The Deciding Factor

The Deciding Factor

Marketing that makes up minds

5155 Financial Way #9, Mason, Ohio 45040, United States

The Deciding Factor Overview

Number of Employees
Under 49
Minimal Budget
$1,000 - $10,000
Average Hourly Rate
Inquire
Year Founded
2001
  • A marketing firm that understands how to deliver effective digital marketing initiatives that reach your personas.
  • The understanding of how visual and written communication work together to communicate your strategy and build a brand.
  • A focused team of marketing experts who understand how to connect with your audience and motivate them to act.
  • A team that is comprised of full-time staff, not freelancers. This team structure enables us to comprehensively understand our client’s needs, business and target audiences and integrate all aspects of a project seamlessly, quickly and creatively.
  • Our content development team is made up of brand journalists. We hire writers who have been journalists or who have journalism degrees. This is because a journalist is inquisitive and a life-long learner. They can see both sides of an issue, and they know how to research and tell a story that grabs the audience’s attention.
  • We work on both omnichannel campaigns as well as one-time projects.
  • It’s all about the data. We continually monitor, measure, analyze and test our campaigns to optimize effectiveness and budgets.
  • Experience with a variety of industries including extensive work with firms in manufacturing, healthcare, medical product and medical device businesses, medical technology, software and investment groups.
  • Our differentiation is working with clients who have a technical or complicated product or service. We’re experts in communicating complicated information in ways that multiple audiences listen to.
  • We believe that a company’s digital presence is the crown jewel of their marketing program. Customers look for you online and make purchasing decisions online prior to contacting a company.
  • The Deciding Factor has been in business 20 years, and we are a woman-owned business.
Headquarters
5155 Financial Way #9, Mason, Ohio 45040, United States

The Deciding Factor Services

  • Digital Strategy
  • Branding
  • Graphic Design
  • Website Development
  • Digital Marketing
  • Search Engine Marketing
  • Digital Advertising
  • B2B Digital Marketing
  • Marketing Analytics & Big Data
  • Social Media Marketing
  • Content Marketing
  • Email Marketing

The Deciding Factor Clients

  • ZEISS Industrial Metrology
  • Pulmonx
  • Cardiovascular Systems, Inc.
  • Harris Products Group
  • Elixir Medical

The Deciding Factor Reviews

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  • William Ryan Hunt

    William Ryan Hunt

    Director of Marketing at Keona Health

    Marketing
    Project Type: Digital Marketing
    Review Date: 14 June, 2022
    Pleasure to work with The Deciding Factor. Very knowledgeable and responsive. They were able to leverage lessons learned from other clients and use them to get our marketing team up and running quickly and help us quickly get processes in place. Highly recommend.
    Rating:
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    Pleasure to work with The Deciding Factor. Very knowledgeable and responsive. They were able to leverage lessons learned from other clients and use them to get our marketing team up and running quickly and help us quickly get processes in place. Highly recommend.
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