CUT THRU

Name: CUT THRU
Address: 187 Cleveland St Redfern, Sydney, 2016, Australia
Telephone: 280035115
Price range: Under $1,000
Rating: 4.9

4.9(47 reviews)

Design & messaging that improves conversion rates

187 Cleveland St Redfern, Sydney, 2016, Australia

https://www.cutthru.com.au

CUT THRU

CUT THRU Overview

Number of Employees

Under 49

Minimal Budget

Under $1,000

Average Hourly Rate

$75/hr

Year Founded

2014

Stuck in the endless sea of "meh" brands?
Can't quite shout your worth from the digital rooftops?
Got a brand as consistent as a cat on a hot tin roof?

Don't fret, CUT THRU's got you covered. As a globally acclaimed, award-hogging team that knows a thing or two about making brands shine brighter than a disco ball at an '80s party.We're not your run-of-the-mill creatives that create pretty pictures that have no effect on your bottom line, we're growth hackers who's weapon of choice is Brand. We use some cool stuff like conversion-centred design and neurolinguistic programming (or NLP for short) to ensure every dollar you invest in your brand, comes back in spades.

Our band of brand strategists, growth hackers, designers, and wordsmiths build brands that are more than a pretty face. We pump them full of ROI-friendly goodness, sprinkle in a dash of psychology, and make your brand sell harder than a used car dealer on commission.

Ready for a brand that sends competitors running for the hills? Drop us a line at Zoe@cutthru.com.au

Headquarters

187 Cleveland St Redfern, Sydney, 2016, Australia

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Other Locations

Suite A, 8658 16th Ave., Brooklyn, New York City, New York 11214, United States

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CUT THRU Services

Areas of Expertise

Branding Expertise
Graphic Design Expertise
UI/UX Expertise

Branding Expertise

B2B Branding
Brand Messaging
Brand Strategy

Graphic Design Expertise

Visual Communication

UI/UX Expertise

UX Strategy

Industries

Legal

Client Types

Enterprise / Corporate
Small Businesses

CUT THRU Reviews

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Lisa Macqueen
CEO at Cleancorp
Brand Strategy & Market Research for Cleaning service company
Project Type: Branding
Review Date: 23 February, 2024
Verified via email/call
They were highly engaged in creating something that they could be equally proud of they were invested in the success of the brand we were trying to create. On top of that, the level of expertise that we accessed in terms of the wider team structures was truly impressive.
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Brain Grossman
Principal at Agile Strategies Consulting
Branding and Design for a consulting company
Project Type: Branding
Review Date: 22 February, 2024
Verified via email/call
They could justify everything about the brand design, and it didn't all sound life fluff like you can get from other agencies. I was impressed by the level of experience, passion, and creativity on their team.
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Ahmed Maged
web developer at Golden eagle Tech
Branding for a computer game company
Project Type: Branding
Review Date: 21 February, 2024
Verified via email/call
They were highly engaged in creating something that they could be equally proud of they were invested in the success of the brand we were trying to create. On top of that, the level of expertise that we accessed in terms of the wider team structures was truly impressive.
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Stanislaw Drozniak
Social Media Manager at Chess.com
Branding for chess game company
Project Type: Branding
Review Date: 20 February, 2024
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Few businesses can make me feel like they are the only one they have as a client. Their breadth of experience was also really amazing, and it showed in both the final product and the counsel and direction they offered.
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Dave Cox
Executive Producer at 505 Games
Branding for entertainment company
Project Type: Branding
Review Date: 20 February, 2024
Verified via email/call
Their team produced a branding plan that surpassed our expectations and expertly reflected our vision. From the first concept talks to the last product, CutThru showed remarkable ingenuity, expertise, and a thorough comprehension of our sector. Their dedication to meeting deadlines and maintaining honest channels of communication made working together easy and fun. The end product was an immersive identity that connected with our target market in addition to a brand. CutThru is a fantastic partner because of their creative thinking and commitment to excellence. We are forward to work on more projects with their brilliant staff in the future.
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Deepak Pandiyan
Product Development Manager at Funskool
Branding for a manufacturing company
Project Type: Branding
Review Date: 20 February, 2024
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CUT THRUs knowledge has been outstanding among all of the branding agencies I have worked with; they had everyone on our team working and being involved throughout the process.
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Max Levy
Marketing & Promotions Manager at BET99
Branding for Gambling & Casinos company
Project Type: Branding
Review Date: 14 February, 2024
Verified via email/call
They were highly engaged in creating something that they could be equally proud of they were invested in the success of the brand we were trying to create. On top of that, the level of expertise that we accessed in terms of the wider team structures was truly impressive.
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Joe Tirone
Vice President at forward air corporation
Branding for transportation company
Project Type: Branding
Review Date: 14 February, 2024
Verified via email/call
These guys combined Growth Hacking with Branding, no one else did that and theres barely anyone globally that we could find that took that approach. They knew all the tips and tricks for us to rapidly grow our brand and reach high-quality customers in ways our competitors never considered.
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Emin Abdulalimov
Co-Founder at Nextips
Branding for sports betting marketplace
Project Type: Branding
Review Date: 14 February, 2024
Verified via email/call
CUT THRU was reliable and sincere. The fact that they approached our product uniquely amazed us. They also gave careful consideration to every stage of our project. They were able to see our plan in its entirety and brought everything together to help us accomplish our objectives.
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Tyler Coates
General Manager at Click n Collect
Elevating Click n Collect's Identity with CUT THRU"
Project Type: Branding
Review Date: 12 February, 2024
Verified via email/call
The CUT THRU team showed a great deal of ingenuity in creating a distinctive and contemporary brand concept that really makes us stand out in the cutthroat tech sector. The striking attention to detail in the font, color schemes, and design aspects demonstrated a strong dedication to developing a brand that appeals to our target market.
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Villo Valkai
Chief of Staff at Iron Mountain
Branding, Messaging, & Logo Design for IT Services Provider
Project Type: Branding
Review Date: 12 February, 2024
Verified via email/call
We feel as though we are their sole client, something that few other firms are able to accomplish. They also demonstrated a truly remarkable breadth of experience, which was evident in both the final product and the counsel and direction they offered.
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Janean Bowen
Head Of Operations at BioWare at BioWare
Elevating BioWare's Branding Journey
Project Type: Branding
Review Date: 11 February, 2024
Verified via email/call
CUT THRU experience has been nothing short of amazing. It is quite amazing how much imagination they brought to our branding for the game production business BioWare. The ability to perfectly distill our gaming culture and incorporate it into our brand image was what most impressed us.
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Phil Morgan
Chief Technology Officer at Comestri
Branding Services for SaaS Platform
Project Type: Branding
Review Date: 10 February, 2024
Verified via email/call
Thanks to CUT THRU's help, they were able to create a clearly defined value proposition and elevator pitch. The team led a well-organized process, which allowed them to deliver outputs on time. They were also very receptive to feedback and new ideas, allowing for a collaborative experience.
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Richard Arkell
Head Of Operations at Meriden School
Branding for Education Company
Project Type: Branding
Review Date: 9 February, 2024
Verified via email/call
Working with CUTTHRU for the rebranding of Meriden School has been an absolute game-changer for us! our girls' Anglican school now boasts a brand identity that perfectly captures our essence, thanks to the incredible work of the CUTTHRU team.
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G. Duncan
HR Manager at Zscaler
Branding for Tech Company HR
Project Type: Branding
Review Date: 20 June, 2023
In a highly competitive job market we wanted to attract the highest quality candidates possible. Not just from our job listings, but ideally have people approach us. Unlike most branding agencies we've dealt with, CUT THRU was incredibly data driven. Everything they did could be measured. They also gave us a personality in a space where everyone appears to be just another boring B2B brand.
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Kishan Patel
Co Founder at Pharmaceuticals Company
Branding for Pharmaceuticals
Project Type: Branding
Review Date: 14 June, 2023
A number of agencies were interviewed for this scope of work. Jonathan was successful due to his experience and clearly understanding what we were trying to accomplish. Examples of his work made it very clear he understood the vision of the various companies and was able to add his unique flare for each branding element.
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R. Gonzalez
Co Founder at Dating Agency
Branding for Dating App
Project Type: Branding
Review Date: 7 June, 2023
We were looking for a branding and marketing strategy that understood the app space. After looking into Jonathan’s extensive experience, he also had previous dating app experience which aligned with our goals. Based on Jonathan’s recommendations, we changed the wireframes, branding and UX of the app. These changes were well received in the market research focus groups. We feel we are in a better position going into the production stage of the app.
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James Norquay
Co-Founder at Prosperity Media
Branding for SEO agency
Project Type: Branding
Review Date: 2 June, 2023
We interviewed a few branding companies and found Cut Thru to be the best. We had great success with the final product which was a new brand for our company.
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Chananya Bineth
CEO at Pointy Travel
Branding for travel agency, NYC
Project Type: Branding
Review Date: 28 May, 2023
Jonathan was a client and was in America, and offered to have a look on a our company, and see if he can help! Company vibes and culture changed a lot. Our messaging and marketing suddenly was so natural and healthy!
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Tom Tate
CEO at Blvnp Incorporated
Branding for publishing house
Project Type: Branding
Review Date: 23 May, 2023
This skill is incredibly rare and Jon has it. They accomplished everything they said.
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David Mykel
CEO at PSYFI
Branding for health brand
Project Type: Branding
Review Date: 18 May, 2023
By combining psychology with personal training CUT THRU opened us to an entirely new, larger and more profitable market not just in New York, but globally. This allowed us to charge a premium for a services and rendered our competitors irrelevant by creating a new category we can truly own with barriers to entry that simply can't be competed with.
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Founder at The Honig Foundation
Branding for Charity
Project Type: Branding
Review Date: 13 May, 2023
CutThru, unlike other organisations, completely understood our brief from your first meeting. The scope of work included clearly identifying our purpose and ensuring potential grant applicants will understand our mission and purpose. The end result has been a website that meets all our needs.
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Emma Morgan
HR Director at SureVision
Branding for Technology Company
Project Type: Branding
Review Date: 8 May, 2023
I have known this vendor since my time in Australia and have used them for consulting previously in other roles and businesses. Our job applications begin to come in organically and the application rate to our posted ads nearly doubled!
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Sarah D'Sylva
Co-Founder at Hyloh
Branding for materials and sustainability consultancy
Project Type: Branding
Review Date: 4 May, 2023
We gathered proposals from three different branding agencies and freelancers. Cut Thru had a very interesting process and previous client results made us confident about our choice. The cohesive brand helps our collaborators and co-founders sell our business better. A consistent message and visual expression that differs from our competitors is what we were after.
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Oliver Laverde
Project Manager at Etihad Airways
Branding for Etihad Airways
Project Type: Branding
Review Date: 28 April, 2023
CUT THRU was one of the few firms globally that we found that had experience in internal employer branding in the travel and aviation industry. Their work with companies like Pointy Travel who recommended them was one of the major reasons we chose them. CUT THRU was instrumental in helping us effectively roll out the culmination of 5 years of work and ensured our new policies, systems and procedures were adopted internally.
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Caro Noguera
Product Manager at Citizen
Branding for Tech Business
Project Type: Branding
Review Date: 23 April, 2023
CUT THRU worked with me to refresh my personal brand, website and copy, in addition to conducting significant research to take my services global. I am extremely pleased with the service I received from beginning to end. I am already seeing the positive impacts in my business.
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Chamira Gamage
CEO at Thinkrs
Branding for Tech App
Project Type: Branding
Review Date: 18 April, 2023
Highly positive feedback from an Angel investor contact and mentor who had been supporting through the process, noticed a significant improvement in the deck from beginning after Jono’s help.Increase in Chrome Extension users after updating text and visualsMore cohesion in message for our internal Marketing team
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Vaibhav Namburi
Managing Director at Cenario
Branding for Finance / Accounting App
Project Type: Branding
Review Date: 14 April, 2023
We’ve known of, and heard about, Jonathan Sankeyand his team at CUT THRU were said to be the best branding agency in sydney, over a period of years. He’s worked with many of the most successful startups and SMEs we know in the Sydney startup scene. Being growth hackers ourselves, we wanted someone who looked at branding differently and team who could build a brand that generated measurable ROI and that would do the marketing for us and generate its own momentum.
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Marcus Gillezeau
Managing Director at Marcus Gillezeau
Branding for Film and Tv
Project Type: Branding
Review Date: 9 April, 2023
Reputation and referral. Solid approach to research and strategy. 200% uptake in new business within 3 months of doing the workshop. Shifting in to high-value consulting, we secured several major clients.
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Dr David Reiner
Co Founder at Steady Freddy
Branding for Men's Health Startup
Project Type: Branding
Review Date: 3 April, 2023
A business colleague recommended CUT THRU so they were in the back of my mind for a time. My business partner also came across their company independently. After that, we reached out to CUT THRU to secure an appointment. CUT THRU had significantly altered our messaging, and we were happy with where our messaging had taken us. When we collaborated, we were still a brand new company, and they were able to help us have consistent branding and messaging across all our platforms.
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Ezra Saranjinsky
Managing Director at OpenLegal
Branding for Law firm
Project Type: Branding
Review Date: 29 March, 2023
CUT THRU’s managing director Jonathan was a former lawyer. There was no other branding company I could find that had someone like him who knew my industry as well as I did because he used to work in it prior to branding. CUT THRU also has/had the strongest reputation in Sydney when it came to branding disruptive small to mid-sized businesses. Helped us launch with a bang and get traction quickly. Our conversion rates increased as did the number of new leads we’re bringing in.
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Alan McClellan
Operations Manager at Pastoral Smallgoods
Branding for Smallgoods / Deli Meats Brand
Project Type: Branding
Review Date: 24 March, 2023
In my opinion no brand agency knows the meat industry better than CUT THRU. They were an easy choice considering CUT THRU's founder had worked internally at Pastoral previously and had a intricate knowledge of our market, products and capabilities. We were very happy with all the work done and look forward to working with them again in the future.
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D. Yarus
Founder at JSwipe
Branding for Dating App
Project Type: Branding
Review Date: 19 March, 2023
Jonathan and his team had over 14 years experience working with brands in the dating factor, no other brand agency had that level of experience or knowledge of our industry. Since implementing the new brand strategy our brand has gone from strength to strength, creating a tribe of loyal followers that will only use us and not even consider our competitors.
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Gaby Rosenberg
Managing Director at Blossom
Branding for Fintech
Project Type: Branding
Review Date: 14 March, 2023
CUT THRU have a strong track record in helping making what is typically dry, boring, finance brands interesting and engaging. We launched with a bang and our brand went viral and took on its own momentum. This resulted in $7m in funds under management in just 7 weeks! A record for our category.
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Ashley Lukehart
Managing Director at Parachute
Branding for Managed Services IT Brand
Project Type: Branding
Review Date: 10 March, 2023
We performed an extensive 3-month due diligence process as we needed to make sure we found a firm that would be truly willing to learn our business model, company culture and values, and growth goals. It was incredibly important to use a firm that would put in the time to research and gather facts about what our specific market was looking for in an MSP/MSSP and not just create a brand that looked good aesthetically.
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Dean McPherson
Co-Founder at Paperform
Branding for B2B SaaS
Project Type: Branding
Review Date: 4 March, 2023
We researched several branding agencies from the individual freelancer level up to established big players. We also asked for recommendations from our network, which is where we heard of CUT THRU. After reaching out to several agencies, CUT THRU gave us the most compelling proposal, and showed that they really understood our industry, business, and the problems that needed to be solved.
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Zoe Booth
Manager at Quillette
Branding for Online Magazine
Project Type: Branding
Review Date: 27 February, 2023
I first heard about them from referrals from other happy CUT THRU clients. Undoubtedly, collaborating with CUT THRU was a highly advantageous decision for our branding and marketing efforts. Their astute strategies and creative expertise elevated our performance, making our brand message highly appealing to our target audience. The improvements led to a cascading effect, resulting in increased open rates, click-through rates, and conversions for our brand.
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Frank Nesci
CEO at Comestri
Branding for B2B SaaS Solution
Project Type: Branding
Review Date: 23 February, 2023
Cut Thru followed a defined process which led to the project being delivered on time. Cut Thru also worked around the busy schedule of Stakeholders but still delivered the project on time. Cut Thru was also very receptive to feedback and ideas which resulted in a great outcome.
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Douglas Bray
CEO at The Nanny Experts
Childcare Branding - Brand Refresh
Project Type: Branding
Review Date: 17 February, 2023
Reduced costs: One of the most significant measurable outcomes was a reduction in costs associated with marketing. Before engaging with CUT THRU, our marketing efforts were scattered across a variety of channels with no clear strategy or plan in place. This resulted in a lot of wasted resources and inefficient campaigns that failed to produce meaningful results.By focusing on the most promising channels and tactics, we generated more revenue while spending less on marketing.
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C. Bineth
CEO at Bineth and Group
Venture Capital Branding
Project Type: Branding
Review Date: 12 February, 2023
We had previously used CUT THRU for another company. Because of this project we have a cohesive brand image, goal and mission. By clearing the path and setting defined goals, it has created a smoother workflow and a clearer vision for what is next.
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Billy Blanks Jr
CEO at Dance It Out
Fitness Branding for Dance Fitness Brand
Project Type: Branding
Review Date: 7 February, 2023
Thanks to their work, we noticed more brand awareness. In addition, CUT THRU’s involvement has given us valuable, helpful ideas for our team.
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Simon Lee
COO at Branding for Self Development Platform
LifeHack
Project Type: Branding
Review Date: 2 February, 2023
We went through a long process meeting with other branding agencies and decided to choose CUT THRU because they really understood what we were looking for. They had a strategic, research based, data driven approach to branding and conversion centered design rather than just aesthetics and fluff.
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A. Hay
Founder at SimpleDose
Branding for Health Tech
Project Type: Branding
Review Date: 27 January, 2023
I truly enjoyed CUT THRU’s process because it was incredibly collaborative and positively challenging. It was based on research and engagement with the industry, competitors, and potential customers. The team established detailed and solid frameworks.
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David Clune
CEO at Culture Shock Marketing
Branding for Digtal Marketing Agency
Project Type: Branding
Review Date: 22 January, 2023
CUT THRU conducted extensive research on the trends in our industry, spoke with our customers, our team and effectively infiltrated our competitors organisations in a whole variety of ways I can't mention here! Those insights helped direct our brand strategy which was done through a full day 6hr workshop with our team. It was amazing, a little like corporate therapy.
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Mathieu Bertrand
Co-Founder at Like Family
Branding for social and community care specialists
Project Type: Branding
Review Date: 17 January, 2023
We landed with a re brand that we love! There were times where we thought, we would never find the right business name. Since the re brand, we have received great feedback about our new name and brand, we are very happy!
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Paola Mora
Founder at Charles & Blackberry
Branding for Coffee Branding, Colombia
Project Type: Branding
Review Date: 12 January, 2023
CUT THRU added a strategic element to the brand which acted as guide for decision making when it comes to distribution and the visual and verbal identities of the brand. Whilst our brand already looked pretty, it was graphic design, we needed it to become a brand!
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Andrew Peluso
Managing Director at Bananas Marketing Agency
Branding for SEO Agency in California
Project Type: Branding
Review Date: 5 January, 2023
Because of the project, we were able to create a consistent look and feel across all marketing assets from the website to ad creative. More importantly, we could feel confident in that look and feel as giving us a unique position in the market that would stand out and resonate with our target market.
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