Standout features:
- Energetic
- Time and tested black-yellow combination
- Bold typography
Essentially LimorTV is the home of all the awesome video-branded content created by LimorMedia, a consumer-oriented platform where anybody can find something interesting to watch: from beauty and wellness tips and products to food recipes, trendy, must-have products, and much, much more.
The logo, created by Friendly Label, was designed to represent the content of LimorTV. It is straight-to-the-point, fresh, smart, creative, and bold.
The agency abandoned the idea of infusing the logo with flashy visuals and opted for a simplistic, albeit uplifting, and energetic feel and a positive vibration that effortlessly transmits the passion that the company puts into what they do. The lightning bolt was perfect to summarize all these traits in one icon that can be used by itself.
