Video Made by: Localeyes Video Production

Gucci

Article by: Branko Dimitrijević

Published Feb 19 2026 Updated Feb 26 2026

Gucci

To promote the Chicago stop of Gucci’s PIN pop-up campaign, LocalEyes created a fast-turnaround commercial highlighting the GG Psychedelic collection. Shot on location and delivered within three days, the video captures a temporary retail space where disco-era lighting and mirrored surfaces meet precise, contemporary merchandising.

Gucci video design by LocalEyes. — Macro details spotlight texture and craftsmanship

Gucci (slide 3) — Disco lighting amplifies the GG Psychedelic energy

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Technologies & Tools

Commercial

Description

Team Behind the Design

Agency: LocalEyes Video Production
Client: Gucci
Category: Video - Commercial
Location: Los Angeles, California, United States
Project Brief: Craft a fast-turnaround commercial promoting Gucci’s Chicago PIN pop-up store and the GG Psychedelic collection, capturing the immersive retail environment and supporting social media distribution.

Strong commercial fashion videos for luxury retail depends on atmosphere without losing merchandise clarity. The Gucci PIN Pop-Up Chicago execution delivers this by pairing immersive lighting with controlled framing that protects product visibility.

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