
W-Labs
Performance marketing & e-commerce for fashion and lifestyle brands.
via giacomo zanellato 21/3, Monselice, 35043, Italyhttps://woowlabs.it
W-Labs Overview
- Year Founded
- 2018
- Employees
- Under 49
- Minimal Budget
- $1,000 - $10,000
- Average Hourly Rate
- $600/hr
Our work spans four connected areas. We design, develop and migrate Shopify and Shopify Plus stores built to convert, not just to look good. We build Klaviyo email and automation flows that grow into a meaningful share of total revenue. We manage Google Ads and Meta Ads on real profit metrics ROAS, POAS and MER so every euro of ad spend works toward margin, not vanity numbers on a dashboard. And we strengthen organic visibility through SEO and content designed to make fashion brands discoverable, in classic search and in AI-driven answers alike.
Creative and content production live in-house too: we combine photography, copywriting and AI-assisted image generation to feed every channel with material that looks like the brand, at the speed e-commerce demands.
What sets us apart is where we start: from the numbers. Before spending a single euro, we define what a brand can afford to pay to acquire a customer and stay profitable, then build every campaign, flow and page around that figure. Transparent reporting and a direct point of contact are our standard, not a premium add-on.
From premium heritage labels to emerging DTC brands, we manage multi-language, multi-market catalogs across Italy and international markets, spanning fashion, swimwear, menswear and lifestyle. Based near Padua, in the heart of Italy's Veneto fashion district, we combine the speed and closeness of a local partner with the standards of an international agency a long-term teammate that treats your growth, and your margin, as the metrics that really matter.
W-Labs Portfolio

AI Email Marketing
La Martina
eCommerce
- $5K - $20K
- 24 Months
- 2026
W-Labs Services
Industries
- Luxury
- Manufacturing
- Fashion
- Beauty
- Sports
AI Expertise
- AI Automation
- Agentic AI
- Generative AI
Advertising Expertise
- AI Event Marketing
- B2C
- Direct Mail
- Experiential Marketing
- Programmatic Advertising
Custom Frameworks
- Angular Development
- Laravel
Digital Marketing Expertise
- AI Digital Services
- Digital Advertising
- Inbound Marketing
- Lead Generation
- Marketing Strategy
- SEM
- Shopify Marketing
Email Marketing Expertise
- AI Email Marketing
- CRM Emailing
- Email Design
- Email Marketing Software
- Newsletter
Media Buying Expertise
- AI Media Buying
- TV
PPC Expertise
- Amazon
- Facebook Advertising
- Google Ads
- Google Shopping
- Instagram Ads
- Spotify
SEO Expertise
- Amazon SEO
- Link Building
- SEO Consulting
- Shopify SEO
eCommerce Expertise
- Headless Commerce
- Shopify
- Shopify Plus eCommerce
- WooCommerce
- eCommerce Consulting
W-Labs Clients
W-Labs Team Bios
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