We have rigorously evaluated and selected the top 10 digital PR companies from thousands of service providers, considering their portfolio excellence, client testimonials, service range, and notable achievements. Read on to discover these agencies’ specializations and featured case studies to get one step closer to finding your partner.

The Number 1 Digital PR Agency as Selected by DesignRush Is:

5W Public Relations

• Best for: Overall
• Average hourly rate: $175
• Minimum budget: $10,000-$25,000
• Founded: 2003
• Size: 100-249
• Location: New York City, NY
• Notable clients: Sparkling Ice, The Trade Desk, All-Clad, Santa Margarita, Bowlmor AMF

5W Public Relations (5WPR) is a leading full-service digital PR agency whose team of over 250 creatives and public relations (PR) experts facilitates fully integrated campaigns with lasting results for emerging startups, high-profile individuals, established brands, and corporations. Combining resourcefulness and innovation with forward-facing communications strategies, 5WPR covers a broad spectrum of digital PR practices. Its services include, but are not limited to, legal tech PR, SaaS PR, beauty and grooming PR, health and wellness PR, SEO, and online reputation management (ORM) PR.

5W Public Relations Success Story

• Challenge: Sparkling Ice, a beverage brand, aimed to evolve and position itself as a lifestyle brand that supports community and inclusivity. To do this, it needed community-driven initiatives like its previous campaign, the Cheers to You Town Beautification, to engage consumers personally.
• Solution: 5W Public Relations targeted different media outlets to announce the program while engaging the press and working with small US towns on the projects. It also encouraged participation in the Cheers to Heroes contest for a chance to win $10,000. Sparkling Ice received over 3,000 submissions from 1,700 cities. It selected three finalists who have dedicated their lives to charitable work in their local communities.
• Results: The Cheers to You campaign achieved 39 earned media placements with 19+ million impressions. A recipient of two HORIZON Awards, the Cheers to Heroes contest secured 54 media placements and 200+ million impressions on various platforms, including The New York Post and Medium. A press release via PR Newswire was syndicated to 144 outlets, reaching over 104 million impressions.

Check 5W Public Relations Agency Profile

PRLab

• Best for: Localized targeting
• Average hourly rate: Inquire
• Minimum budget: $1,000-$10,000
• Founded: 2018
• Size: Under 49
• Location: Amsterdam, Netherlands
• Notable clients: Wayflyer, Chargebee, Unifonic, Recruitee, NapiFeryn

With a presence in Amsterdam, Munich, Stockholm, and Austin, PRLab is a digital PR company that uses a localized approach with a global perspective to reach the clients' key audiences. With over 10,000 coverage pieces landed globally, it optimizes strategies with research and data, lean brainstorming and conceptualization, editorial content on a PR calendar, execution and iteration, and finally, continuous analysis. Its digital PR services include tech and startup PR, media training, internal communications, PR funding, and SEO.

PRLab Success Story

• Challenge: Wayflyer, a fintech platform for eCommerce, sought to create a buzz around its launch in the Netherlands. It also wanted to attract more leads for eCommerce funding and become a preferred partner for eCommerce financing and marketing.
• Solution: PRLab tested effective media angles and content specific to the Dutch market. It produced articles and press releases targeting national media and niche eCommerce publications to ensure the messaging was well-matched to journalists and audiences. The strategy evolved to include organizing events, creating industry reports, and fostering relationships with local influencers.
• Results: PRLab secured 42 pieces of coverage for the client, achieving an average domain authority (DA) of 50 and reaching an online readership of 1.64 million. It generated 21 backlinks and 11,500 estimated coverage views.

Check PRLab Agency Profile

Motive PR

• Best for: Personal branding
• Average hourly rate: $130
• Minimum budget: Inquire
• Founded: 2008
• Size: Under 49
• Location: Nottingham, UK
• Notable clients: GardeningExpress, MuscleFood, Hancocks, LeaseCar, NetVoucherCodes

As a seasoned digital PR firm, Motive PR blends SEO, marketing, and journalism expertise to deliver publication-ready content with a high success rate for gaining traction and securing tactical media placements. Its PR campaign planning and measurement processes include a Motive Action Plan (MAP), which outlines goals, strategies, and key performance indicators (KPIs). This provides clients with a clear insight into the targeted return on investment (ROI), plus monthly reports detailing all media coverage, earned links, and link quality analyses. Motive PR's excellence has been recognized through numerous campaign accolades from the UK Content Awards and European Content Awards.

Motive PR Success Story

• Challenge: GardeningExpress, an online garden center, required new digital PR strategies to build backlinks and boost the founder's personal brand as a horticulturist.
• Solution: Motive PR generated high-quality gardening advice and trend content. Through the agency's effective media relations, the client secured a weekly column in the Daily Express and frequent features in major publications like The Sun, Gardening Etc, and Real Homes.
• Results: GardeningExpress secured 4,014 coverage items, averaging over 1,000 items annually. Its content earned more than 3,800 backlinks from high-authority domains, resulting in a 275% increase in referring domains.

Check Motive PR Agency Profile

Publicize

• Best for: SaaS industry
• Average hourly rate: Inquire
• Minimum budget: $1,000-$10,000
• Founded: 2013
• Size: 50-99
• Location: Medellin, Colombia
• Notable clients: Accelity Marketing, Solace, VoiceNation, Ninja Number, Devsquad

As a digital PR agency emphasizing diversity, transparency, and results, Publicize is home to an international team of professionals that has won over 1,600 media placements and collectively increased web traffic by 83,690% for over 450 clients. Its powerful narratives have reached 85+ million internet users worldwide through well-structured digital PR services: press release creation, media pitching, media relations, thought leadership, SEO, digital advertising, and social media marketing.

Publicize Success Story

• Challenge: Despite having a niche market of tech startup clients, Accelity Marketing, a specialized B2B SaaS marketing agency, struggled to convey the value of its approach.
• Solution: Publicize identified key startup, marketing, and tech publications to target. Through relationships with influential journalists, it successfully pitched Accelity’s announcements and content ideas to these media outlets. Its editorial team also pitched guest articles on the latest digital marketing and SaaS trends to establish the client's credibility.
• Results: Over 12 months, Accelity secured 10 media placements in top-tier tech publications, including Forbes, Fast Company, and Entrepreneur. Consequently, it experienced a 72% surge in US-based web traffic.

Check Publicize Agency Profile

Bottled Imagination

• Best for: Creative video campaigns
• Average hourly rate: Inquire
• Minimum budget: Inquire
• Founded: 2012
• Size: Under 49
• Location: Manchester, UK
• Notable clients: Victorian Plumbing, Puma, Bench, AceOdds

Bottled Imagination is a creative digital PR company that offers four distinct service tiers:

1. Pure Imagination combining creative ideas and digital PR services
2. Planned Imagination blending search strategy and digital PR
3. Full Imagination comprising search, digital PR, and cross-channel creative techniques
4. Crafted Imagination integrating full-funnel content strategy, production, and digital PR
5. Established over a decade ago, it is a recipient of UK Search Awards, UK Digital PR Awards, UK Content Awards, and PRmoment Awards.

Bottled Imagination Success Story

• Challenge: Bathroom retailer Victorian Plumbing wanted to generate many links and media coverage to increase its share of voice and search engine rankings. It required an extensive, creative campaign with multiple components within a tight timeframe.
• Solution: Bottled Imagination's campaign focused on the issue of public toilet closures, a topic of increasing relevance. To create a compelling narrative, the agency forecasted when major UK cities would lose all their bathroom facilities. Mixing in a creative twist, it designed WWF-style spoof posters that depicted public conveniences as endangered species. Its team also launched a government petition to raise awareness and employed a David Attenborough impersonator to create BBC Earth-style video content.
• Results: The client secured 50 pieces of media coverage, 2,000 petition signatures, a feature on national TV, and 88% linking coverage.

Check Bottled Imagination Agency Profile

Jive PR+Digital

• Best for: Entertainment industry
• Average hourly rate: $150
• Minimum budget: $1,000-$10,000
• Founded: 2009
• Size: Under 49
• Location: Manhattan Beach, CA
• Notable clients: Songtradr, Virgin Radio, Telus Fund, Fan Expo Canada, Whistler Film Festival

With over 15 years in the business, Jive PR + Digital is a dynamic digital PR firm that specializes in the strategic use of social media and influencer marketing to promote clients to B2B and B2C markets. Its digital PR services include brand positioning, project-based digital PR for entertainment, event and exhibition planning and execution, news monitoring, newsjacking, personalized pitching, SEO press placements, plus content writing and distribution. Jive PR + Digital has produced articles that have received 3.6 million impressions and 1.1 million views combined.

Jive PR+Digital Success Story

• Challenge: Songtradr, a B2B music company, sought to bolster its global recognition via multiple high-profile announcements through company acquisitions, partnerships, and artist support efforts.
• Solution: Jive PR+Digital's key responsibilities included securing feature coverage in top industry publications, promoting Songtradr’s community support initiatives, and developing a virtual biweekly panel series targeting select music outlets.
• Results: Jive PR+Digital's campaign won feature coverage in prestigious outlets, such as Billboard, Rolling Stone, and Variety, where Songtradr was prominently mentioned along with industry giants like Spotify. It resulted in 177 pieces of coverage, a total audience reach of 4 billion, and 4.1 million views.

Check Jive PR+Digital Agency Profile

Digital Third Coast

• Best for: Content research
• Average hourly rate: $150
• Minimum budget: Inquire
• Founded: 2007
• Size: Under 49
• Location: Chicago, IL
• Notable clients: Topiarius, Improvenet, CraftJack, Advanced Dermatology, Goldberg Law Group

Digital Third Coast has been providing bespoke digital PR services for the past 17 years, fueling the steady growth of over 300 clients and earning them more than 30,000 authoritative links combined. Its digital PR process comprises content research and production, media outreach and list building, pitch writing, reporting and communication, link building, and keyword optimization.

Digital Third Coast Success Story

• Challenge: The client, a B2C healthcare platform for therapists and patients, aimed to diversify its backlink profile by acquiring links from reputable sources in its industry. However, it lacked SEO expertise, additional support, and broad PR outreach.
• Solution: Digital Third Coast conducted a survey that enabled its team to gain insights into the respondents’ attitudes toward relationships. This targeted research appealed to writers from other industries, including personal finance and lifestyle. The campaign's relevance to the client's niche and a wide range of news verticals made it compelling for publication.
• Results: The digital PR campaign successfully generated 249 campaign links, with an average DA of 66 for these links. Additionally, it achieved 13,000 social media engagements and 272 media placements.

Check Digital Third Coast Agency Profile

Power Digital

• Best for: Paid search
• Average hourly rate: $175
• Minimum budget: $1,000-$10,000
• Founded: 2012
• Size: 250-499
• Location: San Diego, CA
• Notable clients: Soccerloco, The Honest Company, Alo Yoga, SPANX, Good American

Power Digital is a modern growth marketing and digital PR agency that expertly blends the latest technologies in data intelligence with PR and consulting. This innovation enables its team to drive results 2.6x faster than the industry average, equivalent to billions in client revenue. Its digital PR services cover audit, investment support, SEO outreach, press releases, blogger outreach, and broadcast outreach.

Power Digital Success Story

• Challenge: Soccerloco, a soccer gear retailer, targeted more highly qualified sustainable traffic to its site to increase conversions. Despite its strong brand and high-quality products, it had difficulties generating non-branded revenue. Poor indexing, ineffective content strategies, and insufficient outreach hampered its channel. The paid search efforts were also underperforming, with a negative return on ad spend (ROAS).
• Solution: Power Digital overhauled the client's content strategy. It generated at least 10 high-quality online PR placements monthly. For Soccerloco's paid search channel, the team used traditional paid text and product listing ads (PLA) on Google's shopping feed to maximize ROI.
• Results: Within only 1 month, the revamped indexing strategy yielded a 15% rise in conversion rate, 29% in transactions, and 42% in revenue. The organic channel initiatives saw a 218% surge in traffic and 269% in revenue year-over-year (YoY). Power Digital's ongoing support consistently generated at least 100% revenue increases annually.

Check Power Digital Agency Profile

Reboot Online

• Best for: Creative content production
• Average hourly rate: Inquire
• Minimum budget: Inquire
• Founded: 2012
• Size: 50-99
• Location: London, UK
• Notable clients: Showers to You, Forbes, Save on Energy, Ritz Paris, uSwitch

Reboot Online is a search-led digital PR company. Putting together technical know-how and creative flair, it offers fully in-house capabilities. Its digital PR services include campaign building, outreach, international media placements, data analysis, inner page linking, newsjacking, and reactive PR assistance. With recognition from European Search Awards, Global Content Awards, and The Drum Awards, Reboot Online has secured 30,000+ pieces of coverage, established backlinks in 150+ countries, and grown 200+ brands. Its research is trusted and read by 460,000+ persons worldwide.

Reboot Online Success Story

• Challenge: Showers to You, an online shower enclosure shop, needed to acquire strategic links from high-authority sites and gain substantial high-domain and industry-relevant coverage.
• Solution: Reboot Online leveraged headline-worthy lifestyle campaigns and niche tip-based press releases. This tactic appealed to the national media and strengthened the client's brand authority in the home and bathroom sector.
• Results: Over 6 months, Reboot Online executed 12 campaigns for Showers to You and acquired over 200 links with an average domain rating (DR) of 66. Notably, 51% of these links had a DR of 70, and 10% had a DR of 90+.

Check Reboot Online Agency Profile

Bolt PR

• Best for: Tech industry
• Average hourly rate: Inquire
• Minimum budget: Inquire
• Founded: 2007
• Size: Under 49
• Location: Dallas, TX
• Notable clients: Dream Hotel Group, AristaMD, Marriott, PetFolk, Seraf

Having served diverse businesses for 17 years, Bolt PR is an experienced digital PR firm committed to strengthening its clients' brand names and credibility through press material development, narrative design, strategic press coverage, influencer engagements, data-driven communications, and cross-promotional partnerships. It is home to 25 savvy PR specialists adept at proactive media relations, reactive and rapid reaction, news bureaus, and media training.

Bolt PR Success Story

• Challenge: A global tech company was expanding to the US market. Despite its established international reputation, it required strategic digital PR services to secure high-profile media coverage supporting sales and brand growth in the new endeavor.
• Solution: Bolt PR's multifaceted strategy began with the timely launch of a new security product, targeting prominent business media, national news, and trade press outlets in retail, adtech, and security. Following the launch, the team shifted focus to producing thought leadership articles and timely newsjacking. It developed compelling media pitches on the client’s solutions, organized regular calls with business unit leaders, and monitored breaking news.
• Results: The client secured 232 high-profile media placements and a 3x increase in its share of voice. Notably, the business experienced 40x ROI from new deals closed within the first 6 months of collaboration with Bolt PR.

Check Bolt PR Agency Profile

How We Picked the Best Digital PR Companies

We evaluated portfolios, client testimonials, case studies, market reputation, and areas of expertise to identify agencies that demonstrate exceptional proficiency in digital PR services. Our executive selection team’s thorough assessment examined each firm’s track record and capabilities that make it excel in the field.

Here are the criteria we used to rank the top digital PR firms:

• Vetted reviews: Level of authority in the field based on work quality and client satisfaction
• Robust portfolio: Successful digital PR campaigns with results backed by case studies
• Notable recognitions and press mention: Proven industry reputation, thought leadership, and innovation
• Team bios: Team member profiles, experience, and skills
• Top services: Areas of specialized focus
• Digital PR expertise: Proven competency in media relations, content creation, influencer partnerships, social media strategy, crisis management, as well as analytics and reporting

Visit the DesignRush Agency Ranking Methodology page to learn more about our process.

10 Most Popular Digital PR Agencies Compared