Prevail Jerky

Standout Features:

• Hand-drawn typeface
• A bold color palette
• An eye-catching, modern design

Prevail Jerky is characterized by its commitment to delivering 100% healthy products. Sabik Design wanted to emphasize it through an unapologetically bold and captivating beef jerky packaging design.

Every flavor's packaging design features shades of the same color to distinguish between them easily. The colors also complement the taste, with red associated with the spicy variant, while green is for the lemongrass flavor.

Another feature of this packaging design is the hand-drawn typeface that gives the brand its unique look. The agency used attention-grabbing heavy white lettering to present the brand and product names.