X2
We engineer Creative that's Contagious!
3F Working Tower, 78 Bonham Strand, Sheung Wan, Hong Kong, NA, Hong Kong
X2 Overview
Number of Employees
Under 49
Minimal Budget
$10,000 - $25,000
Average Hourly Rate
$500/hr
Year Founded
2010
At X2, We are all brand virologists - we engineer and spread your brand through creativity!
In such a rapidly changing society, people see millions of messages a day and build up their defences to messages, becoming “immune”. How to break these defences and make your brand messages become “contagious”, just like a virus is what we always concentrate on. It is way beyond than just “marketing”...
We call it “Brand Virology”.
We engineer big ideas that are “contagious”, plant them deep inside the mind of your target audience and let it grow through an emotional and experiential way, using our cross-platform solutions.
Our Services include:
Communicating: Engineer key brand message and transmit it through media management.
Content Influencing: Engineer literal creative through Brand positioning, Content creation Copywriting.
Visualizing: Engineer graphical creative through Brand Identity and Packaging Design.
Digital Connecting: Transmit creative through all-around digital capabilities, from UX Design to Social media strategy.
Experiencing: Create compelling live brand experiences to infect your target audience.
Operating since 2011, we are 20 young, dynamic, passionate and professionalbrand virologists with global experiences .Our clients range from Lenovo, Pernod Ricard, Huawei, Hong Kong Jockey Club, Formula E, SHK, Deutsche Bank, Landmark and Kering Group etc.
We are ready and eager to engineer “Creative That’s Contagious” for your brand.
Make X2 CREATiVE the partner for your next project or event? Please contact Zoe Cheng, Business Director at zoe.cheng@x2creative.com.asia.
X2 Services
Industries
- Luxury
- Fashion
X2 Portfolio
- Digital MarketingAbsolut Global Creative Competition Launch Party
- Digital MarketingLaunching the first digital insurer BLUE in Hong Kong
- Package DesignInvest Hong Kong Brand Refresh
- Digital MarketingG.H Mumm Media x Mumm Beach Club at Art Central
- Print DesignHKJC 2018 FIFA World Cup
- Digital MarketingHaitong International Sponsorship Activation
- Digital MarketingPhilip Morris International Road To Ultra
- Digital MarketingChina Mobile International Middle East Office Opening
X2 Team Bios
- X2ersBrand Virologistswe are 30 young, dynamic and passionate #BrandVirologists. We engineer big ideas that are “contagious”, plant it deep inside the mind of your target audience and let it grow through an emotional and experiential way, using our cross-platform solutions.
- Frank ChanFounder and Executive Director, Creative ServicesWorking for 17 years in the global 4As across Canada, Hong Kong & Shanghai, Frank has a trove of experience in the field. His main strengths are Marketing Promotion and Creative Design having worked in the marketing industry as a Marketing Communications Manager, and Creative Director.
- Kwong YuHead of ProductionKwong has a very well-rounded career in Production Management. Since the early 2000s, he has been a technical producer and production manager on various multinational corporate events; with an across the board approach from production monitoring and analysis to final product execution.
- Zoe ChengBusiness Development DirectorShe has great project management skills. Before joining X2, Zoe worked for Grade A global event agencies where she is proud to have managed some very exciting projects working with clients such as Hong Kong Jockey Club, Galaxy Macau, Moet Hennessy, Huawei, Canon, P&G, DHL, adidas and many others.
- Kit ChowCreative DirectorKit has worked for 10 strong years in the advertising industry, achieving work for top agencies such as Ogilvy & Mather, Leo Burnett, FCB Hong Kong and Grey Global Group. Significant accounts were held on his behalf ranging from Prudential, FWD, Hang Seng Bank, Sun Hung Kai property, P&G, and Sony.
- Alan LeeSenior Art Director16 years of brand design industry experience. During this time Alan built up a huge reputation for producing original and professional work, which included various Grade A Global Agency implementing marketing promotions for international clients.
- Authea YuSenior Project ManagerGraduating in the United Kingdom. She has valuable experience working with both local and international corporations that has rapidly expanded her horizons and project skills to deliver world-class quality. Anthea is a live event expert.
- Carmen LaiAccount ManagerPrior to joining X2, Carmen worked for experiential agencies such as Jack Morton Worldwide and Catalyst where she worked with clients such as The Peninsula, P&G, The Economist, ghd, FWD, Salesforce, OnePlus, Tatler and many others.
X2 Clients
- AIA
- China Mobile International
- Sun Hung Kei
- Blue
- DBS
- Mumm
- Absolut
- Lenovo
- Kering Group
- Deloitte