Landis Communications Inc Agency Profile

3. Bolt PR

Bolt PR public-relations
[Source: Bolt PR]
  • Best for: Thought leadership campaigns
  • Average hourly rate: Inquire
  • Minimum budget: Inquire
  • Founded: 2007
  • Size: Under 49
  • Location: Dallas, TX
  • Notable clients: Marriott, The Nightfall Group, El Polo Loco, Moto America, Visionet

Bolt PR helps brands drive impact through comprehensive public relations, and digital and content marketing services. Its PR suite covers narrative design, press material development, media relations, influencer engagements, crisis communications, media training, and more. The Bolt team boasts over 200 years of combined experience and has received numerous accolades verifying its work, including the ‘PR Agency of the Year’ award from Whisky Magazine.

Bolt PR Success Story

  • Challenge: An HR startup needed help promoting its brand. Even though the company experienced significant traction, it encountered challenges in advertising the platform due to the negative perceptions about embracing such a service.
  • Solution: Bolt PR undertook a thought leadership initiative with the client's executive team and promoted their expertise across platforms to build their profile on a national scale. To position the client as an expert in workplace harassment and discrimination, the agency also deployed a campaign comprising byline content, podcasts, print interviews, and established presence across online and broadcast media outlets.
  • Results: Following the PR campaign, the client recorded over 200 pieces of coverage, 200 million media impressions, and a 25% increase in website visitors while witnessing a 300% company growth.

Check Bolt PR Agency Profile

4. 5W Public Relations (5WPR)

5W Public Relations (5WPR) public-relations
[Source: 5W Public Relations (5WPR)]
  • Best for: Influencer marketing
  • Average hourly rate: $175
  • Minimum budget: $10,000 - $25,000
  • Founded: 2003
  • Size: 100 - 249
  • Location: New York City, NY
  • Notable clients: ThriftBooks, GNC, Kodak, P&G, SmartThings

5WPR is a full-service marketing and public relations firm committed to delivering forward-thinking communications poised to build strong brand reputations. Its services include event marketing, digital marketing, SEO and online reputation management, link building, social media, celebrity and influencer relationships, product integrations, strategic planning, and integrated marketing.

5W Public Relations Success Story

  • Challenge: ThriftBooks, one of the largest online secondhand book retailers, enlisted 5WPR’s services to increase brand awareness, growth, followers, sales, and customer lifetime value by leveraging macro reading trends.
  • Solution: 5WPR collaborated with the client’s in-house team and social media creators to create Instagram, Facebook, and TikTok content, leveraging specific hashtags to encourage user-generated content (UGC) and interactions. Moreover, the agency deployed a newsjacking campaign and developed a message map to ensure the PR content was always relevant.
  • Results: ThriftBooks increased its audience size by 545%, conversion rate by 26%, social media impressions by 327%, and engagements by 108%. It also gained 15,000 loyal customers and 50 million views on its video content.

Check 5W Public Relations Agency Profile

5. Coyne PR

Coyne PR public-relations
[Source: Coyne PR]
  • Best for: Event marketing
  • Average hourly rate: $40
  • Minimum budget: $1,000 - $10,000
  • Founded: 1991
  • Size: 100 - 249
  • Location: Parsippany-Troy Hills, NJ
  • Notable clients: Daytona International Speedway, Disney, Hard Rock Cafe, Bayer, BMW

Coyne PR specializes in integrated, channel-agnostic communication strategies that help clients create authentic, culturally relevant brand engagements. Its public relations portfolio includes earned media strategy, media relations, press materials, message development, media training, bylined articles, and op-eds. It also offers spokesperson identification, editorial calendars, and paid program integrations.

Coyne PR Success Story

  • Challenge: Daytona International Speedway contracted Coyne PR to create a three-year strategy around its redeveloped motorsports stadium, DAYTONA Rising. The strategy was intended to promote the venue as the world’s first motorsports stadium and build hype among the motorsport community.
  • Solution: Coyne PR organized a massive construction equipment competition called DAYTONA Rising 500, wherein the event winners had the honor of breaking ground on the project’s construction site.
  • Results: Daytona International Speedway's event generated over 1 billion impressions, 8,000 stories, and more than $19 million in publicity value.

Check Coyne PR Agency Profile

6. Idea Grove®

Idea Grove® public-relations
[Source: Idea Grove®]
  • Best for: B2B public relations
  • Average hourly rate: $175
  • Minimum budget: Inquire
  • Founded: 2005
  • Size: Under 49
  • Location: Dallas, TX
  • Notable clients: Krista Software, Aprimo, Chowly, PhelpsUnited, Instico

Idea Grove is a B2B public relations firm specialized in creating captivating storylines to secure media exposure and stimulate active engagement. Its service includes branding, thought leadership, and digital PR strategies with a streamlined work frame encompassing strategy development, media outreach, press releases, and campaign monitoring. It also offers brand strategy, web design, content marketing, and performance marketing.

Idea Grove® Success Story

  • Challenge: Krista Software wanted to leverage the buzz around AI to promote its services by contributing valuable insight online. However, standing out amidst numerous companies discussing AI required a strong strategy.
  • Solution: Idea Grove conducted a survey on the US adult’s perception, knowledge, and attitudes on AI and created an in-depth report presenting the findings. The report, which was posted on the client’s homepage, increased brand visibility and became a cornerstone for valuable inbound links. The agency also implemented an extensive media relations campaign and newsjacking, highlighting the client as a thought leader.
  • Results: In addition to securing coverage in distinguished publications like Forbes and Fortune, the media outreach increased the domain rating by 250%. Krista Software also reported 43 brand placements, 132 million in total audience reach, 267 website visitors, and 37 inbound links.

Check Idea Grove® Agency Profile

7. The LaunchPad Agency

The LaunchPad Agency public-relations
[Source: The LaunchPad Agency]
  • Best for: Product launch campaigns
  • Average hourly rate: Inquire
  • Minimum budget: $1,000 - $10,000
  • Founded: 2015
  • Size: Under 49
  • Location: El Segundo, CA
  • Notable clients: Coral Smart Pool, Adobe, Electronic Arts (EA), Activision, Capital One Bank

The LaunchPad Agency is a public relations firm that offers comprehensive PR strategy and messaging development, press release creation, creative media pitches, media database email blasts, and targeted media outreach, among other things. Drawing on its extensive industry experience, the agency orchestrates effective marketing initiatives spanning media giveaways and contests, influencer marketing, thought leadership campaigns, targeted PR databases, and holiday guide and gift development.

The LaunchPad Agency Success Story

  • Challenge: Coral Smart Pools sought LaunchPad Agency’s expertise to launch MYLO Virtual Lifeguard, its new AI-powered system designed to prevent drowning and save lives. The client envisioned enhancing the visibility of its latest technology and employing digital marketing strategies to spur sales growth.
  • Solution: The LaunchPad Agency produced video ads highlighting the product's benefits and created a landing page featuring customer testimonials, doubling as a digital hub for the campaign launch. Additionally, it deployed targeted ads, influencer collaborations, UGC, campaign optimization, and A/B testing initiatives.
  • Results: Coral Smart Pools experienced a 6.2x return on ad spend (ROAS), a 31% add-to-cart purchase rate, a 2.39% click-through rate for social media, and a $0.74 cost per customer with a 9% conversion rate from user sessions.

Check The LaunchPad Agency Profile

8. BPM-PR Firm

BPM-PR Firm public-relations
[Source: BPM-PR Firm]
  • Best for: Celebrity endorsement campaigns
  • Average hourly rate: $149
  • Minimum budget: $10,000 - $25,000
  • Founded: 2005
  • Size: Under 49
  • Location: New York City, NY
  • Notable clients: The Mane Choice, Simple Deal, The Moulin Rouge, Beauteque, Sabon

BPM-PR Firm crafts bespoke PR campaigns and captivating narratives that promote engagement and facilitate a strong media presence. It offers corporate communication and crisis and reputation management, curating campaigns for local, national, and global clients. It also tailors industry-specific PR services for fashion, consumer products, beauty, technology, lifestyle, and wellness brands.

BPM-PR Firm Success Story

  • Challenge: Online hair products brand The Maine Choice wanted to advance its media presence and secure speaking engagements, celebrity endorsements, and media reviews to build public credibility for its products, primarily for The Metabolism Plus Hair Growth Vitamins.
  • Solution: BPM-PR Firm collaborated with well-known natural hair bloggers and beauty influencers on Instagram, Twitter, Facebook, and YouTube, prompting them to partake in a unique challenge associated with the product. Additionally, it set up speaking engagements at relevant events and product placements in popular beauty media publications, like Glamour Magazine.
  • Results: The campaign successfully penetrated the competitive beauty and healthy hair markets across the US, increasing sales. Moreover, the acquisition of celebrity endorsements significantly bolstered the product's credibility, further amplified by positive reviews from celebrities and the general press.

Check BPM-PR Firm Agency Profile

9. Digital Third Coast

Digital Third Coast public-relations
[Source: Digital Third Coast]
  • Best for: Digital PR campaigns
  • Average hourly rate: $150
  • Minimum budget: Inquire
  • Founded: 2007
  • Size: Under 49
  • Location: Chicago, IL
  • Notable clients: US Foods, IPX1031, Intelligentsia Coffee, Goldberg Law Group, CraftJack

Specializing in digital public relations, Digital Third Coast offers content research and production, media outreach, newsjacking, link building, and reporting. It boasts a portfolio of over 300 clients with a 95% retention rate. The agency also prides itself on having close working relationships with the New York Times, the Atlantic, NPR, Bloomberg, Reuters, Harvard Business Review, Forbes, TechCrunch, National Geographic, and more.

Digital Third Coast Success Story

  • Challenge: US Foods came to Digital Third Coast with the vision to strengthen its position as an industry leader and improve its website's domain score to outrank its main competitor.
  • Solution: Digital Third Coast conducted an SEO campaign targeting high-converting keywords and phrases and a digital PR campaign to enhance the website's inbound linking profile. The digital campaign emphasized US Foods' food delivery service and featured content relevant to both niche and general audiences.
  • Results: US Foods advanced its domain authority from 58 to 61, with a 23% increase in the number of keywords ranked for the first three results on Google. It also published viral content that received over 500 linking media placements in three weeks.

Check Digital Third Coast Agency Profile

10. Edelman

Edelman pubic-relations
[Source: Edelman]
  • Best for: Event conceptualization
  • Average hourly rate: Inquire
  • Minimum budget: Inquire
  • Founded: 1952
  • Size: 1,000 & up
  • Location: New York City, NY
  • Notable clients: eBay, Taco Bell, Dove, Xbox, HP

Well-established in the public relations industry, Edelman provides brand marketing and communications, brand journalism, corporate reputation, crisis reputation and risk, branded entertainment, executive positioning, media relations, public affairs, and research and data analytics. It has dominated the industry for over 25 years and has won multiple awards, like the Shorty Awards and Agency Dynasty of the Year by PRWeek US.

Edelman Success Story

  • Challenge: eBay hired Edelman to strengthen its position as the leading marketplace for new and pre-worn shoes. It also sought to support sneaker culture and build its brand on the love for sneakers rather than just securing profit.
  • Solution: Edelman crafted the "Wear 'Em Out Store" campaign, rewarding sneakerheads with a 70% discount for wearing their new shoes immediately after purchasing. The campaign was scheduled right after the Anaheim sneaker convention and covered exclusive interviews, compelling imagery, celebrity spokespersons, influencer marketing, and local advertising campaigns targeting customers in nearby areas.
  • Results: eBay's event witnessed a 99% participation rate, a 2,000% surge in brand mentions, 60 unique media coverage pieces, and 127% improved brand sentiment. The client also increased sales by 25% compared to the previous year.

Check Edelman Agency Profile

How We Picked the Best Public Relations Companies

To select the top public relations companies, we carefully reviewed the skills, past achievements, reported strategies, client references, and previous collaborations of hundreds of agency profiles. Our meticulous assessment process enables us to pinpoint PR companies best suited to navigate the unique challenges of diverse industries.

Our team of industry experts conducts evaluation based on the following criteria:

  • Reviews: Client satisfaction, level of trustworthiness, project management, communication style, and work ethics
  • Portfolio: Successful projects and case studies showcasing the agency’s approach to delivering tangible results
  • Awards and recognitions: List of notable achievements and accolades by reputable third-party agencies
  • Team bios: Profile of agency team members and their qualifications, expertise, and industry experience
  • Top services: Overview of agencies’ core competencies and areas of expertise
  • Public relations expertise: Proficiency in building public relations campaigns that drive tangible results and gain awards and recognition

Visit the DesignRush Agency Ranking Methodology for more information on our research and ranking approach.

Best Public Relations Companies from Around the World

Companies
Rankings updated: June 22, 2024
  • Rhino Reviews

    Empowering Your Business to Succeed
    Rhino Reviews works with businesses to protect their online reputation by growing and leveraging their online customer reviews. We're more than just software. We offer the only done-for-you review  [... view the full profile of Rhino Reviews]
    Philadelphia, Pennsylvania
    Under 49 Inquire $1,000 - $10,000
    VISIT WEBSITE
  • Intero Digital

    #1 Rated Digital Marketing Agency in the US
    Driven by patented technology and proven strategies, our team works to take market share from your competitors, increase your brand equity, grow qualified traffic, and increase your revenue and  [... view the full profile of Intero Digital]
    Colorado Springs, Colorado
    250 - 499 Inquire $1,000 - $10,000
    VISIT WEBSITE
  • Reputation911

    We Make You Look Good Online
    Since 2010, Reputation911 has been providing individuals, businesses, and brands with reputation management services to take control of their online presence.  [... view the full profile of Reputation911]
    Mendon, Massachusetts
    Under 49 Inquire Inquire
    VISIT WEBSITE
  • TheBestReputation

    We help Individuals and businesses restore their online reputation
    Collaborate with a frontrunner in the field of Online Reputation Management, media relations, and content removal strategies. TheBestReputation stands at the forefront of Online Reputation Management  [... view the full profile of TheBestReputation]
    Williamsburg, Virginia
    Under 49 $100/hr Inquire
    VISIT WEBSITE
  • Ignite Visibility

    The Expert Digital Marketing Agency (Sponsored)
    Ignite Visibility is a leader in SEO, online advertising, email, social media marketing and digital marketing. 200+ five star reviews, 3x Landy Award winner, 6x Inc. 5,000 company, #1 ranked  [... view the full profile of Ignite Visibility]
    San Diego, California
    100 - 249 Inquire $1,000 - $10,000
    VISIT WEBSITE
  • Branding Experts

    Elevate Your Brand, Master Your Identity with Branding Experts
    Your one-stop solution for achieving online visibility and brand recognition. With our unparalleled expertise, we can guarantee the publication of your content on prestigious websites such as Yahoo  [... view the full profile of Branding Experts]
    Hyderabad, India
    Under 49 $30/hr $1,000 - $10,000
    VISIT WEBSITE
  • Lounge Lizard

    DesignRush Design Award Winner
    Growth Marketing & Web Design Experts Since 1998
    Since 1998, Lounge Lizard Brandtenders and Marketing Mixologists Have Created the Internets Best Websites & Digital Marketing Campaigns Yielding the Highest ROI. Ask about our 7 Second Rule!  [... view the full profile of Lounge Lizard]
    New York City, New York
    50 - 99 Inquire $25,000 - $50,000
    VISIT WEBSITE
  • SmartSites

    Think Web. Think Smart. Partner with the #1 Rated Digital Marketing Agency.
    Outsmart the competition with best-in-class digital marketing services. With over 450 5-star reviews online, SmartSites is America #1 rated digital marketing agency. Call (201) 870 6000 for a free  [... view the full profile of SmartSites]
    Paramus, New Jersey
    100 - 249 $100/hr Inquire
    VISIT WEBSITE
  • Communication that makes an impact
    We provide consulting, development and practical and creative realization of corporate and brand communication. We build business relationships of our clients, organize events for external and  [... view the full profile of Chapter 4 PR Serbia]
    Belgrade, Serbia
    Under 49 Inquire Inquire
    VISIT WEBSITE
  • GMA

    Gentlemen Marketing Agency (GMA) is a digital marketing agency located in Shanghai. With more than 10 years of experience in the Chinese market and a team of 75+ marketing experts, we cover branding  [... view the full profile of GMA]
    Shanghai, China
    50 - 99 Inquire $1,000 - $10,000
    VISIT WEBSITE
  • Need Help Selecting The Right Agency For Your Project?

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  • Ignite Your Brands Success with Powerful Digital Communications and Public Relations Expertise.
    Barbet Communications is a bespoke agency that enjoys challenges and prefers operating on the outside looking in. We appreciate clients who are motivated in their pursuits and passionate about the  [... view the full profile of Barbet Communications]
    Cape Town, South Africa
    Under 49 $150/hr $1,000 - $10,000
    VISIT WEBSITE
  • Hello SunRise PR

    Spread the word about what you do And who you are.
    At Hello SunRise PR, we redefine public relations by creating innovative and meaningful communication campaigns that resonate with your target audience. Our approach challenges traditional PR norms to  [... view the full profile of Hello SunRise PR]
    Saint-Cloud, France
    Under 49 Inquire $1,000 - $10,000
    VISIT WEBSITE
  • EM-Between PR & Communications.
    EM-Between PR & Communications dynamic sister duo specialize in comprehensive communication strategies, tailor-made for each of our clients. With over 35 years combined experience in the Public  [... view the full profile of EM-Between Communications]
    Westville, South Africa
    Under 49 Inquire Inquire
    VISIT WEBSITE
  • MUSKLY

    Create Content, that Spreads!
    MUSKLY is an ambitious creative content (Digital) creation & TECH PR agency based in Dhaka! Helping online businesses, companies, BRANDS, products & publishers by Content Strategies, Creating Amazing  [... view the full profile of MUSKLY]
    Dhaka, Bangladesh
    Under 49 $150/hr $1,000 - $10,000
    VISIT WEBSITE
  • LinkGraph

    Grow your Revenue through Transparent & Results-Driven SEO
    Award winning services and cutting-edge software to grow your traffic.LinkGraph - an award winning digital agency crafts marketing solutions for a digital world with our powerful SEO software and  [... view the full profile of LinkGraph]
    New York City, New York
    50 - 99 Inquire Inquire
    VISIT WEBSITE
  • We Build Brands
    Caveni Digital is a unique web design agency headquartered in Philadelphia. We take immense pride in the vast design diversity in the websites we create. Our team specializes in website development  [... view the full profile of Caveni Digital Solutions]
    Philadelphia, Pennsylvania
    Under 49 $125/hr $1,000 - $10,000
    VISIT WEBSITE
  • BLVR

    Helping wellness brands turn their core belief into behaviors that drive meaningful growth
    Helping wellness brands turn their belief into behaviors that drive meaningful growth.  [... view the full profile of BLVR]
    San Diego, California
    Under 49 $275/hr $50,000 & Up
    VISIT WEBSITE
  • Joseph Studios

    Intelligence-Based Marketing | Find, Join, & Influence Your Ideal Buyers
    Joseph Studios enables you to speak to your ideal buyers online with a proven methodology for growth and success.  [... view the full profile of Joseph Studios]
    Atlanta, Georgia
    Under 49 $100/hr $1,000 - $10,000
    VISIT WEBSITE
  • Ascendant Group

    Global Leader in CEO, Executive, and Corporate Branding
    Ascendant Group is a top-ranked and award-winning PR and branding firm, specializing in CEO branding development and corporate branding strategy. With a proven track record, we have worked with  [... view the full profile of Ascendant Group]
    Newark, Delaware
    Under 49 Inquire $10,000 - $25,000
    VISIT WEBSITE
  • Indigo Productions

    Capturing Excellence.
    Indigo Productions: Mastering Corporate Video ProductionWe are a diverse and innovative full-service creative video production company based in NYC. We handle various projects, including  [... view the full profile of Indigo Productions]
    New York City, New York
    100 - 249 Inquire Inquire
    VISIT WEBSITE
  • Idea Grove

    Before your website can generate sales, it must first generate trust. We can help.
    Through web design, marketing and PR, Idea Grove helps companies Grow With TRUST, turning skeptics into believers and reducing friction in the buying process. Our firm's unified approach creates  [... view the full profile of Idea Grove]
    Dallas, Texas
    Under 49 $175/hr Inquire
    VISIT WEBSITE
  • Percepto

    Digital Thinking. Powerful Impact.
    Percepto is a group of digital strategists, thinkers, and storytellers who offer online communications solutions to high-profile business leaders, brands, and organizations. Percepto's services  [... view the full profile of Percepto]
    Tel Aviv, Israel
    Under 49 $150/hr $1,000 - $10,000
    VISIT WEBSITE
  • ReVerb

    Promoting your company with marketing services
    ReVerb is an American digital agency providing a full cycle of marketing services for IT companies, hi-tech startups, ICO projects, and industrial enterprises. Our services include but are not limited  [... view the full profile of ReVerb]
    Dodge Center, Minnesota
    Under 49 $30/hr $1,000 - $10,000
    VISIT WEBSITE
  • Titan Growth

    Guaranteeing the knowledge of a superior team
    At Titan Growth, our highly skilled team, deeply rooted in paid media, amazon marketing, and technical SEO, utilizes their extensive experience and proprietary technology to empower our clients in  [... view the full profile of Titan Growth]
    San Diego, California
    50 - 99 Inquire Inquire
    VISIT WEBSITE
  • Atlas Marketing

    We tell stories for companies that build things.
    We tell stories for companies who build things. Each story is designed to help your customers make a decision - hire or buy from you. These stories include elements of marketing strategy, public  [... view the full profile of Atlas Marketing]
    Pittsburgh, Pennsylvania
    Under 49 $235/hr $1,000 - $10,000
    VISIT WEBSITE
  • Consumr Buzz

    We Make It Easy To Be Found Online
    Looking for a marketing plan that will actually work for your business? We're here to help! We specialize in creating strategic, cost-effective plans that are specifically designed to help your  [... view the full profile of Consumr Buzz]
    Lake Worth, Florida
    50 - 99 Inquire $1,000 - $10,000
    VISIT WEBSITE
  • Pristine Advisers

    Placing clients in front of the audiences that matter most to YOU
    We are a full service Public and Investor Relations, Media Relations and Marketing firm. We work with Companies and individuals around the globe. No job is too big or small. We work with Financial  [... view the full profile of Pristine Advisers]
    Farmingdale, New York
    Under 49 $75/hr $1,000 - $10,000
    VISIT WEBSITE
  • ElsnerTechnologies

    Grow Your Store With AI-Driven eCommerce Solutions
    Elsner is your one-stop shop for cutting-edge eCommerce & mobile app development. We craft AI-driven eCommerce solutions that take your business to the next level. From sleek mobile apps to powerful  [... view the full profile of ElsnerTechnologies]
    Fremont, California
    100 - 249 $30/hr Inquire
    VISIT WEBSITE
  • Webspero Solutions

    We Maximize Your ROI, Trusted by 1000+ Clients ️
    With over 9+ years of experience and 1000+ happy clients, we commit ourselves to your growth. Our team of 85+ of digital marketing experts has delivered:1. 493.37% Increase In Conversions2.  [... view the full profile of Webspero Solutions]
    Mohali, India
    50 - 99 $25/hr $1,000 - $10,000
    VISIT WEBSITE
  • Ninjapromo

    Scale your marketing without scaling your budget!
    We're the team behind NinjaPromo, a top-rated Marketing-as-a-Service (MaaS) company that gives you instant access to the top 1% of global marketing talent.  [... view the full profile of Ninjapromo]
    New York City, New York
    100 - 249 $25/hr $1,000 - $10,000
    VISIT WEBSITE
  • TenXPR

    Your ideas deserve an audience we help you find it.
    TenXPR is a Broadcast Public Relations Agency, specializing in booking CEOs of Fortune 500 companies, founders, celebrities, brands, and experts on local and national TV and streaming platforms. We  [... view the full profile of TenXPR]
    New York City, New York
    Under 49 Inquire Inquire
    VISIT WEBSITE
  • Search Manipulator

    We will make you look great online. Pay-per-performance based.
    We get you on high domain authority sites to boost your SEO and online presence. We can help you outrank competitors, make sure you have beautiful 5-star listings on your page 1, and can bury negative  [... view the full profile of Search Manipulator]
    San Francisco, California
    Under 49 $75/hr $1,000 - $10,000
    VISIT WEBSITE
  • DLPR

    Finance & Professional Services PR for Companies of All Sizes
    Dukas Linden Public Relations (DLPR) is a communications partner for leaders in finance, asset management, professional services, fintech and B2B technology. We create compelling narratives that  [... view the full profile of DLPR]
    New York City, New York
    Under 49 $400/hr $10,000 - $25,000
    VISIT WEBSITE
  • SLT Consulting

    Female-led, strategy-driven, boutique digital marketing agency.
    SLTC partners with businesses that are early-stage startups ready to accelerate growth as well as established brands preparing for the next phase of growth.  [... view the full profile of SLT Consulting]
    New York City, New York
    Under 49 $185/hr $1,000 - $10,000
    VISIT WEBSITE
  • Codeless

    Where industry leaders go for SERP-topping content
    Codeless specializes in business growth strategies built around topic expertise and long-form blog content at volume.  [... view the full profile of Codeless]
    Lone Tree, Colorado
    50 - 99 Inquire $1,000 - $10,000
    VISIT WEBSITE
  • NetReputation

    Your ultimate reputation management agency
    At NetReputation, our adept team of reputation specialists extends tailored support to both individuals and businesses, dedicated to fostering a favorable online reputation. With our dedicated team by  [... view the full profile of NetReputation]
    Sarasota, Florida
    50 - 99 Inquire Inquire
    VISIT WEBSITE
  • Daniel James

    Your Vision. Your Business. Proven Results.
    Daniel James Consulting is a Business Management & Marketing Firm designed for flexibility to respond to new demands and opportunities; welcome to Industry 4.0.We cover a wide scope of business  [... view the full profile of Daniel James]
    Montrose, New York
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  • Need Help Selecting The Right Agency For Your Project?

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    We can help you find verified agencies that fit your budget and other requirements within just a few days and free of charge.

Public Relations Firms FAQs

What is a public relations firm?

A public relations firm is a company that ensures positive relationships with the public, media, and key partners across all channels.  

To help businesses build their identity and maintain a positive reputation, PR companies handle the following: 

  • Media relations: Cultivating and maintaining contacts at a target media outlet, pitching story ideas and sources to these contacts in order to achieve press mentions and coverage. 
  • Event marketing: Designing and hosting special events to delight consumers and media targets and attain event coverage in desirable outlets. 
  • Crisis management and communications: Minimizing damage to a brand’s reputation in the fallout of a crisis or scandal and working to restore brand goodwill in the long term. 
  • Social media marketing: Engaging with a community of fans and advocates through active social media participation and community management. 
  • Influencer marketing: Partnering with social media influencers in order to introduce brands to new and engaged audiences. Service usually includes influencer sourcing, content development and relationship management. 

What is PR crisis management?

PR crisis management is the process of preparing for and responding to unforeseen events that can damage an organization's reputation. It involves strategies and actions to quickly address negative publicity, communicate effectively with stakeholders, manage the spread of information, and mitigate the crisis's impact on the organization's image and operations. It also refers to handling and mitigating the consequences of a negative situation that may have already occurred and restoring the company's public image and trust.  

The key components of PR crisis management are: 

  • Planning: Outlining potential crisis scenarios, stakeholders' roles and responsibilities, communication strategies, and action steps 
  • Monitoring and risk assessment: Identifying potential risks and vulnerabilities that could lead to a crisis 
  • Rapid response: Acting quickly to control the narrative and providing accurate information to the public and stakeholders 
  • Communication strategy: Delivering consistent and transparent statements through appropriate channels, including press releases, social media, and direct communication with stakeholders 
  • Evaluation and analysis: Reviewing how a crisis had been handled to identify what worked well and what could be improved for future incidents 
  • Rebuilding reputation: Taking steps to restore trust and protect credibility, which may include apologies, corrective actions, and ongoing communication.

What do public relations companies do?

Public relations firms establish a favorable public perception for their clients by securing media coverage. They manage clients' reputations through earned, owned, and paid communications. 

The primary responsibilities of PR companies include: 

1. Improving media relations 

Top PR firms secure interviews, manage media coverage, facilitate content-sharing collaborations, and more to grow your company’s brand awareness and increase search engine optimization rankings - and they are able to do this through strong media relations. 

The best communications associates have a large Rolodex of journalists and media contacts that they can connect with to build your brand through publicity. 

2. Streamlining communications 

PR firms have access to organized platforms and databases where they can track how a message is being communicated, what the results are, and how they should proceed to secure better results. 

3. Boosting social media 

With the help of their media contacts, these companies can secure placements on various social media feeds, negotiate terms, set goals, and track results, leaving your internal team free to focus on other important business growth goals. 

4. Increasing brand awareness and loyalty 

Ultimately, these agencies exist to increase your brand awareness across several channels. They utilize a mix of networking contacts and strategies to foster positive emotions and connotations about your company. 

The goal of every brand is to keep its customers returning. PR specialists have the know-how and relevant experience to help you tailor your customer experience and reengage your clients continuously.  

5. Competing with other companies 

Due to their different perspectives on your public image and industry, the best PR agencies will have a new take on your business and brand identity. 

That information becomes the power for your business, enabling you to truly compete with similar companies to the best of your ability and improving your chances of snagging new customers and engaging existing followers. 

To sum up, here are the functions of public relations firms: 

  • Conducting market research 
  • Organizing events for public outreach 
  • Networking and participating in sponsored events 
  • Fostering long-term business relations 
  • Anticipating and analyzing public opinion on a business 
  • Researching and evaluating a business's course of action toward the public and its target market 
  • Advising an organization's management leaders on decision-making 
  • Planning and implementing public policies 
  • Writing and distributing press releases, pitches, and speeches 
  • Copywriting and content writing for internal and external websites 
  • Promoting on social media 
  • Acknowledging and responding to customers' questions and reviews 
  • Strategizing crisis management 
  • And more 

What are the types of PR firms?

The types of PR firms are: 

  • Boutique: These companies deliver a more tailored and personal approach despite their limited resources. They also have smaller teams compared to big agencies. 
  • Big: These specialists have extensive networks and tools to assist clients on a grander scale. 
  • Specialized: These agencies have in-depth expertise in specific industries, niches, or areas of public relations. 
  • Traditional: These firms usually focus on securing media placements in newspapers, TV, and radio rather than digital platforms. 

What is the difference between a publicist and a PR firm?

A publicist primarily relies on the press and media interactions to communicate information, create public exposure and awareness, and add credibility and validation to brand messaging. They focus on highlighting specific aspects of a brand to influence positive public perception.  

On the other hand, a PR firm builds and maintains a favorable reputation for a company or a client by leveraging multiple channels like community events, social media, and other forms of communication. Their work encompasses a broader range of strategies to engage with the public, stakeholders, and potential customers. 

How is a PR company different from a marketing agency?

A PR company maintains a business's favorable reputation. They write press releases, pitch positive stories, nurture media relations, and more. Their success metric is whether they generate a positive buzz for the client. 

On the other hand, a marketing agency dedicates their time to conducting brand, market, and competitor research, planning product launches, creating campaigns, advertising, promotion, and more. They reach consumers and engage prospective buyers to drive sales and increase business revenue. They measure their performance by analyzing sales goals achieved and ROI from their marketing initiatives. 

PR Firms Hiring Guide

Is hiring a PR firm worth it?

Yes, hiring a PR firm is worth it. Organizations or individuals should hire a PR agency to seek expert advice and support on reputation management, communication strategies, media relations, and crisis management.

You should also hire a PR agency to:

  • Secure media coverage
  • Deliver your company's message to the right audience
  • Gain more visibility with the press
  • Build a strong public persona
  • Get unbiased recommendations for improvement
  • Keep your business prepared for and secure in times of crisis
  • Gain access to influential connections, like journalists, sponsors, and others
  • Attract investors and potential employees
  • Save time and resources
  • Get expert assistance for business growth
  • Organize successful events

The collaboration between PRA Public Relations and Reebonz excellently highlights the impact of hiring a PR agency. The firm worked with the brand's fast launch into the U.S. luxury market. In 90 days, it achieved 67.253 million monthly impressions (188% of the goal) on published content and secured media coverage in 16+ publications, including Forbes.

What should you look for when hiring a PR firm?

You should look for the following qualities when hiring a PR firm:

  • Experience and a robust track record: The PR company's history of successful projects, its years of relevant experience with specific sectors, as well as a client portfolio showcasing its versatility, adaptability, and proactiveness.
  • Integrity, reliability, and consistency: Fundamental qualities that reflect the ethical standards and dependability of the PR company, enabling it to deliver promises on time and maintain high-quality work.
  • Social awareness: The PR firm's understanding of societal issues and ability to engage with diverse audiences by showing cultural sensitivity and staying updated with trends and social issues.
  • Strong communication skills: Effectively conveying consistent messages through press releases, pitches, and other materials. The PR company should have an established relationship with media outlets; it should also be skilled at controlling narratives while handling challenging situations.
  • Solid relationship-building skills: Establishing and maintaining beneficial relations with stakeholders, including media contacts, influencer partners, and clients. The PR firm should be able to network within industry events, conferences, and other relevant settings to expand your reach and influence.

How do you choose a PR team?

Choosing a PR team is a critical decision for any organization looking to enhance its public image, manage its reputation, or launch new initiatives. Here’s a comprehensive guide on how to approach a PR agency and navigate the process effectively:

  1. Define your goals and budget: Your PR objectives will shape the services you need. For example, to increase brand awareness, you will need services like media outreach and influencer partnerships. On the other hand, to manage a bad reputation, you will need crisis management and media monitoring. Be clear about your budget allocation from the outset and be aware of your financial constraints.
  2. Conduct preliminary research: Look for agencies that specialize in your industry. Use online resources, industry publications, reputable directories like DesignRush, and professional networks to create a list of potential partners.
  3. Check their websites: Review case studies and successful campaigns. Pay attention to their creativity, strategy, and measurable results. Check their client list to understand their expertise and whether they have experience relevant to your needs.
  4. Investigate credentials and reputation: Look for awards, industry recognition, and memberships in professional organizations. Read verified reviews and testimonials from past and current clients. DesignRush's directory is equipped with comprehensive filters, including one that highlights the most reputable and highly credentialed firms.
  5. Assess their workforce: Evaluate team members’ qualifications and experience to ensure they can handle your PR requirements. Also, consider the agency’s size and resources. While a larger agency may have more resources, a smaller one may be able to offer more personalized services.
  6. Analyze the services offered: Ensure they provide a comprehensive range of PR services, such as media relations, crisis management, content creation, social media management, event planning, and influencer outreach. Verify their digital capabilities, especially if online presence and digital marketing are crucial to your campaign.
  7. Narrow your options to a shortlist: Create a list of up to five prospective agencies based on your initial findings and budget alignment. Communicate your intent to work with them and send a public relations request for proposal (RFP).
  8. Receive proposals and set interviews: After analyzing the custom proposals received, invite each firm’s representatives for an interview.
  9. Meet and discuss: During the interview, ask each team essential questions to assess its communication skills and capabilities. Discuss the proposal and its inclusions like customization options, pricing flexibility, reporting strategies, and results metrics.
  10. Decide: Choose the PR firm whose background and experience best align with your industry, requirements, budget, vision, and culture — a team with which you can build a long-term partnership.

Let us help you with your search for a PR firm. Head over to our Marketplace and share your requirements with us. We'll sift through our Agency Directory, shortlist the best-fitting candidates, and introduce them to you—for free.

What questions should I ask when hiring a PR agency?

Ask these questions when hiring a PR agency:

Its Relevant Background

  1. Can you provide an overview of your agency's history and experience in the PR industry?
  2. What industries do you specialize in?
  3. Can you provide case studies or references from clients with similar needs?
  4. What are the qualifications and backgrounds of your team members?
  5. How do you measure the success of your PR campaigns?
  6. How have you handled a PR crisis for different clients in the past?

Company Services and Processes

  1. What PR services do you offer, and how do they align with our requirements?
  2. What is your process for developing a PR strategy tailored to a client's specific goals?
  3. How do you handle media relations?
  4. What kind of media contacts do you have in our industry?
  5. What tools or platforms do you use to track and analyze PR campaign performance?
  6. How often will we receive progress updates and reports on our PR campaign?
  7. Can you describe your approach to social media and digital PR?
  8. What is your process for creating and distributing press releases?

The Project

  1. What is your proposed timeline for starting and executing our PR campaign?
  2. How will you integrate our existing brand messaging and goals into your PR strategy?
  3. How do you ensure your PR efforts align with our marketing and business objectives?
  4. What are the key milestones and deliverables we should expect throughout the campaign?
  5. How do you handle changes or adjustments to the PR plan once the campaign is underway?
  6. What kind of involvement do you expect from our team?

How much should you pay a PR firm?

On average, you should expect to pay an experienced PR company around $4,000 monthly. Larger premium PR firms may charge $18,000 to $25,000, while a boutique agency's asking price may range from $12,000 to $18,000 monthly.

These factors usually determine the rates:

  • Agency’s location
  • Agency size and prestige
  • Scope of work
  • Expertise and experience
  • Industry complexity
  • Agreed project duration
  • Success metrics set by the client

The top public relations firms on DesignRush charge an average of $136 per hour. 13% of them accept projects with a minimum budget of $1,000, while only 2.61% require a $50,000 minimum budget requirement.

What are the best public relations companies in the U.S.?

The best public relations companies in the U.S. are:

  • Matter
    • 5.0 stars on Google (4 reviews)
    • Top clients: Veritas, Ledvance, IronNet, Roche Bros
  • Landis Communications
    • 4.8 stars on DesignRush (5 reviews)
    • 4.7 stars on Google (21 reviews)
    • Top clients: Old Navy, Match.com, Whole Foods Market, California College of the Arts
  • Bolt PR
    • Top clients: Dream Hotel Group, AristaMD, Marriott, PetFolk
  • 5W Public Relations
    • 4.3 stars on Google (26 reviews)
    • Top clients: The Trade Desk, All-Clad, Santa Margarita, Bowlmor AMF
  • Coyne PR
    • 3.3 stars on Google (6 reviews)
    • Top clients: GRACO, Quaker State, Babycenter, Horizon Group USA

Read more on these firms and scroll through the rest of the listings above. Filter your options based on location, team size, rates, reviews, and other parameters.

Why People Trust DesignRush

DesignRush Agency Directory is a trusted resource for discovering top public relations firms with an average rating of 4.7 on Google and Trustpilot.

Our executive team, comprised of former agency owners and leaders with extensive experience and industry insights, holds service providers to a higher standard through a meticulous screening process.

Criteria are the following:

  • Overall relevance and focus on PR services
  • PR topics covered on their official website and other channels
  • The number of successful PR projects delivered
  • Diversity of portfolio and case studies
  • Notable clients and known brands
  • Online reputation on DesignRush, Google, and other similar platforms

Read more about our DesignRush Agency Ranking Methodology.

Sources  

DesignRush sustains a directory of over 30,000 agencies categorized by service category, location, expertise and reviews. We build our database in two ways:

  • Our dedicated team of agency experts actively search the web for top performing companies. We then pull information from their websites, online presence and client testimonials to verify their status and qualifications prior to listing.
    The agencies listed get notified of their profiles on the website and they can choose to claim it or not, which suggests their availability for more collaborations.
  • Agencies can also reach out to DesignRush and must go through the verification process prior to being listed.
About The Author and Expert Reviewer
Jelena Relić has hundreds of top-ranking articles and a lifestyle & culture magazine she calls The MAN. She gained valuable content and SEO experience working at Digital Circle and Neil Sahota, which she now uses to deliver top-quality B2B content at DesignRush, particularly in the creative industry.
Mariana Delgado is a renowned marketing expert with an extensive background spanning over ten years in digital marketing, sales management, search, and video advertising. She has led campaigns with a stellar 5:1 ROAS and worked at consulting giants like PwC and Deloitte. Her influence at DesignRush led to an impressive 200% growth in organic traffic, pushing the visitor numbers beyond the 500,000 mark.