The Brand Aid

Big business marketing. Without the price tag.
3 William St, Brunswick VIC, Melbourne, 3056, Australia
https://www.thebrandaid.com.au
The Brand Aid

The Brand Aid Overview

Year Founded
2018
Employees
Under 49
Minimal Budget
Inquire
Average Hourly Rate
Inquire
Big business marketing. Without the price tag.

The Brand Aid builds and runs marketing functions for businesses across Australia. From a fractional Marketing Manager to a mini marketing team or a complete outsourced marketing department, we build the capability around what needs doing.

We're the fixers. We work inside your business, bringing the experience, ownership and hands-on delivery to launch products, enter new markets, build brands, win customers and keep them coming back.

Our work spans marketing strategy, brand positioning, go-to-market planning, integrated campaigns, PR, events, sponsorships and partnerships. We build lead generation, referral programs, local area marketing, reputation management and sales support into the mix. Backed by creative and video production, websites, SEO, paid advertising, social media, content, email marketing and CRM automation.

And we manage the work behind the work. The budgets. The suppliers. The priorities. The people. Making sure everything connects and someone is accountable for getting it done.

Founder Amy de Groot brings more than 20 years' experience, including roles with Mastercard, WWE, Sony Pictures and DAZN. Our experienced marketers and specialist bench bring that same combination of commercial thinking and sleeves-rolled-up delivery.

Start with one embedded marketer. Add the skills you need. Or put us in charge of the whole marketing function. Serious capability, without hiring an entire department.

One team. One invoice. Zero excuses.

Stop waiting for a bigger budget. Put us to work.

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Industries

  • Dental
  • Design
  • Construction
  • Corporate Services
  • Education
  • Wellness & Fitness
  • Nonprofit
  • Finance
  • Other

Client Types

  • Startups
  • Small Businesses
  • Medium Businesses
  • Enterprise / Corporate
Branding Expertise
Branding Expertise
  • B2B Branding
  • Brand Design
  • Brand Messaging
  • Brand Positioning
  • Brand Strategy
  • Employer Branding
  • Naming
  • Product Marketing
Digital Marketing Expertise
Digital Marketing Expertise
  • Account Based Marketing
  • Construction Marketing
  • Copywriting
  • Dental Answer Engine Optimization
  • Education Digital Marketing
  • Growth Marketing
  • Marketing Analytics
  • Marketing Consulting
Direct Marketing
Direct Marketing
  • Advertising
  • Email Marketing
  • In-house Direct Marketing
  • Outsourced Direct Marketing
  • SMS Marketing
Email Marketing Expertise
Email Marketing Expertise
  • AI Email Marketing
  • B2B Email Marketing
  • CRM Emailing
  • Cold Email
  • Email Design
  • Experience Management
  • Newsletter
PPC Expertise
PPC Expertise
  • Facebook Advertising
  • Google Ads
  • Instagram Ads
  • LinkedIn Ads
SEO Expertise
SEO Expertise
  • Construction SEO
  • Link Building
  • Local Optimization
  • On-Page Optimization
  • SEO Consulting
Social Media Expertise
Social Media Expertise
  • AI Social Media Marketing
  • B2B Social Media Marketing
  • Community Management
  • Facebook
  • Instagram
  • LinkedIn
  • Social Media Consulting
  • Twitter
Web Design Expertise
Web Design Expertise
  • AI Web Design
  • Landing Page Design
  • Website Redesign

The Brand Aid Clients

Meir
Mastercard
Sony Pictures
South Yarra Orthodontics
Berwick Orthodontic Specialists
IPEX
WWE
MP Orthodontics
Hawthorn Orthodontics
The OrthoED Institute

The Brand Aid Team Bios

Founder
Amy de Groot
Founder

I've built brands, fixed more marketing messes than I care to admit, and it's my perpetual pursuit to convince businesses ranging from ambitious startups to global giants that marketing doesn't have to be complicated or expensive to actually work.