Tick Tock Tea Times Trading

Standout features:

• Colorful
• Journal-like
• Fun and informative

Trendily named Tick Tock is an independent tea brand specializing in naturally caffeine-free rooibos. They’ve spent more than a century perfecting their blends, and you’ll spot their latest colorful packaging on the shelves of the most respectable supermarkets. Now, thanks to Lark, they have a vibrant new website to boot.

Just like its packaging design, the website blends a formal, carefully structured design with rich colors and illustrations. The website flawlessly pairs it with the brand’s renowned warm and spontaneous personality. The agency managed to make it fun and colorful without losing the brand’s long heritage and industry knowledge. And while it had to look the part, it must do the job too.

It’s rooted in the visual concept of a travel journal, building on the brand’s existing identity and inviting users to discover the world of Tick Tock.

Lastly, subtle animations and parallax effects enhance the UX without being too flashy or distracting. The site itself is built in Shopify and is fully customizable.