Lustre

A Women Led Branding & Design Agency
447 Broadway, 2nd Floor, New York City, New York 10013, United States
https://www.lustre.nyc

Lustre Overview

Number of Employees
Under 49
Minimal Budget
$25,000 - $50,000
Average Hourly Rate
Inquire
Year Founded
2018
Lustre is a women-led branding and design agency trusted by over 200 brands since 2018. We specialize in creating strategically driven, visually distinctive brands that inspire connection and drive growth. Our senior-level team combines design excellence with marketing insight, helping established companies evolve, modernize, and thrive in competitive markets.

We partner with brands across fashion, wellness, childrens, lifestyle, beauty, and CPG categories - industries where design and storytelling shape perception and purchasing decisions. From early brand evolution to complete rebrands and digital transformations, Lustre guides clients through every stage with clarity and collaboration.

Our services span brand strategy, visual identity, packaging design, photography, eCommerce, and ongoing creative support. We begin each engagement with strategic discovery - understanding our clients business goals, audience motivations, and category landscape - then translate that insight into creative that performs. Whether crafting a new visual identity, designing packaging that commands attention on shelf, or building a seamless Shopify experience, we align every detail to deliver measurable business impact.

We believe good design is more than aesthetic - its strategic. Every touchpoint should express a brands values, resonate emotionally, and drive action. Our work blends art and intelligence, creating brands that not only look beautiful but also feel cohesive and meaningful across all platforms.

With deep category expertise, a senior creative team, and a hands-on, collaborative approach, Lustre continues to shape the next generation of modern brands - those built on intention, design integrity, and sustainable growth.
Branding Expertise
Branding Expertise
  • Brand Design
  • Brand Messaging
  • Brand Positioning
  • Brand Strategy
Creative Expertise
Creative Expertise
  • Creative Copywriting
  • Creative Strategy
  • Film Production
  • Photography
Video Production Expertise
Video Production Expertise
  • Storyboarding
Web Design Expertise
Web Design Expertise
  • eCommerce
eCommerce Expertise
eCommerce Expertise
  • Shopify

Industries

  • Fashion
  • Consumer Goods
  • Wellness & Fitness
  • Home & Garden
  • Food and Beverage
  • Luxury
  • Supplements
  • Beauty
  • Retail

Client Types

  • Enterprise / Corporate
  • Medium Businesses

Lustre Reviews


Reviews from Google Maps are available on this profile.
Lustre's team was great to work with for our startup. They helped bring our ideas and vision to life with how we wanted the brand to look. More importantly, they were prepared with fresh ideas to guide us in the right path. "
Shahil Patel's Review Sourced from Google
We’ve had an outstanding experience working with Lustre two of our brands now. From concept to launch, their attention to detail, creativity, and technical expertise have been exceptional. They truly understood our brand and translated it into a modern, high-performing website that exceeded our expectations. Communication was clear and timely throughout the process, and they were always proactive with suggestions and improvements. Highly recommended for anyone looking for a reliable and top-tier web design partner. Thank you, Lustre Team! "
Marketing Dept's Review Sourced from Google
Lustre took my vision for my brand and not only executed it to the highest degree, but made it more than I could have imagined. I was blown away at the final deliverables we created together. This group of women has so much talent and I am so thankful I chose to invest in their skills. Professional but so kind and friendly, timely, and just overall amazing at what they do. I could not recommend Lustre more. "
Rachel Lee's Review Sourced from Google
This is the second time we've worked with Lustre and – for a second time – they absolutely delivered. The team is equal parts strategic and creative and, most importantly, a true pleasure to work with. We can't recommend them enough! "
Maximilian Kislevitz's Review Sourced from Google
We recently partnered with the team at Lustre on our site redesign, and they were absolutely wonderful to work with. Their expertise and creative approach made the entire process seamless, and they truly captured what makes our brand unique. I would highly recommend Lustre to anyone in need of a talented and thoughtful design team! "
Grace DiNardo's Review Sourced from Google

Lustre Clients

Monday Swimwear
Amway
Illy Coffee
Bala
Peacock Alley
Infantino
HigherDose
Saratoga Water
Country Life Vitamins
Form