Traditional Ranch Water

Standout Features:

• Aquarelle-style background
• Pastel color palette
• Handwritten vertical lettering

Smaller Type's packaging design for Marfa’s Traditional Ranch Water perfectly captures the refreshment and sophistication of the brand’s soft cocktail drink.

The aquarelle-style background’s fluid, watery appearance subtly aligns with the product’s refreshing taste. It evokes the sensation of a crisp, cool beverage, immediately communicating the product's light and hydrating nature. Plus, a pastel color palette adds a layer of softness, suggesting a product prepared with care.

Complementing the design is the brand name’s handwritten vertical lettering, which exudes timelessness and sophistication. This detail lends the packaging an air of elegance, reinforcing the Traditional Ranch Water's premium quality.