PositiveBrand
Take The guesswork Out Of Your Marketing
540 Fulton St, New York City, New York 11201, United States
https://www.positivebrand.com
PositiveBrand Overview
- Number of Employees
- Under 49
- Minimal Budget
- $1,000 - $10,000
- Average Hourly Rate
- $150/hr
- Year Founded
- 2004
We work with B2B companies, consumer brands, nonprofits, and emerging businesses that need clearer positioning, stronger messaging, better creative, more effective lead generation, and a more cohesive marketing system. Our role is to help clients take the guesswork out of marketing by grounding strategy in research, customer insight, behavioral science, and business goals.
Our work is organized around three core pillars:
Brand Strength
We help organizations define who they are, what they stand for, who they serve, and why they matter. This includes brand positioning, messaging, identity, audience research, customer insight, and the strategic foundation needed to make a brand more credible, compelling, and distinctive.
Integrated Strategy
We connect the moving parts of marketing into a more unified system. From campaign planning and content strategy to websites, landing pages, digital marketing, social media, email, CRM, and sales support, we help make every channel work together around one clear strategic direction.
Business Growth
We help turn visibility into momentum. Our work supports lead generation, demand generation, sales enablement, campaign performance, and measurable marketing programs designed to attract qualified prospects and move them closer to action.
PositiveBrand has supported organizations ranging from Fortune 500 companies to growing startups, including American Locker, Blatchford, CloudKey, BelWave, McAfee, NEC, RoadLoans/Santander, Pepsi, Goodyear, Intel, Subaru, Unilever, Susan G. Komen, Food Bank For New York City, and others.
With deep experience in brand strategy, award-winning creative, integrated marketing, behavioral science, digital campaigns, and platform execution, PositiveBrand acts as a senior marketing partner for organizations that need strategy and execution working together.
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PositiveBrand Services
Branding Expertise
- B2B Branding
- Brand Messaging
- Brand Positioning
- Brand Strategy
Creative Expertise
- Creative Copywriting
Digital Marketing Expertise
- B2B Lead Generation
- Lead Generation
- Marketing Strategy
Market Research Expertise
- Data Analysis
- Market Analysis
Product Design Expertise
- Digital Design
Industries
- Education
- eCommerce
- Corporate Services
- Software & IT Services
- Consumer Goods
- Health Care
- Manufacturing
- Nonprofit
- Hardware & Networking
- Wellness & Fitness
Client Types
- Medium Businesses
- Small Businesses
PositiveBrand Portfolio
Marketing Strategy
CloudKey B2B Lead Generation Platform
- $20K - $100K
- 12 Months
- 2026
Marketing Strategy
BelWave B2B Marketing Growth Strategy
- $20K - $100K
- 12 Months
- 2026
Branding
American Locker Brand Strategy & Lead Generation
- $20K - $100K
- 12 Months
- 2020
PositiveBrand Reviews
Reviews from DesignRush are available on this profile.
I had the pleasure of working with Positive Brand while I was the Marketing Manager at American Locker, and I can't recommend them highly enough. They were an incredible partner throughout a major brand transformation. Together, we developed a new brand identity that included a new logo, brand video, photography, standardized product lines, an internal marketing campaign, a completely redesigned website, and trade show materials that elevated our presence in the market. What impressed me most was their ability to understand our business, ask the right questions, and translate our vision into a cohesive brand that felt authentic and strategic. They were collaborative, creative, responsive, and truly invested in our success every step of the way. If you're looking for an agency that combines thoughtful strategy with exceptional creative execution, Positive Brand is an outstanding choice. I'm grateful for the partnership and the lasting impact they had on our brand. "Project Name: American Locker Brand Transformation
- Project Type:
- Brand Strategy
- Company size:
- 100 - 249
- Industry:
- Electrical/Electronic Manufacturing
PositiveBrand Team Bios
Mike Heronime
Executive Creative Director
Mike leads PositiveBrands strategy and creative direction, bringing decades of experience in brand strategy, behavioral science, integrated marketing, and award-winning campaigns for B2B, consumer, nonprofit, and emerging brands.
Michael Kent Heronime
Executive Creative Director
Hedi helps guide client relationships, project coordination, and marketing execution, ensuring PositiveBrands strategic, creative, and digital work stays organized, responsive, and aligned with each clients goals.
Laura OConnor
Senior Creative Strategist
Laura brings senior-level creative and strategic thinking to PositiveBrand projects, helping develop messaging, campaign ideas, content, and brand communications that connect with audiences and support measurable marketing goals.
Terry Heronime
Executive Creative Director
Terry supports PositiveBrands marketing strategy, content, digital campaigns, and client execution, helping turn research, messaging, and creative direction into integrated programs that build visibility, engagement, and business momentum.
PositiveBrand Clients
PositiveBrand Awards
