Diligent
Specialist Google Ads and airtight tracking for ecommerce brands done guessing.
Bulevar Arsenija Carnojevica, Belgrade, 11070, Serbiahttps://diligent.biz
Diligent Overview
- Year Founded
- 2018
- Employees
- Under 49
- Minimal Budget
- $1,000 - $10,000
- Average Hourly Rate
- $100/hr
We do two things and we do them properly: specialist Google Ads management, and airtight web analytics and conversion tracking. Most agencies sell traffic. We start one step earlier, with the measurement, because you cannot optimize what you cannot trust. A typical account comes to us with a gap between what the reports claim and what actually happened. We find it, fix it, and build a model the client can finally act on. Only then do we scale.
We began as a PPC-only shop and lost a few early clients because the funnels we were sending traffic to were not good enough. So we learned to build landing pages, then analytics, then entire funnels. Today we run as three departments, advertising, analytics, and creative, that work as one team.
How we work is the difference. Accounts are run in-house by our own senior specialists, not outsourced and not handed to a junior farm. The person who builds your account is the person who explains it on your call. Our pricing is a flat retainer plus a performance share, so we grow only when you do, never a percentage of your ad spend and no hidden fees. And you own everything we build: the accounts, the tracking, the creative.
We are a certified Google Partner and a Microsoft Advertising Partner. Our work spans ecommerce verticals from skincare and cookware to jewelry, mattresses, motorcycles, and B2B manufacturing, plus lead-generation marketplaces.
Diligent Portfolio
Google Ads
Building out Cosy House Collection across Google and Bing
Home & Garden
- $20K - $100K
- 18 Months
- 2019
Facebook Advertising
Launching MV Agusta's e-mobility line from zero
Automotive
- $100K - $250K
- 36 Months
- 2022
Google Ads
Scaling WonderSkin from zero across the US and Europe
Beauty
- $20K - $100K
- 12 Months
- 2024
Google Ads
Launching Jean Patrique on Google Ads and Shopping
Consumer Goods
- $20K - $100K
- 24 Months
- 2024
Diligent Services
Industries
- eCommerce
- Consumer Goods
- Beauty
- Automotive
- Fashion
- Manufacturing
- Retail
- Transportation & Logistics
- Home & Garden
Client Types
- Enterprise / Corporate
- Medium Businesses
Advertising Expertise
- B2B
- B2C
- DTC
- Programmatic Advertising
Digital Marketing Expertise
- Copywriting
- DTC Marketing
- Digital Advertising
- Marketing Analytics
- Marketing Strategy
- Performance Marketing
- SEM
- Shopify Marketing
Media Buying Expertise
- AI Media Buying
- Media Planning
PPC Expertise
- B2B PPC
- Bing
- Display Advertising
- Facebook Advertising
- Google Ads
- Google Shopping
- YouTube
Social Media Expertise
Diligent Clients
Diligent Team Bios
Igor Babic founded Diligent in 2018 as a Pay-Per-Click shop and grew it into a performance-marketing agency for ecommerce brands. He leads the team across advertising, analytics, and creative, and still joins client calls on the accounts he helps build.
Diligent Awards
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