The refreshed packaging system by Bokov Brand Bureau, led by Aleksey Bokov, brings KICK’s expanding product line together through strong typography, high-contrast color coding, and clear functional messaging.
Each variant stays distinct while reading as part of the same family, supporting shelf presence and brand recognition.
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GET PROPOSALSBokov Brand Bureau, led by Aleksey Bokov, is a Moscow-based studio specializing in strategic brand systems that help companies adapt and grow in changing markets.
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