We Are Example
We Make Brands And Places People Choose
Example House, 69 Roslyn St, Rushcutters Bay, NSW 2000, Australiahttps://www.weareexample.com
We Are Example Overview
- Year Founded
- 2017
- Employees
- Under 49
- Minimal Budget
- $10,000 - $25,000
- Average Hourly Rate
- $225/hr
We work with hotels, restaurant and bar groups, drinks brands, property developers and tourism boards across Australia, the Middle East and Asia Pacific. Our work spans brand strategy and positioning, brand and identity, PR and communications, social and content, placemaking, experiential, earned creative, and influencer and talent.
We specialise in the point where culture, hospitality and place meet. Every idea runs through our EDGE framework, a talkability test built on four questions. Is it unexpected, is it desirable, is it generous, is it emotional. Ideas that pass earn attention. Placemaking runs on our proprietary 6-Stage Destination Model, which starts at concept stage before the architect is briefed.
Results include a 31 percent ADR increase and a 47 percent direct booking rate for JW Marriott, the highest in Marriott's APAC portfolio, and a 129 percent sales uplift for Don Julio 1942 off more than 850 pieces of earned coverage.
More than 500 projects delivered. Over 100 places launched. Fifteen-plus industry awards.
We Are Example Services
Industries
- Food and Beverage
- Hospitality
- Recreation & Travel
- Travel
- Arts
- Entertainment
- Real Estate
- Retail
- Sports
- Restaurants
Client Types
- Startups
- Small Businesses
- Medium Businesses
- Enterprise / Corporate
Branding Expertise
- Brand Design
- Brand Messaging
- Brand Positioning
- Brand Strategy
CMS Platforms
- WordPress
Creative Expertise
- Creative Copywriting
- Creative Strategy
Digital Marketing Expertise
- Content Creation
- Copywriting
- Marketing Strategy
- Performance Marketing
Graphic Design Expertise
- Visual Communication
Media Buying Expertise
- Media Planning
- Radio
- TV
PPC Expertise
- Facebook Advertising
- Google Ads
- Instagram Ads
PR Expertise
- Corporate Communications
- Crisis Management
- Digital PR
- Event Management
SEO Expertise
- SEO Outsourcing
Social Media Expertise
- Community Management
- Influencers
- Social Media Consulting
- TikTok
Web Design Expertise
- Freelance
We Are Example Clients
We Are Example Reviews
Reviews from Google Maps are available on this profile.
Stunning creative co-working space. The fit out is unreal and great vibe with like-minded businesses. "Nicole Jauncey's Review Sourced from Google
Holly and the team at Example have been exceptional to deal with from day one. We worked on a creative project to promote a tourist destination and the quality of outcome is above and beyond expectations. We are certainly looking forward to working with them again in the near future and can recommend them highly. "Phillip Lionel's Review Sourced from Google
This is an amazing creative and business space. Great facilities and break out spaces. The vibe of the place is evident from the time you walk in, surrounded by the earthy sandstone throughout, to the time you walk out. There are full kitchen and bar facilities and a large number of open plan desks. Great for meetings, workshops, Dev days or co-working. Will be back again. "Adam Heaney's Review Sourced from Google
We Are Example Team Bios
Andy built Example from a two-person start-up to a global agency. Personally led the Diageo, Accor and Bacardi relationships across a combined 20+ years. He is now based in Dubai building Example's Middle East practice.
We Are Example Awards
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