PilotPractice

Performance marketing for medical practices, measured in booked patients.
222 S Mill Ave, Tempe, Arizona 85281, United States
https://pilotpractice.com

PilotPractice Overview

Year Founded
2020
Employees
Under 49
Minimal Budget
Inquire
Average Hourly Rate
Inquire
PilotPractice is a healthcare marketing agency based in Tempe, Arizona, founded by Roy Kesserwani and Julie Kesserwani. We work only with medical practices, from solo practitioners to multi-location groups, and today manage marketing for 150+ practices across 60+ US cities and 30+ medical specialties.

What we do:
- Paid ads: Google Ads and Meta (Facebook and Instagram) campaigns built around booked appointments.
- SEO: local and organic search for the treatments and procedures a practice wants more of.
- Websites and landing pages: the pages the ads and search traffic land on, built to turn a visit into a booking.
- Social media and email marketing to keep current patients engaged.

How we measure: we report in booked patients, not clicks or impressions. Every lead books straight into the practice's EMR, so a new inquiry becomes an appointment without a manual handoff. An AI receptionist answers the calls our ads drive after hours, so evening and weekend inquiries are not lost to voicemail.

Who we work with: medspas, plastic and cosmetic surgeons, dental practices and DSOs, chiropractors, mental-health practices, dermatology and other medical specialties.

If you are comparing healthcare marketing agencies, ask each one how it reports results and what happens to a lead after the click.

Industries

  • Health Care
  • Dental
  • Beauty

Client Types

  • Small Businesses
  • Medium Businesses
  • Enterprise / Corporate
CMS Platforms
CMS Platforms
  • WordPress
Digital Marketing Expertise
Digital Marketing Expertise
  • Digital Advertising
  • Lead Generation
  • Marketing Analytics
  • Performance Marketing
  • SMS Marketing
  • SEM
Email Marketing Expertise
Email Marketing Expertise
  • CRM Emailing
  • Newsletter
PPC Expertise
PPC Expertise
  • Facebook Advertising
  • Google Ads
  • Instagram Ads
PR Expertise
PR Expertise
  • Online Reputation Management
SEO Expertise
SEO Expertise
  • Link Building
  • Local Optimization
  • On-Page Optimization
  • Technical SEO
Social Media Expertise
Social Media Expertise
  • Facebook
  • Instagram
Web Design Expertise
Web Design Expertise
  • Landing Page Design
  • Website Redesign

PilotPractice Clients

Just Go Lipo
Benjamin Cilento MD
The Allergy & Asthma Clinic
NJ1 Bodysculpt
Revive Beauty
Aspira
Plump

PilotPractice Reviews


Reviews from Google Maps are available on this profile.
We are a large ENT practice on the Mississippi Gulf Coast and partnered with Pilot Practice in September of 2025. Laura has been exceptional with our website build and marketing, and has extensive knowledge in her field. We are extremely pleased with the instant results we have seen after deploying Pilot Practice. I have absolutely no reservations in recommending their services. "
Stacia Lopes's Review Sourced from Google
I’ve been working with PilotPractice to help improve our medical practice’s online presence, and the experience has been really positive. Their team took time to understand our goals and crafted a website that feels professional and easy for patients to use. They also helped improve our local SEO and patient communication tools, which has made scheduling and engagement smoother for both our staff and patients. Overall, it’s been refreshing to work with a group that stays organized, responsive, and focused on practical results. "
John Dawson's Review Sourced from Google
We worked with Pilot Practice for website design and marketing automation, and the experience was smooth from start to finish. The team understood our goals, communicated clearly, and delivered real results. Our visibility improved, leads increased, and patient engagement became much more consistent. Great service and very professional approach. "
Alice Charles's Review Sourced from Google
We’ve been working with Pilot Practice and it’s been an excellent experience. Roy and Johnny are true Meta and Google Ads masters — they came in with a clear strategy, moved fast, and executed at a really high level.Their communication has been a standout from day one: consistent updates, quick responses, and total transparency. No fluff, no guessing — just a sharp, data-driven approach and strong follow-through.Most importantly, CPA is dialed in and lead generation has been great. We’ve seen real improvements in efficiency and lead quality, and everything feels scalable and well-structured.If you’re looking for a team that knows performance marketing and actually delivers, I highly recommend Pilot Practice. Roy and Johnny crushed it. "
Cody Umbel's Review Sourced from Google
Absolutely incredible team!I cannot say enough good things about Pilot Practice. After a terrible experience with my previous marketing company, I had little hope left but this team completely turned things around. Their design work, website development, ads, and communication are on another level. They are talented, professional, and genuinely care about helping your business succeed.If you are looking for a marketing team that truly gets it, this is the one. They are seriously the best in the business!-Ashley "
Ashley Taylor's Review Sourced from Google

PilotPractice Team Bios

Co-Founder, CEO & CTO
Roy Kesserwani
Co-Founder, CEO & CTO

Roy combines operations and software engineering experience. He builds the systems and processes behind PilotPractice campaigns, including the EMR integrations that let new leads book straight into a practice's calendar.

Co-Founder & COO
Julie Kesserwani
Co-Founder & COO

Julie has more than a decade of experience in the aesthetics and plastic surgery industry, from marketing to the operating room and patient care. She creates PilotPractice campaigns that connect with patients and deliver results a practice can measure.

PilotPractice Awards

Google Partner
Meta Business Partner

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