Founded in Paris in 2023, Gust is a creative team agency focused on one simple idea: in a feed where users scroll past thousands of messages a day, the brands that win are the ones that earn attention in the first few seconds. Everything we build is designed around that moment.
We work across four connected areas.
- Influence & UGC: we cast and manage creators, from nano to celebrity talent, to build campaigns that feel native rather than sponsored.
- Social Media Management: day-to-day strategy, content and community management built for consistency and culture, not just posting schedules.
- Content Production: an in-house studio handles video, photography, motion and 3D, so creative ideas move to finished assets without outside dependencies.
- Paid Media & Performance: we amplify what already works, optimizing budgets across platforms based on real campaign data.
Our process, We Think, We Connect, We Produce, structures every project from strategic audit to creator casting to final delivery, keeping every discipline in-house rather than split across separate vendors.
We've partnered with brands including Coca-Cola, Orange, Nivea, McDonald's, Lipton, Quick, Emma Matelas and Gaumont, on projects ranging from always-on social content to large-scale campaign activations.
We see ourselves as partners, not vendors, brought in to solve a business problem with creative work that's built to perform, not just to look good.
