Wit and Craft

We're a creative studio focused on crafting and cultivating brands.
549 Ottawa Ave NW, Grand Rapids, Michigan 49503, United States
https://www.witandcraft.com

Wit and Craft Overview

Number of Employees
Under 49
Minimal Budget
Inquire
Average Hourly Rate
Inquire
Year Founded
2015
Wit and Craft's team of expert brand strategists, designers, and developers work closely with their clients to develop custom branding solutions that resonate with their target audience. They understand that branding is more than just a logo and a color scheme. It's about creating a cohesive message that communicates who you are, what you do, and why you do it better than anyone else.

Their process begins with discovery. They take the time to learn about their clients' business, their competitors, and their industry. This knowledge helps them identify what sets their clients apart and what makes them unique. From there, they define their brand messaging and positioning, developing a brand voice that aligns with their clients' vision and values.

With a solid foundation in place, Wit and Craft's designers bring the brand to life through visual identity design. They create custom logos, typography, color palettes, and imagery that capture the essence of the brand and communicate it effectively to the target audience. Their design approach is rooted in simplicity and clarity, ensuring that the brand identity is easily recognizable and memorable.

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Advertising Expertise
Advertising Expertise
  • B2B
  • Direct Mail
  • Print Advertising
Branding Expertise
Branding Expertise
  • B2B Branding
  • Brand Design
  • Brand Messaging
  • Brand Strategy
Graphic Design Expertise
Graphic Design Expertise
  • Visual Communication

Industries

  • Finance
  • Health Care
  • Manufacturing
  • Transportation & Logistics

Wit and Craft Portfolio

Wit and Craft - Asymmetria
Logo Design
Asymmetria
2024

Wit and Craft Reviews


Reviews from Google Maps are available on this profile.
The team at Wit & Craft are excellent! They nailed our rebrand - the new logo turned out better than any expectation I had when we started the process. They listen well and really take the time to get to know your business and your market. They teased out not only where our business is today, but where we are headed. Because of that our the new logo represents us well today and we will continue to grow into it in the years to come. It also helps us stand out in a crowded market and communicate our company's core values. I highly recommend working with Wit & Craft. 🔥 "
Christopher Harris's Review Sourced from Google
Jon and team at Wit & Craft are exceptional at listening to business needs and delivering creative solutions that bring results. Their ability to craft a visual story and solidify a brand is some of the best I have had the pleasure to see. "
Jill Davy's Review Sourced from Google
Jon and Team have been instrumental in helping businesses transform their brand identity in lock step with their markets, their business goals, and even their aspirations. After a solid 6+ year working relationship with the firm, I confidently recommend their services and their perspective. True business professionals don't often come in such likeable creative "wrappers". Wit and Craft are true partners, in every sense. Don't hesitate to call on them for your business identity needs. "
Samara Cogswell's Review Sourced from Google

Wit and Craft Clients

Asymmetria
Resthaven
Dart Frog Creative
Stone