Best Maryland Branding Agency Rankings

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Rankings updated: March 03, 2024
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  • Straight North

    Verified
    Make Every Click Count!
    Straight North is a full-service Internet marketing firm that works with you to customize the best mix of online marketing from PPC and email campaigns to SEO-based responsive websites to provide resu [...]
    Baltimore, Maryland
    100 - 249 Inquire $1,000 - $10,000
    Expertise
    Hover to view additional Areas of Expertise
    Brand Messaging
    B2B Branding
    Brand Strategy
    Brand Design
    VISIT WEBSITE
  • Duo Studio

    Verified
    A creative collective made to unlock your brand's potential.
    When producing thought-provoking digital experiences, Duo Studio weaves together bold strategy and innovative execution. When it comes to offering branding, site design, and content marketing solution [...]
    Burtonsville, Maryland
    Under 49 $120/hr $10,000 - $25,000
    Expertise
    Brand Strategy
    VISIT WEBSITE
  • GKV

    Verified
    GKV is a full-service integrated communications agency.
    GKV provides Advertising, Brand Identity, Brand Inside, Media Planning & Buying, Public Relations, Social Media, Grassroots, Direct Marketing, Video Editing Services.
    Baltimore, Maryland
    50 - 99 $140/hr $50,000 & Up
    VISIT WEBSITE
  • Empowering Businesses Through Shopify
    MakeShopify is dedicated to empowering businesses to thrive in the digital world. Our specialization lies in expert Shopify development.
    Columbia, Maryland
    50 - 99 $50/hr Under $1,000
    VISIT WEBSITE
  • Blakeslee

    Giving a creative shape to your business ideas!
    We invite you to refer to us as an advertising agency, albeit one that goes beyond conventional boundaries. Our scope of work extends far beyond the standard definition of dental branding, as we excel [...]
    Fallston, Maryland
    Under 49 $40/hr $1,000 - $10,000
    VISIT WEBSITE
  • Full Sail Media

    Rock The Boat
    Full Sail Media is passionate about helping businesses grow. We work in tandem with business owners and internal marketing teams to strengthen brand awareness and improve lead acquisition. Our approac [...]
    Glen Burnie, Maryland
    Under 49 $125/hr $1,000 - $10,000
    VISIT WEBSITE
  • We Do The Not-So Sexy Work!
    Ready to skyrocket your brand? Our team of professionals and digital experts will bring creativity, innovation, and an entrepreneurial approach to ensure your brand cuts through the noise and experien [...]
    Oxon Hill, Maryland
    Under 49 $400/hr $1,000 - $10,000
    VISIT WEBSITE
  • Herrmann

    Leading the law firm branding industry
    For over four decades, Herrmann Advertising Branding Technology has been at the forefront of the industry, delivering exceptional and dynamic law firm branding and marketing solutions specifically tai [...]
    Annapolis, Maryland
    Under 49 Inquire Inquire
    VISIT WEBSITE
  • ULS

    We are a crew of creative problem solvers
    We are a provocative creative agency focused on imagining and building highly-interactive digital user experiences that push the limits of design and development.
    Baltimore, Maryland
    50 - 99 $20/hr $25,000 - $50,000
    VISIT WEBSITE
  • idfive

    idfive is an integrated marketing firm for brands on a mission.
    idfive Baltimore, MD based integrated marketing firm. Our work is successful because we embrace informed design as the grounding principle behind every project.
    Baltimore, Maryland
    Under 49 $180/hr $25,000 - $50,000
    Expertise
    Naming
    VISIT WEBSITE
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  • Top Ranked Branding and Digital Design Agency
    We influence business growth and connections. We're creative problem solvers. We help brands communicate their stories, craft authentic experiences, and curate unique ways of doing business that inspi [...]
    Columbia, Maryland
    Under 49 Inquire $1,000 - $10,000
    VISIT WEBSITE
  • NMR Designs

    Go beyond.
    Fueled by the ambition to work with change-makers and industry disruptors, we're passionate about pushing boundaries with fresh and innovative ideas while still maintaining the integrity of your brand [...]
    Columbia, Maryland
    Under 49 $175/hr Inquire
    VISIT WEBSITE
  • Ashton Design

    Building brands that you are proud of
    Ashton Design is a Baltimore-based illustration studio that has been enhancing human experiences through identity, environment, print and digital projects since 1985. Our collaborative approach from c [...]
    Baltimore, Maryland
    Under 49 $150/hr $10,000 - $25,000
    VISIT WEBSITE
  • REIMAGINE BOUNDARIES and REDEFINE CONVENTION
    The Phoenix specializes in the design of innovative, integrated marketing strategy and flawless experiential execution. We leverage our expertise in Brand Architecture to provide our clients with exce [...]
    Owings Mills, Maryland
    Under 49 $150/hr $1,000 - $10,000
    VISIT WEBSITE
  • Propr

    Advisory & Creative Services for small to mid-sized businesses & non-profits
    PROPR is the leading boutique branding agency for nonprofits, specializing in crafting robust brands with soul. We cultivate brand confidence and unity through research-driven strategies and captivati [...]
    Baltimore, Maryland
    Under 49 $250/hr $25,000 - $50,000
    Expertise
    Brand Strategy
    Brand Design
    Brand Messaging
    B2B Branding
    Naming
    VISIT WEBSITE
  • Covering your legal marketing needs!
    DMG’s roots are in the traditional advertising agency business, pre-digital. Things were more about making the client money first, and servicing the heck out of each client. DMG has carried that philo [...]
    Marlton, Maryland
    Under 49 $200/hr $1,000 - $10,000
    VISIT WEBSITE
  • Graphic design, brand strategy, analytical marketing audits.
    I partner with the leaders of businesses to promote unique ideas that turn little ripples into powerful splashes ensuring all of the small pieces fit into the big picture.
    Arnold, Maryland
    Under 49 $250/hr $10,000 - $25,000
    VISIT WEBSITE
  • Slice

    Verified
    Cut Through the Crowd
    A creative firm located in Montgomery County, Maryland, SliceWorks brings your branding and digital marketing efforts together with inspiring ideas that rethink how you engage with your customers.
    Montgomery Village, Maryland
    Under 49 $125/hr $1,000 - $10,000
    VISIT WEBSITE
  • We tell stories for companies and causes that matter.
    People's Television is a full-service creative studio based in New York City and Washington, DC that produces digital and broadcast branded content for organizations ranging from Fortune 100 companies [...]
    Takoma Park, Maryland
    Under 49 Inquire Inquire
    VISIT WEBSITE
  • Your Business Is About To Get A Serious Boost
    Here at Elegant Image Studios (EIS), we believe that your website is an essential component of marketing your company or practice in today's business environment. EIS located in Atlanta, GA can des [...]
    Frederick, Maryland
    Under 49 $150/hr $1,000 - $10,000
    VISIT WEBSITE
  • Orbits Design

    Leading Digital Agency | Creative Design and Development Firm
    Orbits Design is an agency that helps companies to enlarge their business in the online world.
    Frederick, Maryland
    Under 49 $50/hr Under $1,000
    VISIT WEBSITE
  • Point

    Point Creative Services is a marketing consulting, website design and video production firm in Baltimore that uses online video marketing and digital advertising to help businesses show, tell and sell [...]
    Baltimore, Maryland
    Under 49 $80/hr $1,000 - $10,000
    VISIT WEBSITE
  • BDS

    Elevate your brand & crush your revenue goals with marketing & creative that go beyond expectations.
    With over 25 years of marketing, branding, and advertising experience on business-to-business and consumer accounts, our team of experts provides a rich mix of skills and perspectives. Our emphasis is [...]
    Frederick, Maryland
    Under 49 Inquire Under $1,000
    VISIT WEBSITE
  • Fletcher Digital

    Law Firm Web Design | Websites for Attorneys, Solo Practitioners, & Advocacy Groups
    Law Firm Website Design for Attorneys, Solo Practitioners, & Advocacy Groups
    Bethesda, Maryland
    Under 49 $150/hr $1,000 - $10,000
    VISIT WEBSITE
  • Backroom

    Embracing Humanity. Raising Standards.
    Backroom is a female-powered agency that raises the standard of brand strategy and activation. From our Baltimore headquarters to other locations throughout the US, we lead with humanity by embracing [...]
    Baltimore, Maryland
    Under 49 $300/hr $10,000 - $25,000
    Expertise
    Brand Strategy
    VISIT WEBSITE
  • Awakened Creator

    We simplify the internet.
    We are Awakened Creator, a multi-faceted creative studio! Our mission is to help you stand out and express the truest version of yourself in your website, business, and life through authentic personal [...]
    Frederick, Maryland
    Under 49 Inquire Inquire
    VISIT WEBSITE
  • Catalpha

    We create better packaging design so you can sell more products
    Catalpha help select the right style of package for your product, create stunning branded graphics, write the perfect message that will attract your target audience
    Towson, Maryland
    Under 49 $125/hr $1,000 - $10,000
    Expertise
    Naming
    VISIT WEBSITE
  • Orange Element

    Orange Element provides integrated design and communications services for companies that want to make a clear connection between an audience and a brand. We approach every opportunity focused on strat [...]
    Baltimore, Maryland
    Under 49 $150/hr $1,000 - $10,000
    VISIT WEBSITE
  • Fresh Narrative

    Fresh Narrative offers creative solutions for the modern business.
    At Fresh Narrative, we partner with clients to design and develop digital strategies that provide meaningful results. Our holistic approach enables businesses to brand themselves across multiple platf [...]
    Timonium, Maryland
    Under 49 $125/hr $10,000 - $25,000
    VISIT WEBSITE
  • Vitamin

    The Cure for the Common Brand
    Vitamin is a specialized web and public relations agency that amplifies the impact and recognition of brands through a holistic marketing approach. By integrating various strategies, we ensure that th [...]
    Baltimore, Maryland
    Under 49 $99/hr $1,000 - $10,000
    VISIT WEBSITE
  • DelloFlix

    Extraordinary Thoughts to Real World Possibilities
    Our extensive array of services consists of branding, video production, social media management, digital menu displays, and outdoor advertising, among others. We are proud of our consultative approach [...]
    Laurel, Maryland
    Under 49 $60/hr Inquire
    VISIT WEBSITE
  • Chemistry for Great Marketing and Design
    Alchemi Design is a full service graphic design and marketing company located in the Annapolis, Maryland area. We are committed to our clients and passionate for creative content branding.
    Arnold, Maryland
    Under 49 Inquire Inquire
    Expertise
    Brand Design
    Brand Strategy
    B2B Branding
    Brand Messaging
    VISIT WEBSITE
  • Ainsley & Co.

    Branding done right for the modern brands!
    Ainsley & Co. is a multifaceted group combining the strengths of a creative agency, digital marketing firm, strategic communicators and consulting experts. Our foremost objective is to deeply comprehe [...]
    Baltimore, Maryland
    Under 49 $199/hr $10,000 - $25,000
    VISIT WEBSITE
  • 45RPM

    Assisting in the Growth of Digital Brands
    45RPM is a full-service digital firm that equips companies with cutting-edge strategies to unleash their online potential. With locations in Washington, DC, and Mexico City, we help businesses streaml [...]
    Takoma Park, Maryland
    Under 49 $149/hr $25,000 - $50,000
    Expertise
    Brand Strategy
    VISIT WEBSITE
  • Skylark Design

    A design and development team that is proud of our work.
    Skylark Design is a bespoke web design firm that has team of designers situated in Montgomery County, Maryland. It has around six years of expertise working with small business owners from all over th [...]
    Burtonsville, Maryland
    Under 49 $50/hr Under $1,000
    VISIT WEBSITE
  • Concept, Design & Technology
    We are a Design Company with more than 10 years of experience. We do Branding, Web Design, Graphic and Commercial Design, Merchandising and Social Media Management
    Gaitersburg, Maryland
    Under 49 $60/hr $1,000 - $10,000
    VISIT WEBSITE
  • HZ

    We make relevance.
    HZ is a full-service creative agency that connects unique brands and diverse audiences in innovative, meaningful ways–always putting digital at the forefront. From creative branding and campaigns to d [...]
    Rockville, Maryland
    100 - 249 $175/hr Inquire
    VISIT WEBSITE
  • Warschawski

    Warschawski is a full-service marketing strategy agency with offices in New York City, Washington D.C. and Baltimore. We are an integrated advertising agency, marketing firm, digital agency, public re [...]
    Baltimore, Maryland
    Under 49 Inquire Inquire
    Expertise
    Naming
    VISIT WEBSITE
  • Visual Affect

    Are you ready to grow your business?
    At Visual Affect, we help our clients grow, sustain and transform: whatever it takes to embrace their future.We are ready to earn your trust, by being honest and accessible. We are ready to earn [...]
    Annapolis, Maryland
    Under 49 $100/hr $1,000 - $10,000
    VISIT WEBSITE
  • Where Your Missions Becomes Our Mission
    Pinnacle Communications is a marketing agency that works to create positive change.
    Baltimore, Maryland
    Under 49 Inquire Inquire
    VISIT WEBSITE
  • Design Without The Drama
    FatCat Studios, Inc. is a boutique creative group located in Fells Point. Known for our clever solutions and 'design without the drama' mantra, we offer all aspects of print/web design and integrated [...]
    Glen Burnie, Maryland
    Under 49 $90/hr $1,000 - $10,000
    Expertise
    Naming
    VISIT WEBSITE
  • Plus One Studios

    Brand built to perfection.
    Hey there! We are Plus One Studios. Do you need a design and marketing agency with a professional team with over 20 years of experience? Check out our portfolio!
    Gaithersburg, Maryland
    Under 49 Inquire Inquire
    VISIT WEBSITE
  • Branding + Marketing + Digital
    Liquified Creative is an Annapolis-based boutique agency with the experience and appeal of a large scale marketing firm. We’re driven by a client first mentality that fuels us to remain innovative and [...]
    Annapolis, Maryland
    Under 49 Inquire Inquire
    VISIT WEBSITE
  • Astriata

    Balancing design, technology, and human insights to create exceptional user experiences.
    Astriata is an award-winning creative and web development company focused on the user experience. The company balances design, technology, and human insights and data from usability testing on a propr [...]
    Baltimore, Maryland
    Under 49 Inquire Inquire
    VISIT WEBSITE
  • Strategic Digital Marketing & Design
    Trumpet Marketing is a digital marketing agency providing marketing & brand strategy and graphic design services.
    Boyds, Maryland
    Under 49 $110/hr $1,000 - $10,000
    Expertise
    Naming
    VISIT WEBSITE
  • Straightforward Digital Marketing for Contractors
    With a niche in the construction and service industry, our team specializes in developing the digital presence of small, mid size and large companies. We create an engineered plan to achieve higher se [...]
    Baltimore, Maryland
    Under 49 $50/hr Inquire
    VISIT WEBSITE
  • Exit10

    Get at it!
    Exit10 is a full-service advertising agency located in Baltimore's iconic Camden Yards Warehouse. Our team specializes in developing non-traditional advertising solutions, including innovative designs [...]
    Baltimore, Maryland
    Under 49 $199/hr $10,000 - $25,000
    VISIT WEBSITE
  • From Ambition to Fruition
    Our mission is to assist ambitious brands in transforming their current state to the desired destination. With a team of talented creative and marketing experts, we cater to the unique needs of your b [...]
    Baltimore, Maryland
    Under 49 $149/hr $1,000 - $10,000
    VISIT WEBSITE
  • Infojini's innovative managed services include consulting, software development, staffing, application support & maintenance, cloud-based computing, cybersecurity, website and moble app design, and ot [...]
    Columbia, Maryland
    100 - 249 $25/hr Inquire
    VISIT WEBSITE
  • Producers

    We are Producers. We Produce. When it comes to film and video production, we do it all. Start to Finish.Based in Baltimore, Maryland, Producers is the Baltimore-Washington area's premier film, video, [...]
    Baltimore, Maryland
    Under 49 $150/hr $1,000 - $10,000
    VISIT WEBSITE
  • Need Help Selecting The Right Agency For Your Project?

    Need Help Selecting The Right Agency For Your Project?

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Branding Expert Insights

Daniel Grossman, Ph.D.
Daniel Grossman, Ph.D.
Assistant Professor of Marketing, University of Missouri–St. Louis

How do academic insights into consumer behavior uniquely inform effective branding strategies?

Academic insights into consumer behavior serve as the cornerstone for developing effective branding strategies. Understanding the psychological underpinnings of consumer motivation and decision-making allows brands to craft messages that resonate on a deeper level.

For instance, knowledge of cognitive biases, emotional triggers, and social influences helps [to tailor] branding efforts that align with consumer perceptions and preferences. It allows brands to create a more authentic and relatable narrative, fostering stronger connections with their target audience.

How can businesses measure the success and impact of their branding efforts with an agency?

Measuring the success of branding efforts involves a combination of quantitative and qualitative metrics. Depending on the context, there will likely be 5–15 key performance indicators (KPIs), such as brand awareness, customer engagement, and conversion rates. Moreover, surveys and customer feedback provide qualitative insights into the perception of the brand.

A successful branding agency should be adept at utilizing analytics tools to track these metrics [and at] communicating these metrics to their client. The agency should collaborate closely with the business to align objectives and assess the impact of branding initiatives over time.

What are the differences in branding strategies across various industries?

Branding strategies differ markedly across industries due to varied consumer behaviors, market dynamics, and competitive landscapes. For instance, a technology brand may center its strategy on innovation and cutting-edge features, capitalizing on the fast-paced nature of the sector.

In contrast, a luxury brand in the fashion industry may prioritize exclusivity and craftsmanship to appeal to discerning consumers.

Recognizing these industry-specific nuances is paramount for effective branding. Agencies that succeed in this landscape tailor their strategies to harmonize [...] the distinctive challenges and opportunities within each sector, ensuring a cohesive and resonant brand message that speaks directly to the target audience.
Daniel Grossman, Ph.D. image
Prof. Brian D. Till
Professor of Marketing, Marquette University

What are the differences in branding strategies across various industries?

[...] The strategic fundamentals of branding are consistent across [all] industries. The best brands are unique (differentiated from key competitors), relevant (not to everyone but [to] well-defined target audiences, and simple.

What does vary, though, are the tactics used to bring the brand to life. Business-to-business brands tend to rely more on personal selling, trade shows, [and] PR in industry publications, while larger consumer brands rely more on traditional advertising, robust social media activity, and perhaps packaging.

Smaller brands look for cost-effective ways of communicating their identity via strong reliance on their website, social media posts, sponsorship of smaller local events. Brick-and -mortar retail brands rely heavily on their physical space and in-store personnel.

Where do you see branding in the next 5-10 years?

Brands will be able continue to target consumers at a more granular level, customizing content and promotions more effectively and efficiently. Consumers will be increasingly sensitive to the authenticity of the brands they align with, ensuring that brands [...] “walk the talk.”

Brands will also work to create more immersive experiences that allow consumers to engage deeply with the brand and lead to more of their consumers to be strong advocates for the brand.

How can businesses measure the success and impact of their branding efforts with an agency?

Measuring the effectiveness of branding activities remains a challenge. [Even though] brands have more and more data and metrics available, making causal inferences is still not an exact science. Having expected outcomes that are very specific and logically tied to tactics will help, as will use of control/test conditions and/or very careful longitudinal analysis.

Partnering with the agency to determine appropriate success indicators in advance also helps, as the agency also has an interest in demonstrating the effectiveness of their work. Don’t [...] fall into the trap of focusing on metrics that aren’t that central to the success of the brand but are easy to measure.
Prof. Brian D. Till image
About The Author and Expert Reviewer
Jelena Relić has hundreds of top-ranking articles and a lifestyle & culture magazine she calls The MAN. She gained valuable content and SEO experience working at Digital Circle and Neil Sahota, which she now uses to deliver top-quality B2B content at DesignRush, particularly in the creative industry.
Branko Dimitrijević is a multifaceted creative and a recipient of 33 design awards. Throughout his 12-year career, he has delivered over 165 web design projects, showcasing his expertise in website optimization, UI/UX design, logo design, and animation. He is now dedicating his talent and skills to being one of the creative geniuses at DesignRush.