Question 1

What is a creative agency?

Accepted Answer

A creative agency is a company that combines branding with marketing and design strategies to help brands perform better both in the physical and digital world. They offer a full scope of services that fall under the umbrella of strategy (how brands establish themselves on the market and how they serve their customers), design (how brands and products look and feel), advertising (how brands promote themselves and their products or services), technology (how brands integrate technological solutions into their practices).

Question 2

What do creative marketing agencies do?

Accepted Answer

Creative marketing agencies help brands transform into more engaging enterprises to attract their audiences, generate loyalty and drive conversions. Their services can include but are not limited to advertising, web design, branding, technology, social media marketing, graphic design, content marketing, video marketing, and more.

Question 3

What are the different types of creative agencies?

Accepted Answer

We can place these firms into six different categories based on their unique offerings: digital agencies, advertising agencies, media agencies, design agencies, interactive agencies, and consulting agencies.

Question 4

How much do creative marketing agencies charge for their services?

Accepted Answer

Usually, they’ll charge you by the hour and the cost approximately ranges between $50 and $250. Another billing option is the result-oriented fee, for which you issue the payment if your partner agency delivers the desired results. Some common goals include generating higher website traffic, boosting website search engine rankings, and strengthening brand authority. Creative agencies can also charge you for the project. Agreeing on a fixed price for a certain project can be convenient whenever it’s difficult to estimate the exact number of hours an agency needs to finish it. This is how much you can expect to pay for specific services: around $2,500+ for logo design, between $1000 and $100,000+ for website design, and $900 to $1600+/month for social media marketing. Which method of billing you choose will depend on the scope of the project(s) and your own needs. If it’s a rather small project that can be quite well-estimated in terms of workload, going for the hourly fee is just fine – and that’s the most common method of invoicing as well.

Question 5

Why hire a creative agency?

Accepted Answer

Partnering with a creative agency can be a practical solution if your organization does not have the financial resources to employ full-time experts, and the tools and technology to complete a project. It means you’ll get access to a whole team of experts, from analysts to web designers and content writers, for the price of a single expert. These specialists will develop effective marketing strategies (based on your unique goals, branding style and budget), and ensure quality and consistency across all your communication channels.

Question 6

How to choose the best creative marketing agency for my project?

Accepted Answer

Identify the services needed for your project to choose a firm that has experience and expertise in that area. Determine your budget and find out how your business will benefit in the long run, including the return on investment. Go through their past work and understand if they can devise a tailored strategic plan as opposed to a one-size-fits-all tactic. Make sure the agency you hire defines its communication channels and contact person from the beginning of your collaboration.

Question 7

What to ask prospective creative agencies before hiring the right one?

Accepted Answer

Have you ever worked on a similar project? According to you, do our goals seem realistic? How will you create a strategy to help us achieve these objectives? Why will this strategy work for our specific brand? What results can we expect and when can we expect to see them? What tools/resources will you use to conceptualize, create and execute campaigns and gather results? What materials and information will you need from us? How are we going to be involved in the project? How often will you report on progress and performance? How will you communicate and collaborate with our company during the project? Who will be the contact person? How much will this project cost? Are there any additional fees we need to know about?

Top Massachusetts Creative Agencies

Best Massachusetts Creative Marketing Agencies Rankings

Viewpoint Creative

KHJ

Yelling Mule

Captains of Industry

Connelly Partners

Primary

Getfused

Kurve

The Fantastical

Small Army

Need Help Selecting The Right Agency For Your Project?

Elite SEM

BRIGHT EYE DESIGN

BLACKCOFFEE

10up

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