The Axis Agency Overview

Number of Employees
50 - 99
Minimal Budget
Average Hourly Rate
Year Founded
The Axis Agency is a full-service marketing and communications agency specializing in the new American consumer. Axis puts culture at the core of content-driven, digital-forward marketing campaigns for leading brands looking to engage the Whole Market.

As America becomes more diverse and cultures and identities blend into a poly-cultural reality, traditional mass marketing and demographic-based targeting have become obsolete. Axis’ Whole Market approach helps leading brands uncover universal insights that allow for the personalization of campaigns to ensure maximum relevance across multiple cultures, languages, markets and mediums.

Headquartered in Los Angeles, Axis has offices in some of the most diverse cities in the country, including New York, Miami, Chicago and Dallas. Axis is ranked by Ad Age as one of the Top 30 Hispanic Advertising Agencies in the U.S. Axis is a subsidiary of The Interpublic Group of Companies (NYSE: IPG). For more information, visit
1840 Century Park East, 6th Floor, Los Angeles, California 90067, United States
Other Locations
524 23rd St, Galveston, Texas 77550, United States
288 Old Town Front St., Temecula, California 92590, United States

Areas of Expertise

  • Digital Marketing Expertise
Digital Marketing Expertise
Digital Marketing Expertise
  • Integrated Marketing

The Axis Agency Portfolio

  • The Axis Agency - Pine-Sol
    Digital Marketing
  • The Axis Agency - ALDI
    Digital Marketing
  • The Axis Agency - Kaiser Permanente
    Digital Marketing
    Kaiser Permanente
  • The Axis Agency - Covered California
    Digital Marketing
    Covered California

The Axis Agency Team Bios

  • President
    Armando Azarloza
    As president and co-founder of The Axis Agency, Armando brings nearly 30 years of experience in marketing communications and advertising.
  • Executive Vice President & General Manager
    Carmen Lawrence
    Executive Vice President & General Manager
    Carmen has over 20 years of experience in multicultural marketing communications and corporate issues management.
  • Executive Vice President Digital
    Wally Sabria
    Executive Vice President Digital
    With over 20+ years in online marketing, Wally leads the Digital & Social Media practice; delivering high-impact, real-time solutions for client campaigns.
  • Executive Creative Director
    Francisco Letelier
    Executive Creative Director
    With an impressive career spanning more than two decades, Francisco leads creative strategy for Axis' roster of leading brand clients.

The Axis Agency Clients

  • Kaiser Permanente
  • The Clorox Company
  • ALDI
  • General Motors

The Axis Agency Awards

  • dotCOMM Awards 2018: Pine-Sol "My Clean Moves"
  • Hermes Creative Awards 2018: ALDI “Cupones”
  • Telly Awards 2018: ALDI “Cupones”
  • PR News’ Platinum Awards: Pine-Sol Makers of Home