GKV

GKV

GKV is a full-service integrated communications agency.

1500 Whetstone Way, 4th Floor, Baltimore, Maryland 21230, United States

GKV Overview

Number of Employees
50 - 99
Minimal Budget
$50,000 & Up
Average Hourly Rate
$140/hr
Year Founded
1983
GKV is celebrating over 35 years of creating advertising, direct marketing, branding, digital and social media campaigns on behalf of our clients. Our success is rooted in our ability to create and execute breakthrough strategies for companies and organizations that are out-spent in their categories. GKV and its clients succeed by challenging the category status quo.  On their behalf, we have created advertising that has succeeded consistently in the marketplace and in industry award competitions by demonstrating thought leadership, emotional power and confidence.

To see some of that work, please go to:
https://presentation.gkvhosting.com/
https://vimeopro.com/gkv/gkvcampaigns/

We take great pride in the fact that we are a well run organization financially and a good steward of our client’s money.  We have been a member in good standings since our inception with the Advertising Agency Association of America.

With a client roster of international, national and regional clients, GKV is located near Baltimore’s Inner Harbor (just five minutes off of Interstate 95).   We are just a short drive away from BWI Airport. 

MARKETING SERVICES

GKV offers end-to-end creative marketing solutions.  Tradition labels us an advertising agency. But what we really do is bring critical thinking, planning and innovative execution to the ever-growing number of ways you have to connect with your stakeholders and customers.  Our overarching goal is to build successful marketing campaigns using the strategies and tactics that best meet the challenges and communications objectives of the task at hand. Our integrated services include:

  • Strategic Planning
  • Direct Marketing
  • Advertising
  • Digital Marketing Services
  • Content Development
  • Social Media
  • Website Design & Build
  • Search Marketing
  • Brand Development & Positioning
  • Media Planning & Buying
  • Research
  • Event Planning
  • Community Outreach
  • Grassroots/Mobile Marketing
  • Media/Public Relations
Headquarters
1500 Whetstone Way, 4th Floor, Baltimore, Maryland 21230, United States

Areas of Expertise

  • Audio Production Expertise
  • Media Buying Expertise
  • Video Production Expertise
  • Web Design Expertise
Audio Production Expertise
Audio Production Expertise
  • Mixing & Mastering
  • Podcast Production
  • Sound Design
Media Buying Expertise
Media Buying Expertise
  • Media Planning
  • Out of Home
  • Radio
  • TV
Video Production Expertise
Video Production Expertise
  • Video Editing
  • Voiceover
Web Design Expertise
Web Design Expertise
  • Responsive

Client Types

  • Small Businesses

GKV Portfolio

  • GKV - Shentel Broadband - Always Connected to You
    Branding
    Shentel Broadband - Always Connected to You
  • GKV - Independence Air Launch
    Branding
    Independence Air Launch
  • GKV - MJHS Rebrand
    Branding
    MJHS Rebrand
  • GKV - BGE Home Rebrand
    Branding
    BGE Home Rebrand
  • GKV - SafePath Benefits Launch
    Branding
    SafePath Benefits Launch
  • GKV - Capr Cod Big Game Switch
    Digital Marketing
    Capr Cod Big Game Switch
  • GKV - Bridgestone Golf - Taking on the Titans
    Digital Marketing
    Bridgestone Golf - Taking on the Titans
  • GKV - St. Joseph's Aspirin - Good for You Again Campaign
    Digital Marketing
    St. Joseph's Aspirin - Good for You Again Campaign
  • GKV - Blue Shield of California - AEP
    Digital Marketing
    Blue Shield of California - AEP
  • GKV - Matrix Medical Network
    Digital Marketing
    Matrix Medical Network
  • Don Helms

    Don Helms

    VP of Marketing at Soli Organic

    Marketing and brand transition strategy for an organic products retailer
    Project Type: Branding
    Review Date: 17 November, 2023
    Don Helms, the VP of Marketing at Soli Organic, collaborated with GKV to develop a marketing and brand transition strategy for an organic products retailer. GKV's services encompassed social media marketing, creative design, copywriting, and PPC. The agency's hyper-targeted approach maximized the efficiency of the marketing budget, delivering a 50% higher return on ad spend. GKV showcased exceptional creative skills and an unwavering commitment to Soli Organic's success, establishing itself as a reliable partner. (Source: 3rd Party Review Platform)
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  • John Fisher

    John Fisher

    Director at Brown & Toland Physicians

    Digital Marketing Campaigns
    Project Type: Digital Marketing
    Review Date: 11 November, 2023
    John Fisher, the Director at Brown & Toland Physicians, engaged GKV for a comprehensive marketing and media campaign. Namely, this included print content, TV and radio segments, and other ads for an association of independent physicians. The campaign garnered unanimous and enthusiastic praise, notably from Brown & Toland Physicians' leadership. Fisher valued GKV's efficient approach, openness to feedback, and willingness to enhance proposed ideas. (Source: 3rd Party Review Platform)
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GKV Team Bios

  • Founder & CEO
    Roger Gray
    Founder & CEO
    Roger is the founder and architect of GKV. He has over 30 years of client and agency experience. He has built GKV into one of the premier agencies in the mid-Atlantic region.
  • Partner, Chief Creative Officer
    Jeff Millman
    Partner, Chief Creative Officer
    Jeff is a partner at GKV. As the chief creative officer of our agency, he oversees the creative work for all clients, ensuring that it is engaging, on strategy and memorable. For more than 30 years, Jeff has created notable and highly effective communications for a long, diverse list of brands.
  • Partner, EVP
    Garry Raim
    Partner, EVP
    As one of the managing partners at GKV, Garry now leads Business Development efforts at the agency. Prior to that, Garry helped guide the organization as it transitioned from a traditional agency into a fully, integrated agency able to deliver a full suite of digital services.
  • SVP, Director of Public Relations, Social Media and REACH
    Stacey Wynia
    SVP, Director of Public Relations, Social Media and REACH
    Stacey Wynia leads the PR, social media and grassroots event work GKV does for its clients. With her full-time staff, she provides high-level strategic guidance in the development and execution of PR plans, earned media campaigns and strategic messaging, and a wide variety of social media marketing.
  • VP, Digital Design Director
    Brent Williams
    VP, Digital Design Director
    For the past 10+ years, Brent has helped the creative team stay ahead of the curve in the ever-changing interactive design field. From complex data visualizations and infographics, to delicate typography treatments and tech trends, he knows how engage his audience with the right tools for the job.
  • Chief Creative Strategist
    Dave Brocious
    Chief Creative Strategist
    Dave has over 25 years creative experience in advertising, first as copywriter, then creative director and currently as a chief creative strategist.
  • VP, Social Media
    Emma Abbott
    VP, Social Media
    Emma works closely with our Social team to execute PR plans, media campaigns and social media programs. She also works with all GKV departments to ensure messages are on-brand and communications are integrated and in-line with advertising efforts.
  • Media Director
    Daniel Robinson
    Media Director
    Daniel is responsible for the development of a client’s media strategies. Daniel consistently works with both our clients and our account management team to help maximize budgets and assure that our clients utilize the best media vehicle for their respective campaigns.
  • Chief Consumer Engagement Officer
    Dan Mecchi
    Chief Consumer Engagement Officer
    As GKV’s practice lead in Digital and Consumer Engagement his role is to help client partners by providing leadership as someone who can both architect and navigate new challenges: integrating the advertising, creative, strategic and analytical capabilities needed to win the customer.
  • SVP, Director Of Account Management
    Shannon Gardiner
    SVP, Director Of Account Management
    In early 2018, Shannon was named SVP and Director of Account Management. Her role includes acting as director on select accounts and projects, including new business, providing strategic counsel as needed, and overseeing the department requirements, processes and workload.
  • Chief Strategy Officer
    Dan Collins
    Chief Strategy Officer
    Dan, who joined GKV in 2003, leads strategic planning and research for our clients, whether their goals are a more compelling brand promise and brand aligned culture, or creative that builds sales AND an emotional connection.
  • SVP, Associate Creative Director
    Mark Rosica
    SVP, Associate Creative Director
    Mark Rosica has almost 30 year’s experience creating advertising and design in almost every conceivable category for clients in the US and abroad. Mark is a problem solver who thinks strategically and creatively to conceptualize and execute unique campaigns.
  • Cultural Insight Director
    Lindsay Petrick
    Cultural Insight Director
    Lindsay is an art director who straddles the lines of digital and traditional media. With a fine arts degree in illustration from the Maryland Institute, College of Art, she has a sharp eye and really enjoys working painting and illustration into projects that allow for it.
  • Creative Director
    Ken Dennison
    Creative Director
    Ken oversees a variety of GKV clients across several industries, including health insurance, consumer packaged goods, telecommunications and more. He pushes the GKV creative department to live the brand and produce work that elevates the relevancy of the brand.

GKV Clients

  • McCormick
  • Molina Healthcare
  • Maryland Lottery
  • L3
  • Sprint
  • MJHS
  • Health Alliance
  • Miller Value Partners
  • Brown & Toland
  • Old Bay
  • French's
  • DSM
  • BGE Home
  • Aerotek
  • Back to Nature

GKV Awards

  • Best in Show - Healthcare Marketing Awards - TV Ad
  • NY Global Awards - Gold award for “In My Room” TV