Juliana Roxo

Abissal Brands Co. created a restrained logo for Juliana Roxo built around a monochrome “JR” monogram.
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Juliana Roxo (slide 1)
Article by Rafi Lim
Published Dec 30 2025
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Updated Jan 06 2026

Juliana Roxo Home Design is a residential interior design studio focused on helping expatriates in Europe create welcoming, meaningful homes, and Abissal Brands Co. translated this vision into a distinctive logo-led identity.

The monogram combines the initials “J” and “R” in a balanced, geometric structure, forming a compact mark that feels both contemporary and timeless. The logo system scales seamlessly across digital and print applications, reinforcing a sense of clarity, care, and understated sophistication.

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Abissal Brands is a Brazil-based creative studio that believes design is a visual language capable of shaping perception and meaning. With a strong strategic foundation, the studio creates concise brand identities that express purpose, emotion, and long-term value beyond aesthetics.

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Logo Designed by
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