I'm Evolution

SEO, AI & Advertising Agency since 2003.
Via Regina Margherita, 235, Taviano, 73057, Italy
https://www.imevolution.it

I'm Evolution Overview

Number of Employees
Under 49
Minimal Budget
$10,000 - $25,000
Average Hourly Rate
$90/hr
Year Founded
2003

I'm Evolution is an Italian digital agency founded in 2003, with offices in Taviano (Apulia) and Reggio Emilia (Emilia-Romagna). We work with ecommerce operators, manufacturers and service brands that need organic visibility, paid acquisition and reliable data to work together instead of in separate silos. 

Search: SEO and Generative Engine Optimization
Search is no longer a single ranked list. We build visibility across both classic organic results and generative surfaces such as AI Overviews, ChatGPT, Gemini and Perplexity. The work covers technical SEO and crawl efficiency, information architecture, entity consolidation and structured data, editorial content built on real expertise, digital PR and link acquisition, plus Brand SERP and Knowledge Panel management. For generative search we measure share of voice across assistants, audit how models describe your brand, and correct the source material they rely on. International and multilingual projects are a core part of our practice.

Advertising: Google and social platforms
We plan and run full-funnel campaigns on Google Ads (Search, Shopping, Performance Max, Demand Gen, YouTube) and on Meta and TikTok. Budget allocation is driven by incremental contribution rather than last-click attribution, with feed optimisation for ecommerce, structured creative testing on social, and lead quality scoring for B2B accounts.

Tracking and analytics
Most acquisition problems are measurement problems. We design and implement tracking architectures with GA4, Google Tag Manager and server-side tagging, including Consent Mode v2, enhanced conversions and offline conversion imports. The result is data that survives browser restrictions and privacy rules, so that reporting reflects what actually happened.

How we work
We operate as an extension of your internal team, with a named contact and shared dashboards rather than monthly PDFs. Every activity is tied to a business metric agreed at the start: qualified leads, revenue, margin.

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Advertising Expertise
Advertising Expertise
  • B2B
  • B2C
  • Programmatic Advertising
Digital Marketing Expertise
Digital Marketing Expertise
  • AI Digital Services
  • B2B
  • B2B Lead Generation
  • Digital Advertising
  • Education Digital Marketing
  • Lead Generation
  • SEM
  • Shopify Marketing
Direct Marketing
Direct Marketing
  • Direct Mail
  • Email Marketing
  • SMS Marketing
Media Buying Expertise
Media Buying Expertise
  • Media Planning
PPC Expertise
PPC Expertise
  • B2B PPC
  • Bing
  • Display Advertising
  • Facebook Advertising
  • Google Ads
  • Google Shopping
  • Instagram Ads
  • YouTube
SEO Expertise
SEO Expertise
  • B2B SEO
  • Generative Engine Optimization
  • Link Building
  • Local Optimization
  • On-Page Optimization
  • SEO Consulting
  • Technical SEO
Social Media Expertise
Social Media Expertise
  • AI Social Media Marketing
  • Influencers
  • Social Media Consulting

Industries

  • eCommerce
  • Corporate Services
  • Education
  • Manufacturing
  • Hospitality
  • Automotive
  • Consumer Goods
  • Health Care
  • Retail
  • Legal

Client Types

  • Small Businesses
  • Medium Businesses
  • Enterprise / Corporate

I'm Evolution Portfolio

I'm Evolution - Hospitality Disintermediation: +54.67% Direct Revenue Growth for Minerva Club Resort
Digital Advertising
Hospitality Disintermediation: +54.67% Direct Revenue Growth for Minerva Club Resort
$20K - $100K
120 Months
2026
I'm Evolution - E-Commerce SEO & Migration Strategy: +81% Organic Traffic Growth for Deghi
SEO
E-Commerce SEO & Migration Strategy: +81% Organic Traffic Growth for Deghi
$20K - $100K
36 Months
2026

I'm Evolution Team Bios

CO-FOUNDER AND CEO
Marco Bove
CO-FOUNDER AND CEO
As a Web Marketing Strategist & Web Manager, I specialize in strategic analysis and consulting for hospitality businesses and e-commerce. Pragmatic, grounded, and proactivejust as my role demandsI stay laser-focused on reaching goals without hesitation. Less boss, more team player: I always find the
CO-FOUNDER
Luca Bove
CO-FOUNDER
As a Digital & Search Marketing Strategist, I am a Local SEO and Google Business Profile expert. A speaker at major Italian marketing events, author, and lecturer, I have a natural drive for precision and achieving results.
PM & Chief Operating Officer
Laura Barba
PM & Chief Operating Officer
As Agency Project Manager, I plan, organize, monitor, and oversee. I follow every phase to ensure everything is executed flawlessly. Precise and determined, yet soft-hearted, I am often the first to challenge myself.
Account Manager
Annalisa Gabellone
Account Manager
As an Account Manager & Digital Strategist, I craft tailored strategies and solutions for every business goal. Empathetic, proactive, and detail-oriented, I serve as a dedicated focal point for clientsbuilding long-term loyalty while overseeing their projects.
SEO Senior e Content Specialist
Luca Coletta
SEO Senior e Content Specialist
As a SEO & Local Search Consultant, I specialize in Link Building, Online PR, and Web Writing. Pragmatic and optimistic, my passion for writing is what originally sparked my journey into the digital world.
SEO Senior e Web Analytics Specialist
Francesco Primisceri
SEO Senior e Web Analytics Specialist
SEO audits, UX analysis, along with tracking setup and reporting are my daily workbench. Tenacious, curious, and reliable, I joined the agency at a very young ageand I still feel like the youngest of the bunch.
Communication Manager and Social Advertiser
Antonella Gatto
Communication Manager and Social Advertiser
As a Social Media Specialist & ADV Strategist, I handle strategic communication and paid social campaigns. Creative, data-driven, and always attuned to digital trends, I turn ideas into impactful content and ads into concrete results for brands.
Digital Advertising
Floriana Antonazzo
Digital Advertising
I've always loved advertising because I'm fascinated by combining creativity and strategy to build impactful projects. In my work, I thrive on asking questions and challenging myselfabove all, I hate staying in my comfort zone.
SEO Specialist
Luigi Perrone
SEO Specialist
Precise and perfectionist, I handle strategic analysis, e-commerce SEO optimization, and link buildingit couldn't be any other way. Passionate about IT and DIY, I bring an adventurous and resourceful spirit to everything I do.
Administrative Clerk
Alessia de Fusco
Administrative Clerk
As the operational backbone of the agency's finance team, I've always loved math and accountingmaking the numbers balance is just second nature to me.
Web Developer e Web Designer
Antonio Lupo
Web Developer e Web Designer
I build websites and landing pages, optimizing UI, usability, and performance. Precise, patient, and long fascinated by the blend of technology and creativity, Ive found the ultimate way to express myself through my work.
Sales Manager
Daniele Ottaviano
Sales Manager
As Head of Sales, I am the first point of contact between clients and the agency. Bright and empathetic, I love meeting new peoplewhich is probably why I chose this career path in the first place.

I'm Evolution Clients

Deghi SPA
Emozione3
Altroconsumo
StampaSI
Pasulin
Yeppon
Minuta Profili
Meridiana Aspiratori
MZ Aspiratori
IFOA Ente di Formazione
CDL Italia Arredamenti per Uffici
Puok Paninoteca a Napoli
Minerva Club Resort Golf & Spa
Liastì Mykonos
Hotel la Pace Forte di Marmi
Il Canalicchio Relais in Umbria
Ok Ferry Prenotazione Traghetti
Ara Medica clinica estetica e tricologica
Solineco Sistemi purificazione Acqua
Modartech: Scuola di Moda, Design e Comunicazione
Faboc: Realizzazione Montascale e Servoscale
Officina Termoplastica Milanese
Actis Furio - Lavorazione Lamiere
i Contadini - E-commerce Prodotti Tipici Salento
Errico Maria Abiti da Sposa e Sposo
Macedonia Jewels e Piercing
RS Components Ecommerce componenti elettronici

I'm Evolution Awards

I'm Evolution - Award 1
I'm Evolution - Award 2
I'm Evolution - Award 3
I'm Evolution - Award 4
I'm Evolution - Award 5
I'm Evolution - Award 6
I'm Evolution - Award 7
I'm Evolution - Award 8
I'm Evolution - Award 9