Greaves India

Standout features:

• Gorgeous photography and typeface on the welcome screen
• Main menu items switch from the bottom to the top and stay sticky
• Videos and animated CTAs that engage visitors

Greaves India is a tour operator specializing in local trips and visits to India’s notable locations and landmarks. Their stunning website is a product of Crowd digital marketing, design, and branding agency.

Captivating photography of the Taj Mahal veiled in morning haze and adorned in stylish white typeface makes for a remarkable entry point once the visitor lands. The links at the bottom turn out to be the main menu items, which becomes apparent once the visitor begins to scroll.

The website then takes on a decidedly different look. Following a boxy 1:1 layout, it uses black and white background colors alternately, animated CTAs, custom illustrations of landmark locations across the subcontinent, and a short video.

An accompanying blog section follows a similar layout pattern and relies heavily on vibrant photography while providing value to the visitor interested in visiting India and other neighboring countries.