Standout Features:
- Multifaceted turtle logomark
- Bold typeface
- Simplistic color story
Bildi is an online marketplace that makes it easier for people to buy materials for home repairs and improvements. In this case, MOOHII designed the perfect logo to represent the hassle-free building experience that the company offers.
The designers created the logomark around the brand’s mascot, which is a turtle. This icon makes the brand instantly recognizable, but to make it more meaningful, they deconstructed it to reveal other visual elements like a smile, a house silhouette, and a sun above it.
Along with the symbol, they used a simple block of text to display the Bildi brand name with utmost clarity. It’s written in bold text, with the letters almost looking like pieces of bricks – large enough to read even from afar!
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