Philoktitis

Philoktitis Packaging Design Analysis
Article by Mladen Milosevic
Last Updated: January 07, 2025

Standout Features:

  • Roman-inspired
  • Clean and minimalist
  • Symbolic

Named by the ancient king bitten by a poisonous snake and healed by washing his wound with red wine, Philoktitis deserves an equally interesting packaging design.

And design agency Deworks.co delivered!

They incorporated the label design from ancient Greek pottery and featured a minimalist illustration of a snake wrapped around a wine glass. They then used a muted color palette to create a sophisticated and elegant look that would appeal to wine lovers.

The new packaging has helped the winery stand out on shelves and has been well-received by customers immediately!

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Mladen Milosevic
Mladen Milosevic
Content Specialist
Mladen Milosevic’s passion for all forms of art fuels his ability to create content that seamlessly blends creativity with informative depth. With five years of experience in content creation and copywriting, his close collaboration with a design team as an editor for private school websites in Serbia has sharpened his keen sense for design. His artistic insight is a valuable asset in crafting engaging textual content that captures the essence of various design types. Mladen now channels this expertise into writing insightful articles on logo, print, and packaging designs for DesignRush.
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