JOOLS WHISKY

Standout Features:

• Zigzag edges
• Texturized background
• Ancient Japanese symbolism

JOOLS WHISKY is a premium quality Japanese whiskey with a bottle label design to prove it. Pixel and Voxel created a design that encapsulates the brand’s quality and origin in two varieties.

Each option relies heavily on either the earthy, crude seal brown or a heavy, volcanic blue. Both variations are texturized and have separate star visual elements. While the brown one encompasses a rhomboid-like pattern reminiscent of a Samurai’s armor, the blue one features a beautiful calligraphic expression.

Rather than following the usual fine-line edges, these labels end in horizontal zigzag movements. The main visuals are outlined by two thin gold horizontal lines and several small circles above or below them.