SECCI Concept Design
TURNING IDEAS INTO SUCCESSFUL PRODUCTS
Via Di Generosa, 3, Rome, 00148, Italyhttps://www.secciconceptdesign.com
SECCI Concept Design Overview
- Year Founded
- 2015
- Employees
- Under 49
- Minimal Budget
- $1,000 - $10,000
- Average Hourly Rate
- $70/hr
We support manufacturers, brands and product driven companies in creating new products, improving existing lines and defining stronger product identities. Our work covers product strategy, industrial design, user experience, CMF design, 3D development, prototyping coordination and production support.
Our approach is based on what we call Real Design: design that does not stop at attractive images, but deals with real constraints such as function, materials, production technologies, cost targets, tooling, market positioning and user experience.
Over the years we have worked across different product categories, including smart home devices, kitchen appliances, wellness products, mobility concepts, furniture, lighting, electronic devices and professional products. This broad experience allows us to move between aesthetics, engineering logic and manufacturing reality with a practical and flexible mindset.
A key part of our work is the connection between European design culture and Asian manufacturing capabilities. We regularly collaborate with companies and suppliers in China, helping clients transform ideas into feasible, competitive and production ready products.
We are especially useful for companies that need more than a visual concept. We help define what a product should be, how it should look, how it should work, how it should be perceived by the market and how it can realistically move toward production.
Our goal is simple: to help companies create products that stand out, work properly and can actually be made.
SECCI Concept Design Portfolio
Industrial Design
O-Mix
Manufacturing
- $5K - $20K
- 5 Months
- 2023
Industrial Design
Be-Tech r2 Smart Lock
Manufacturing
- $5K - $20K
- 5 Months
- 2020
SECCI Concept Design Services
Industries
- Consumer Goods
- Design
- Electronics
- Health Care
- Hardware & Networking
- Home & Garden
- Manufacturing
- Wellness & Fitness
- Sports
Client Types
- Startups
- Small Businesses
- Medium Businesses
- Enterprise / Corporate
Branding Expertise
- Brand Design
Creative Expertise
- AI Creative
Market Research Expertise
- AI Market Research
- Observational Research
Product Design Expertise
- 3D Modeling
- Engineering Design
- Industrial Design
- Product Prototype
Web Design Expertise
- Freelance
SECCI Concept Design Clients
SECCI Concept Design Team Bios
Italian industrial designer and founder of SECCI Concept Design, with 15+ years of experience in physical product development. He works across Europe and China, combining creativity, usability, CMF, engineering dialogue and manufacturing knowledge.
He brings ideas to life through precision engineering and technical expertise. He translates design intent into manufacturable components, optimizing performance, cost, and assembly.
Laura brings a refined and pragmatic perspective to the team, guiding industrial design projects from early concept to final definition. With a strong focus on materials, ergonomics, and finishes, she ensures that every design choice is both meaningful and feasible.
Based in Dongguan (China), Darren is the bridge between ideas and manufacturing reality. He leads supplier scouting, negotiation, and quality control with a deep understanding of production processes and local ecosystems.
SECCI Concept Design Awards
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