Philoktitis

Standout Features:

• Roman-inspired
• Clean and minimalist
• Symbolic

Named by the ancient king bitten by a poisonous snake and healed by washing his wound with red wine, Philoktitis deserves an equally interesting packaging design.

And design agency Deworks.co delivered!

They incorporated the label design from ancient Greek pottery and featured a minimalist illustration of a snake wrapped around a wine glass. They then used a muted color palette to create a sophisticated and elegant look that would appeal to wine lovers.

The new packaging has helped the winery stand out on shelves and has been well-received by customers immediately!