Redaccel is a marketing agency specialising in Reddit marketing and generative engine optimisation, the practice of getting a brand cited in AI generated answers from ChatGPT, Perplexity, Google AI Overviews, Gemini and Claude. Founded by Johan Larsen and Erik Eskedal, the agency works measurement first: every engagement starts by recording which URLs the engines actually retrieve for a client's buyer questions, and that citation set becomes the target list.
How the work runs
- Free AI visibility audit before anything is bought: which engines and which pages name your competitors and not you.
- Reddit campaigns placed by aged accounts with history in the target communities, every placement logged and checked for survival.
- Insertions into the list pages and directories the engines already cite, rather than new articles nobody retrieves.
- A monthly share of voice report against named competitors, and a day 90 exit gate.
Results
- GPM Music Group: 4 posts and 60 comments in 30 days, more than 150,000 views, the number 2 Google result for the brand name.
- A content creator software company: more than 300,000 Reddit views in 30 days, the number 1 Google result for its brand name above its own site, around 40 inbound leads by DM and confirmed sales.
- Peptide Bureau, our own brand: more than 100 comment placements across 60 subreddits and a rise of over 300 percent in AI visibility since the campaign began.
Services: Generative Engine Optimization, AI Search Optimization, Reddit Marketing, Content Marketing, Digital PR. Plans from EUR 500 a month, three month minimum. Registered office Rådhusgata 21, Oslo, Norway.
