Best London Shopify Development Agency Rankings

293 Companies - Rankings updated: April 04, 2026

DesignRush evaluates each agency using expert assessment and client feedback to inform your choices. Some featured agencies have paid placements.

United Kingdom × London ×
  • Where Creativity Meets Strategy

    Where Creativity Meets Strategy

    Lilybank Agency: Your one-stop digital powerhouse. We blend creativity with strategy to elevate brands in the digital space. Our expert team delivers bespoke solutions in graphic design, web development, social media management, and SEO. What sets us apart? A holistic approach, data-driven results, and  [... view The Lilybank Agency Ltd profile ]
    Location
    London, United Kingdom
    Number of Employees
    Under 49
    Average Hourly Rate
    $50/hr
    Minimal Budget
    Under $1,000
    Portfolios Count
    2 Projects Listed
  • Smart marketing. Clear messaging. Real growth

    Smart marketing. Clear messaging. Real growth

    We are the agency that partners with ambitious brands to turn marketing into momentum. From bold startups to scaling giants, we help businesses get seen, remembered, and paid  [... view Breeliance profile ]
    Location
    London, United Kingdom
    Number of Employees
    Under 49
    Average Hourly Rate
    $60/hr
    Minimal Budget
    Under $1,000
    Portfolios Count
    4 Projects Listed
  • The Luxury Branding and Marketing Agency

    The Luxury Branding and Marketing Agency

    SUM, a luxury branding and marketing agency in London, partners with ambitious global clients. We offer a comprehensive suite of services from visual identity to website development and social media streamlining your branding journey so you can focus on your core business.  [... view Sum. profile ]
    Location
    London, United Kingdom
    Number of Employees
    Under 49
    Portfolios Count
    5 Projects Listed
  • Your Trusted WordPress Agency for High-Performance, Secure, & Scalable Solutions.

    Your Trusted WordPress Agency for High-Performance, Secure, & Scalable Solutions.

    Transform your vision into reality with custom WordPress websites, plugins, and speed optimizations. Engineered to drive growth and outpace competitors. From concepts to launch, we build tomorrow's web, today.  [... view WPRobo profile ]
    Location
    London, United Kingdom
    Number of Employees
    Under 49
    Average Hourly Rate
    $69/hr
    Minimal Budget
    Under $1,000
    Portfolios Count
    8 Projects Listed
  • Crate47 the creative design agency for branding, digital marketing, content & web.

    Crate47 the creative design agency for branding, digital marketing, content & web.

    Crate47 is a boutique design agency offering strategically creative solutions in brand design, web design, digital marketing & content creation.  [... view Crate47 profile ]
    Location
    London, United Kingdom
    Number of Employees
    Under 49
    Portfolios Count
    7 Projects Listed
  • Innovative Web & App Solutions for Growing Businesses.

    Innovative Web & App Solutions for Growing Businesses.

    Devtrios is a web and mobile app development agency specializing in custom software solutions. Our expertise in React.js, Next.js, and AWS allows us to build fast, scalable, and user-friendly digital products. From e-commerce platforms to enterprise applications, we help businesses enhance their online  [... view Devtrios profile ]
    Location
    London, United Kingdom
    Number of Employees
    Under 49
    Minimal Budget
    $1,000 - $10,000
    Portfolios Count
    9 Projects Listed
  • Top AI & Mobile App Development Company in Dubai

    Top AI & Mobile App Development Company in Dubai

    Code Brew Labs is a leading AI and mobile app company in Dubai. Our highly trained developers make the best out of your ideas to build a brand of great heights.  [... view Code Brew Labs - Dubai profile ]
    Location
    London, United Kingdom
    Number of Employees
    250 - 499
    Average Hourly Rate
    $25/hr
    Minimal Budget
    $1,000 - $10,000
    Portfolios Count
    5 Projects Listed
  • Established in the year 2004, Planet Web Solutions has garnered the respect to be a pioneer in the field of delivering a comprehensive range of web and mobile app development solutions across the globe. With over 15 years of relevant expertise in the field.At Planet Web Solutions, we are masters in providing  [... view Planet Web Solutions profile ]
    Location
    London, United Kingdom
    Number of Employees
    100 - 249
    Average Hourly Rate
    $25/hr
    Minimal Budget
    $1,000 - $10,000
    Portfolios Count
    10 Projects Listed
  • Growth isn't for everyone. We partner with brands that refuse to blend in.

    Growth isn't for everyone. We partner with brands that refuse to blend in.

    Projectsity aims to provide affordable marketing and branding solutions with complete satisfaction and security, making lives while ensuring safe business operations and maximum profits & ROIs.  [... view Projectsity profile ]
    Location
    London, United Kingdom
    Number of Employees
    Under 49
    Average Hourly Rate
    $15/hr
    Portfolios Count
    5 Projects Listed
  • Enhance Your Business With Bespoke Software Solutions.

    Enhance Your Business With Bespoke Software Solutions.

    Our staff are Passionate about Technology; in fact, you won't find anyone at Snapwire who isn't excited about getting their hands on the latest iPhone release or reading about emerging technologies. This passion for technology, combined with our desire to push the boundaries of software development, are  [... view Snapwire Software profile ]
    Location
    London, United Kingdom
    Number of Employees
    Under 49
    Average Hourly Rate
    $100/hr
    Minimal Budget
    $10,000 - $25,000
  • Digital Marketing Agency

    Digital Marketing Agency

    Since 2011 helping Agencies to solve web design problems and coding needs. Comunicati currently provides services in differents countries around the world: Banners Production, HTML5, CSS, Wordpress, JavaScript, CSS3, PHP, jQuery, Email templates, Responsive Markup, Web Development, Frontend and Backend  [... view Comunicati profile ]
    Location
    London, United Kingdom
    Number of Employees
    Under 49
    Average Hourly Rate
    $100/hr
    Minimal Budget
    Under $1,000
  • Junior is a lean branding agency based in Farringdon. Stripped of all unnecessary elements, you will be paying for designers time only, and nothing else. The Junior team have been working in the design industry for a collective of over 20 years, leading projects for some of the world’s most prestigious  [... view Junior profile ]
    Location
    London, United Kingdom
    Number of Employees
    Under 49
  • Creative, innovative, attractive.

    Creative, innovative, attractive.

    Magnetic is a full-service creative agency working across print, advertising, web and social to propel brands to their full potential. We combine strategy and creativity to achieve beautiful design.  [... view Magnetic profile ]
    Location
    London, United Kingdom
    Number of Employees
    Under 49
    Average Hourly Rate
    $150/hr
    Minimal Budget
    $1,000 - $10,000
  • Marketing & Social Media

    Marketing & Social Media

    We are a 360 marketing agency with a high focus on the digital world and social networks.We believe in creativity to empower brands. We love new challenges and being able to have the perfect balance between sales and brand image.  [... view Mindcircus profile ]
    Location
    London, United Kingdom
    Number of Employees
    Under 49
    Average Hourly Rate
    $45/hr
    Minimal Budget
    $1,000 - $10,000
  • If you're on the hunt for a SEO services provider in London, you might just hit the jackpot with Logicsofts. With over a decade of experience under their belt, they're not just any run-of-the-mill SEO company. They've seen trends come and go, Google algorithms change, and yet have consistently deliv  [... view Logicsofts profile ]
    Location
    London, United Kingdom
    Number of Employees
    Under 49
    Minimal Budget
    Under $1,000
  • We Listen.

    We Listen.

    Collaboration is the heart of what we do. Our team puts forth powerful ideas and carefully listens to ensure that nothing gets lost in translation between us and our clients resulting in successful projects every time!  [... view Why Matters profile ]
    Location
    London, United Kingdom
    Number of Employees
    Under 49
    Minimal Budget
    $1,000 - $10,000
  • Your Digital Innovator

    Your Digital Innovator

    DigitSense helps companies create amazing digital products focusing on user experience, scalability, and user acquisition. From web and mobile app design and development to digital marketing, we do it all! Transform your digital presence with DigitSense - crafting exceptional digital products prioritizing  [... view DigitSense profile ]
    Location
    London, United Kingdom
    Number of Employees
    Under 49
    Average Hourly Rate
    $55/hr
    Minimal Budget
    $10,000 - $25,000
  • Building Digital Products With a Human Approach

    Building Digital Products With a Human Approach

    Based in London, were a technology studio building performant websites, apps & e-stores for forward thinking start-ups, scale-ups and enterprises  [... view This Is Undefined Limited profile ]
    Location
    London, United Kingdom
    Number of Employees
    Under 49
    Average Hourly Rate
    $100/hr
    Minimal Budget
    $10,000 - $25,000
  • Creative Digital Agency London.

    Creative Digital Agency London.

    AndAgain has an Integrating strategic insights, creative ingenuity, and cutting-edge technology, we specialize in the development of digital products, websites, apps, and campaigns that not only enhance our clients' online presence but also elevate the image of our agency partners.  [... view AndAgain profile ]
    Location
    London, United Kingdom
    Number of Employees
    Under 49
    Average Hourly Rate
    $150/hr
    Minimal Budget
    $50,000 & Up
  • A User Experience & Product Design Agency

    A User Experience & Product Design Agency

    At Growzilla, we harness the transformative potential of design to enhance your brand and digital footprint with innovative and visually striking solutions. Our dedicated team of creatives endeavors to produce designs that captivate and effectively convey your distinctive narrative, ensuring a memorable  [... view Growzilla profile ]
    Location
    London, United Kingdom
    Number of Employees
    Under 49
    Average Hourly Rate
    $50/hr
    Minimal Budget
    $1,000 - $10,000
  • Digital Marketing Consultancy for Startups, SMEs and eCommerce Businesses

    Digital Marketing Consultancy for Startups, SMEs and eCommerce Businesses

    Rank Strikers is a digital marketing agency in London providing proven offline and online marketing methodology to startups, SMEs and eCommerce businesses. We have a team of digital marketing experts who are professionally qualified and certified. Our strategic-thinking approach thrives on creating marketing  [... view Rank Strikers profile ]
    Location
    London, United Kingdom
    Number of Employees
    Under 49
    Average Hourly Rate
    $10/hr
    Minimal Budget
    Under $1,000
  • We Build for the Web

    We Build for the Web

    Midnight Cheric Information Network Technologies PVT LTD offers dynamic web development services and strategic technical consultancy tailored for creative agencies and teams, aiming to propel business growth and enhance online presence. With our expertise in digital solutions, we empower clients to achieve  [... view Midnight profile ]
    Location
    London, United Kingdom
    Number of Employees
    Under 49
    Average Hourly Rate
    $130/hr
    Minimal Budget
    $25,000 - $50,000
  • Big Brand Expertise for Brave New Businesses.

    Big Brand Expertise for Brave New Businesses.

    We are an independent strategic brand agency and we enjoy enabling every brand we work with to look, feel, sound and work better than it has before.  [... view Blackline Creative profile ]
    Location
    London, United Kingdom
    Number of Employees
    Under 49
    Minimal Budget
    $1,000 - $10,000
  • Google Ads Strategies That Drive Real B2B Results

    Google Ads Strategies That Drive Real B2B Results

    We are passionate about Google Ads. From lead generation to full-service Google Ads campaigns, we do it all. We impact our clients bottom line by increasing revenue and optimizing budgets, with continuous monitoring.  [... view Ad Labz Media LLC profile ]
    Location
    London, United Kingdom
    Number of Employees
    Under 49
    Minimal Budget
    $1,000 - $10,000
  • The Shopify Agency for International Brands.

    The Shopify Agency for International Brands.

    Founded in 2009, were a digital commerce agency with offices in London and New York. We design, develop and optimize best-in-class Shopify Plus websites for international brands.  [... view We Make Websites profile ]
    Location
    London, United Kingdom
    Number of Employees
    Under 49
  • NuxLay UK's No. 1. Digital Marketing Or Development Agency

    NuxLay UK's No. 1. Digital Marketing Or Development Agency

    NuxLay UK combines creative digital marketing expertise and advanced web development skills to help businesses thrive online. From targeted campaigns and SEO optimization to custom website solutions, we deliver results-driven strategies tailored to your growth.  [... view NuxLay profile ]
    Location
    London, United Kingdom
    Number of Employees
    Under 49
    Average Hourly Rate
    $80/hr
    Minimal Budget
    $1,000 - $10,000
  • Your Trusted Partner in Unlocking Growth and Driving Impact

    Your Trusted Partner in Unlocking Growth and Driving Impact

    At O-K, We specialize in building clean & responsive websites at speed. The more engaging your website is, the more people want to interact with it. Higher engagement translates to greater chance of conversion.  [... view O-K Consulting profile ]
    Location
    London, United Kingdom
    Number of Employees
    Under 49
    Average Hourly Rate
    $150/hr
    Minimal Budget
    $1,000 - $10,000
  • Transform Digital Strategy Into Scalable Business

    Transform Digital Strategy Into Scalable Business

    Zynergetix Hub is an integrated digital agency that bridges creative vision with technical execution. We specialize in building high-performance websites, developing AI-powered automation solutions, and executing data-driven marketing strategies that generate measurable ROI. From SaaS platforms and e-commerce  [... view Zynergetix Hub profile ]
    Location
    London, United Kingdom
    Number of Employees
    Under 49
    Average Hourly Rate
    $20/hr
    Minimal Budget
    Under $1,000
  • Start Build Scale

    Start Build Scale

    At HostHelp, we are a digital growth partner that specialises in helping businesses start, build, and scale. Our core services include domains and hosting, logo and branding, web design, SEO, and email marketing.  [... view HostHelp profile ]
    Location
    London, United Kingdom
    Number of Employees
    50 - 99
    Average Hourly Rate
    $50/hr
    Minimal Budget
    Under $1,000
    Portfolios Count
    2 Projects Listed
  • Creativity Unleashed | AI-powered Digital Transformation Partner

    Creativity Unleashed | AI-powered Digital Transformation Partner

    We can bring your idea to life, whether it is design or development you can trust us with your product. We specialize in designing and building app, websites, and SaaS applications. We can take care of everything from scratch all you need is an idea to get started with us.  [... view Prolaxies profile ]
    Location
    London, United Kingdom
    Number of Employees
    Under 49
    Average Hourly Rate
    $100/hr
    Minimal Budget
    $10,000 - $25,000
    Portfolios Count
    2 Projects Listed
  • Healthcares Creative Partners: Inspired to Create. Engaged to Deliver. Exceptional in Healthcare

    Healthcares Creative Partners: Inspired to Create. Engaged to Deliver. Exceptional in Healthcare

    At Pulse Digital Health, we specialise in addressing the most complex digital challenges faced by clinics, individual doctors, and healthcare providers by delivering tailored, innovative solutions that bridge the gap between medical expertise and digital excellence.  [... view Pulse Digital Health profile ]
    Location
    London, United Kingdom
    Number of Employees
    Under 49
    Average Hourly Rate
    $45/hr
    Minimal Budget
    $1,000 - $10,000
    Portfolios Count
    4 Projects Listed
  • Award winning London digital agency that combines exceptional creative, strategic and technical excellence to deliver class-leading digital experiences with measurable commercial advantage.  [... view PMA Digital profile ]
    Location
    London, United Kingdom
    Number of Employees
    Under 49
    Average Hourly Rate
    $125/hr
    Minimal Budget
    $10,000 - $25,000
    Portfolios Count
    2 Projects Listed
  • Take Your Idea To The Next Level.

    Take Your Idea To The Next Level.

    The Random Stuff is a web and app development agency dedicated to creating impactful digital solutions that elevate businesses. We specialize in crafting meaningful and innovative experiences that drive growth and engagement. Partner with us to transform your digital presence and achieve your business goals.  [... view The Random Stuff profile ]
    Location
    London, United Kingdom
    Number of Employees
    Under 49
    Average Hourly Rate
    $50/hr
    Portfolios Count
    3 Projects Listed
  • Creativity Meets Strategy.

    Creativity Meets Strategy.

    Creative X Growth is a full-service digital marketing agency dedicated to driving brand growth through innovative, data-driven strategies. We specialize in SEO, online advertising, social media, and web design, creating tailored solutions that boost engagement and deliver measurable results. Our expert team  [... see all Creative X Growth reviews ]
    Location
    London, United Kingdom
    Number of Employees
    Under 49
    Average Hourly Rate
    $120/hr
    Minimal Budget
    $1,000 - $10,000
    Portfolios Count
    1 Project Listed
  • Award Winning Ecommerce Web Development Agency - Shopify, Magento Specialist

    Award Winning Ecommerce Web Development Agency - Shopify, Magento Specialist

    Viha Digital Commerce one of the leading Ecommerce Development Companies. We are your Shopify, Shopify plus, Magento and Scandi PWA Partner. We have successfully managed to deliver exponential revenue growth to our clients since more than a decade.  [... view Viha Digital Commerce profile ]
    Location
    London, United Kingdom
    Number of Employees
    Under 49
    Average Hourly Rate
    $25/hr
    Minimal Budget
    Under $1,000
    Portfolios Count
    18 Projects Listed
  • Crafting The Future Of Commerce

    Crafting The Future Of Commerce

    We build the worlds fastest, most flexible digital storefronts for growing brands. We delight customers with personalized journeys, wherever they shop and turn traffic into revenue.  [... view Corra profile ]
    Location
    London, United Kingdom
    Number of Employees
    100 - 249
  • Marketing Success Is In Our DNA.

    Marketing Success Is In Our DNA.

    At Pod Digital Marketing, your success is our success. We provide a joined-up and innovative marketing approach for businesses across the UK. Whether you are looking for Web Design, SEO, Social, PPC or more, we have the skilled workforce to drive more leads and sales for your business.  [... view Pod Digital Marketing Ltd profile ]
    Location
    London, United Kingdom
    Number of Employees
    50 - 99
    Average Hourly Rate
    $80/hr
    Minimal Budget
    $1,000 - $10,000
    Portfolios Count
    5 Projects Listed
  • AI Digital Product Studio That Helps Brands Lean Into New Opportunities

    AI Digital Product Studio That Helps Brands Lean Into New Opportunities

    Operating in the heart of London, we bring together design, research, and engineering to develop life-changing products. We are a world-class team of proven industry experts who have invented, built, and shipped innovative software products to millions of people across the globe.  [... view AKY X profile ]
    Location
    London, United Kingdom
    Number of Employees
    Under 49
    Average Hourly Rate
    $80/hr
    Minimal Budget
    $1,000 - $10,000
    Portfolios Count
    1 Project Listed
  • Discover the Crowds Wire Way of Marketing.

    Discover the Crowds Wire Way of Marketing.

    At Crowds Wire, we blend creativity and data-driven strategies to provide customized digital marketing solutions. Specializing in SEO, social media, branding, and PPC, we help businesses thrive by delivering targeted traffic, measurable outcomes, and transparent reporting. With a passionate team dedicated to  [... view Crowds Wire Ltd. profile ]
    Location
    London, United Kingdom
    Number of Employees
    Under 49
    Average Hourly Rate
    $150/hr
    Minimal Budget
    $1,000 - $10,000
    Portfolios Count
    1 Project Listed
  • Like Digital are a vibrant digital agency who excel in delivering innovative, composite digital projects from conception to completion for global brands in the world of luxury, fashion, entertainment and hospitality.So Why Like Digital? We are continually measuring, prioritising and improving all key aspects  [... view Like Digital profile ]
    Location
    London, United Kingdom
    Number of Employees
    Under 49
    Portfolios Count
    1 Project Listed
  • Top Rated Digital Marketing Agency

    Top Rated Digital Marketing Agency

    DigiPro solution is Uk based registered Digital Marketing and design agency. Providing world wide marketing and website development services.  [... see all DigiPro Solution reviews ]
    Location
    London, United Kingdom
    Number of Employees
    50 - 99
    Average Hourly Rate
    $15/hr
    Minimal Budget
    $1,000 - $10,000
  • Onexcell the Best Web Designing and Development Agency in UK.

    Onexcell the Best Web Designing and Development Agency in UK.

    Onexcell is a chart-topping digital branding agency powered by professional UI/UX Designers perfecting logo/brand, banner, website & mobile application designs.  [... view Onexcell profile ]
    Location
    London, United Kingdom
    Number of Employees
    50 - 99
    Average Hourly Rate
    $25/hr
    Portfolios Count
    7 Projects Listed
  • We Simplify Technology.

    We Simplify Technology.

    Yourdigilab - UK's top destination for mobile app and web development solutions!  [... view YourDigiLab UK profile ]
    Location
    London, United Kingdom
    Number of Employees
    Under 49
    Average Hourly Rate
    $50/hr
    Minimal Budget
    Under $1,000
    Portfolios Count
    1 Project Listed
  • Connecting the World.

    Connecting the World.

    From responsive designs to seamless user experiences, we pride ourselves on delivering results that exceed expectations. With a focus on collaboration and innovation, we work closely with our clients to understand their unique needs and goals, ensuring that every project we undertake is a success.  [... view Vegatech Digital profile ]
    Location
    London, United Kingdom
    Number of Employees
    Under 49
    Average Hourly Rate
    $50/hr
    Minimal Budget
    $1,000 - $10,000
  • WordPress Design, Development and Support Services for Purpose Driven Businesses

    WordPress Design, Development and Support Services for Purpose Driven Businesses

    WP Minds is a WordPress-focused web design and development agency helping purpose-driven businesses build, improve, and maintain high-performing websites. We deliver conversion-led design, custom WordPress development, WooCommerce and Shopify solutions, and ongoing maintenance plans that prioritize  [... view WP Minds profile ]
    Location
    London, United Kingdom
    Number of Employees
    Under 49
    Average Hourly Rate
    $50/hr
    Minimal Budget
    $1,000 - $10,000
    Portfolios Count
    1 Project Listed
  • Strategic Digital Marketing for Growth-Driven Businesses

    Strategic Digital Marketing for Growth-Driven Businesses

    At seoBusiness, we empower growth-focused SMEs to turn their digital presence into a powerful engine for business growth. With over 25 years of experience, we deliver measurable results across various sectors, with a strong track record in ecommerce. Our tailored campaigns covering SEO, PPC, and web design  [... view SeoBusiness profile ]
    Location
    London, United Kingdom
    Number of Employees
    Under 49
    Average Hourly Rate
    $75/hr
    Minimal Budget
    $1,000 - $10,000
    Portfolios Count
    3 Projects Listed
  • Develop & launch stores with growth at their core and fire in their belly.

    Develop & launch stores with growth at their core and fire in their belly.

    We are creative digital agency pushing the boundaries of design. We create bespoke, imaginative and immersive websites to make your brand really stand our from your competitors. We use a unique strategy to turn heads and make you memorable. We are a dedicated team of digital pros at your service.  [... view Charle Agency profile ]
    Location
    London, United Kingdom
    Number of Employees
    Under 49
    Average Hourly Rate
    $100/hr
    Minimal Budget
    $10,000 - $25,000
    Portfolios Count
    2 Projects Listed
  • thoughtbot is your expert partner for product design and development.

    thoughtbot is your expert partner for product design and development.

    20+ years over 1,000 clients! thoughtbot is a design and development company that helps clients lead the way through better products, faster teams, and stronger growth.  [... view Thoughtbot profile ]
    Location
    London, United Kingdom
    Number of Employees
    50 - 99
    Average Hourly Rate
    $175/hr
    Minimal Budget
    $10,000 - $25,000
    Portfolios Count
    8 Projects Listed
  • Upstaff - All the Engineers You Need to Build AI, Web3, and Data Products.

    Upstaff - All the Engineers You Need to Build AI, Web3, and Data Products.

    Upstaff provides expert AI, Web3, software, and data engineers to drive business transformation and growth. We excel in solving complex technical challenges, scaling projects, and optimizing system performance through our curated engineering talent pool and in-house expertise. Upstaff, as a software  [... view Upstaff LTD profile ]
    Location
    London, United Kingdom
    Number of Employees
    50 - 99
    Average Hourly Rate
    $35/hr
    Minimal Budget
    $1,000 - $10,000
    Portfolios Count
    4 Projects Listed
  • Quality. Design. Innovation.

    Quality. Design. Innovation.

    For over 9 years, we have been successfully delivering complex projects for clients from different industries with an extra emphasis on quality, innovative design and search engine optimisation, which has made us a trusted partner and a valuable extension of our clients team.  [... view Sniro profile ]
    Location
    London, United Kingdom
    Number of Employees
    Under 49
    Average Hourly Rate
    $60/hr
    Minimal Budget
    $10,000 - $25,000

About The Author and Expert Reviewer

Robert de Wit has a diverse background in advertising, marketing, IT, and healthcare. With a history as both a copywriter and a video game journalist, he specializes in SEO, long-form content creation, and crafting compelling copy that drives results. Currently, he writes about website and interface design at DesignRush, delivering the latest industry insights and analysis.

Former Development Director

Sergio is a technology leader with over six years of experience managing global teams and delivering projects across fintech, sportstech, and B2B platforms. At DesignRush, he drove product growth and development execution, building tools that speed up processes by 95% and cut costs by 35% while maintaining full uptime.