The agency was built around a simple belief: that the most powerful thing a brand can do is make someone feel something in real life. In a world where attention is scarce and digital noise is constant, a well-executed live experience cuts through everything. People remember how a room felt. They talk about it. They share it. That is the kind of impact we build toward on every project.
THKT Studios was founded by Spencer Bours, based in Amsterdam, who leads creative strategy, brand direction and partnerships, and Kelvin Gonzalez, based in New York City, who oversees operations, venue
relationships and production. Together they bring a dual-city perspective that shapes how the studio approaches both creative and logistics with strong cultural networks on both sides of the Atlantic.
Our services cover the full spectrum of experiential marketing: live brand activations, immersive event design and production, pop-up events and product launches, creative concepting and art direction,
and cultural partnership programming. Every project is handled with senior attention from brief to execution.
THKT Selects is our music programming sub-brand, handling DJ bookings, artist curation and sonic direction for brand activations. Sound is one of the most underused tools in experiential marketing and
we take it seriously.
We work with consumer brands, lifestyle companies and cultural labels that want their audience to feel something.
