The Edison Agency

Australia's largest 100% female owned, independent brand strategy and design agency.
49-51 Wellington St, St Kilda, 3182, Australia
https://edison.agency

The Edison Agency Overview

Number of Employees
Under 49
Minimal Budget
$10,000 - $25,000
Average Hourly Rate
$250/hr
Year Founded
2012
A strategic brand agency working for the love of imagination, rejuvenation and transformation of great Australian brands. With awarded credentials spanning FMCG, Pharmaceutical, Insurance, Construction, Technology and Automotive industries, we are most famous for finding answers in the weeds and not being afraid to shake things up.

With the skill and patience to tackle complex brand reputation problems, our expertise spans strategic brand advisory, identity design and analysis, brand positioning and strategy, portfolio architecture strategy, workshop facilitation, brand code blueprints, packaging design, employer branding and playbooks.

Our independence and flat structure means the people you first met in the sales pitch, are the people you will be working with all the way through.

We embrace the messiness and chaos of really juicy problem so send us your most complicated portfolio, customer or positioning challenges, we love it and its where we do our best work.

OUTSTANDING SERVICE-BASED RELATIONSHIPS
Were here to work WITH you, and FOR you. Our business is based on 95% referrals which means your experience with our team is paramount to our future.

We take things apart to rebuild them. and go in deep to prioritise substance over style. Our work is designed to get results and imagine the change you need. All our proprietary tools and processes give you peace of mind we'll find out way of the weeds, together.

As strategists and human-centred designers, we help marketers and leader uncover their potential through accessible, inclusive and diverse design practices. 

As an independent agency with a blue-chip client portfolio, we are well versed in standing tall, starting with "WHY" and playing devils advocate. Taking measured risk expands potential and ignites behaviour change.

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Branding Expertise
Branding Expertise
  • B2B Branding
  • Brand Design
  • Brand Messaging
  • Brand Positioning
  • Brand Strategy
  • Naming
  • Product Marketing
Business Consulting Expertise
Business Consulting Expertise
  • Project Management
  • Strategy Consulting
CMS Platforms
CMS Platforms
  • WordPress
Creative Expertise
Creative Expertise
  • Creative Copywriting
  • Creative Strategy
  • Illustration
Digital Marketing Expertise
Digital Marketing Expertise
  • Content Creation
  • Marketing Strategy
Graphic Design Expertise
Graphic Design Expertise
  • Illustration
  • Logo Animation
  • Visual Communication
Market Research Expertise
Market Research Expertise
  • Interviews
  • Market Analysis
Product Design Expertise
Product Design Expertise
  • Digital Design
  • Product Prototype
Site Builders
Site Builders
  • Godaddy
  • Squarespace
  • Weebly
Video Production Expertise
Video Production Expertise
  • Branded Video
  • Explainer
  • Motion Graphics
  • Scriptwriting
  • Video Directing
  • Video Editing
Web Design Expertise
Web Design Expertise
  • Website Redesign

Industries

  • Automotive
  • Boutique
  • Beer
  • Consumer Goods
  • Energy & Mining
  • Fashion
  • Electronics
  • Design
  • Corporate Services
  • Beauty

Client Types

  • Startups
  • Small Businesses
  • Medium Businesses
  • Enterprise / Corporate

The Edison Agency Reviews


Reviews from Google Maps are available on this profile.
At Chen Foods we’re all about Food with Heart – we love working with passionate people and the team at Edison really know how to get to the heart of complex brands. We found our Mr Chen's masterbrand project in 2022 super collaborative, and landed in a really great place with a more cohesive visual look and feel across all our categories and ranges, with rich story-telling that leverages our point of differentiation - which is family recipes and techniques crafted over a lifetime obsession with Asian flavours. I would whole-heartedly recommend the team at Edison for any brand needing to navigate a complex brand portfolio, and find a way to establish a memorable and emotional connection with consumers. "
Meg Terrill's Review Sourced from Google
Next Steps Australia would like to thank the Edison Agency for designing our organisation’s new branding and visual identity which was made possible by Edison’s pro bono “Design for Good” program.Caitlin Preyser and Miles Castan were outstanding in formulating the concept, graphics and visual language of the project and collaborated with us on every phase of the development process through to the finished product.Their professionalism, sensitivity, care and attention to the smallest detail was truly inspiring.We are most grateful to the Edison Agency for their generous support and the enormous contribution they have made to Next Steps Australia’s new digital and print assets and strategy which will enhance our effectiveness in supporting more women and children in the aftermath of domestic violence. "
BMTC's Review Sourced from Google
Can't speak highly enough about the team at Edison. Our organisation, Social Health Australia, has been working with them for more than four years. They've more than delivered on their work for us, which has included everything from developing a logo/integrated graphic identity and updating our website to creating collateral pieces for various events/projects. Everyone we've worked with -- especially Liz -- has been professional, conscientious, and attuned to our mission. "
Joe Sehee's Review Sourced from Google
From a strong word of mouth recommendation we engaged the Edison Agency to lead our brand and packaging redesign, and were extremely impressed with the strategy, creative, service, and end result. "
Randall Cooper's Review Sourced from Google

The Edison Agency Clients

Nestle
Sumo
Uber
Asahi
Bega Group
Arnott's Group
LendLease
Uncle Tobys
St Lukes
SnackBrands Australia